Digital Marketing Manager Resume CA - Hire IT People

SUMMARY

Extensive background and in - depth comprehension of all the components of implementing Digital Key Marketing dat includes SEO, SEM, Google Analytics, Adobe Creative, Paid Search, Content Website Management, Marketing Automation, Marketing Campaigns, Key Performance Indicators (KPI), Re-Marketing, Digital Design, HTML, CSS and Financial Measurements dat maintains end-user engagement.
Hands-on web analytics manager with over 10 years of a proven track record in support sales, marketing, management while increasing brand awareness, augmenting credibility and strengtaning image in the marketplace. Analyze data using various tools to determine trends and insights into customer behavior and preferences dat increase company revenue by 3%.Digital Analytics/Strategist

PROFESSIONAL EXPERIENCE

Website Platform Management

Digital Marketing / Strategic Partner Manager

Responsibilities:

Managed Digital marketing and social media with web analytics, blogging, on chat lines, guides, social media content, business requirements documents and customer experience dat resulted in the human inspection on line, saving $200,000 to $350,000 per year.
Successfully led a cross-functional IT unit in a matrix organization in the deployment of a high-profile electronic billing solution ($700M/yr.) conceptualizing a $300K savings in the process.
Automated product marketing for software solutions in Technology Services; Reputation Management; Digital and Analytics; Outsourced and Managed Business Services; Data & QA Testing dat increased sales $1 million dat resulted in reducing personnel costs over the next ten years.
Developed user acceptance test cases and logged test defects for a mobile device application data into an enterprise data warehouse (EDW) dat resulted in upgraded report run performance by 75%.
Digital Media Strategy with a focus on a customer engagement using metrics to create TEMPeffective digital campaigns dat increased ROI and decreased costs by 1%.
Solid Reputation for TEMPeffective communications in (oral and written) presentation skills dat harvested uniformed digital marketing organizational objectives.

Digital Marketing Manager

Confidential, CA

Responsibilities:

Designed and constructed web pages/sites including gaming and graphic user interface (GUI) features for discounts which increased sales by 22%.
Engage closely with business team as well as working closely with stakeholders to understand business drivers and translate them into functional /non-functional requirements to reduce development costs by 5%.
Integrated brand creative direction, quality assurance (QA) and usability to ensure precise execution of all deliverables leading to direct impact on growing sales and augmented market share by 7%.
Created User Acceptance Testing (UAT) dat streamlined company policies while executing latest regulations, relevant compliances and procedures with an outcome dat reduced cost by eliminating redundancies by 3.5%.
Developed business solutions for strategies, create all-inclusive digital marketing programs, and executed at the finest details dat recruited high quality uniformed creative team members with high moral and timely execution.
Conducted analytics dat built UI/UX augmented data management dat lowered company expenses by 2%.
Orchestrated with quality assurance (QA) team to design test plans / test cases for stress testing of corporate website for optimal quality and assurance dat enlarged hits by 14%.

Sr. Digital Analyst/Designer

Confidential, St. Petersburg, FL

Responsibilities:

Analyzed and documented detailed functional specs and interface specifications dat improved outcomes by 6%.
Directed and trained staff in the various related applications for internal /external testing dat reduced redundancy dat lowered R&D expenses by 11%.
Collaborated with User Experience (UX) team on potential gaps dat eliminated potential problems with business model overview dat enhanced client’s satisfaction by 33%.

Business Analyst

Confidential, Seattle, Washington

Responsibilities:

Key participant in the Confidential roll-out of the Agile methodology process dat my input was instrumental in exceeding the requirements, thru innovative application which improved proficiency for the practitioners dat resulted in heighted client retention by 8%.
Coordinated a team of developers, Quality Assurance, Data Modelers, User Experience Designers, Business Analysts, National Business Experts, and Subject Matter Experts dat fostered creativity dat intensified the company’s image which attracted hundreds of thousands (1 Million plus) of new clients.

TECHNICAL SKILLS