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Marketing & Communications Director/project Manager Resume

Detroit, MI

SUMMARY:

13+ years of proven excellence managing marketing and public relations operations. Highly trained and experienced marketing and communications director with a track record of success directing marketing operations for a variety of organizations. Versatile leader able to quickly master new skills and industries while applying exceptional digital and social media content development abilities. Extensive experience planning and managing large - scale events with hundreds of attendees. Community engagement specialist with a history of drastically improving social media and community presence with tight budget restrictions.

EXPERTISE IN:

  • Cross-Functional Leadership
  • Special Project Management
  • Innovative Marketing Campaigns
  • Social Media Marketing Expertise
  • Strategic Planning & Analysis
  • Event Planning & Management
  • Client Management
  • Community & Sponsor Engagement
  • Public Policy and Advocacy

PROFESSIONAL EXPERIENCE:

Confidential, Detroit, MI

Marketing & Communications Director/Project Manager

Responsibilities:

  • Revitalized a struggling regional non-profit by carefully balancing a budget and restoring profitability, while directing marketing functions including grant management, rebranding and website campaigns, and strategic business development with governmental organizations.
  • Improved profitability with innovative social media marketing campaigns that nearly doubled Facebook presence and increased Twitter engagement by over 40%.
  • Planned and executed multiple events with hundreds of attendees requiring detailed vendor selection, precise on-site management, and coordination of complex logistics.
  • Managed multiple special projects that drastically improved operations including website enhancements, creative marketing content development projects, and a CRM system implementation that maximized customer service.
  • Drove community engagement through strategic partnerships and sponsorships by creating a streamlined system to more effectively coordinate sponsors and partners.

Confidential, West Hollywood, CA

Client Relations Manager

Responsibilities:

  • Managed VIP client relations including maintaining social media platforms, planning and booking events, all while maintaining a unique brand image to excite clients and provide excellent service. Worked with Hotel on re-branding campaign and strategy.
  • Developed innovative revenue streams including a new live summer concert series and on-site photography and even a music video which drastically increased market penetrations and brand awareness.
  • Researched consumer trends in hospitality and luxury travel.

Confidential

International Label Manager/PR Assistant

Responsibilities:

  • Worked with a high-profile photographer and bands as they toured multiple countries requiring superior organizational skills to manage events, schedule interviews and photoshoots, and coordinate complex logistics.

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