TECHNICAL SKILLS:

• Experience working with traditional and social media
• Experience with MS Office Suite
• Knowledge of broadband, wireless technology, and the digital divide
• Experience using Sharepoint
• Excellent verbal and written communication skills
• Experience creating press releases
• Market research, forecasting and analysis of social media trends
• Experience with Visio
• Experience with MS Project
• Extensive experience in both the public/private sector
• Entrepreneurial experience
• In - depth knowledge of underserved neighborhoods in the District or another city with significant low-income populations
• Valid Driver's License
• Proven leadership ability, with strengths in facilitation and relationship management
• Ability to plan, organize, schedule, and budget in an efficient, productive manner.
• Willingness to work in an “all hands on deck” environment and engage in a variety of tasks.
• Experience planning conferences, summits, and other multi-sector events

EMPLOYMENT HISTORY:

Confidential, Alexandria, VA

Marketing Program Manager/ Communications Coordinator

Responsibilities:

• Responsible for leading Marketing Day Drive Lead Generation territory.
• Increased lead gen efforts at 120% over last year.
• Developed local business partnerships.
• Developed and executed monthly and quarterly marketing plans.
• Had the knowledge in broadband, wireless technology, and the digital divide.
• Had experience in Market research, forecasting and analysis of social media trends.
• Experience in creating Press Releases.
• Had extensive experience with Entrepreneurial skills.
• Secured 20-30 monthly event and participations.
• Managed event vendors and promo team.
• Negotiated cost, contracts and partnerships.
• Trained promo team.
• Set-up /breakdown booth space.
• Produced event proformas and event recaps.
• Developed contest and promo giveaways.
• Had an exceptional working with traditional and social media.
• Extensive experience in program planning, organizing, cost, schedule planning and control of budget.
• Had planned conferences, summits, and other multi-sector events.
• Created piggyback promotions.
• Engage in variety of tasks like departmental budget preparation and review, provide software quotes and support proof of concepts for new technologies and infrastructure database solutions.
• Purchase/track/maintain promotional inventory.
• Approved and processed payroll.
• Reconciled monthly expense report.

Environment: MS Office Suite, MS Visio, MS Project, Sharepoint, Windows

Confidential, Barnesville, GA

Marketing Manager/ Communications Coordinator

Responsibilities:

• Manage over 20 vendor accounts.
• Develop quarterly marketing plans, launch plans and incremental marketing plans.
• Responsible for marketing; including advertising, promotions, sales incentives, events and tradeshows.
• Had experience in Market research, forecasting and analysis of social media trends.
• Responsible for product/copy ad placement in daily, weekly, monthly and quarterly publications and online direct mail newsletter/feature.
• Had extensive experience with Entrepreneurial skills.
• Had the knowledge in broadband, wireless technology, and the digital divide.
• Manage graphics team production for ads, sales collateral and online product placements.
• Maintained Social Media Site.
• Had the knowledge of underserved neighborhoods in the District.
• Extensive experience in program planning, organizing, cost, schedule planning and control of budget.
• Engage in variety of tasks like departmental budget preparation and review, provide software quotes and support proof of concepts for new technologies and infrastructure database solutions.
• Established fundraising and relief funds internally and with external partners.
• Implement and schedule vendor office visits, sales trainings and webinars.
• Had experience in creating Press Releases.
• Had experience in working in environments like public/private sector.
• Plan, execute and manage event floor days for 65 sales staff in four offices.
• Had an exceptional working with traditional and social media.
• Plan and execute vendor and sponsor special events.
• Assist in planning, execution and managing of tradeshows.
• Negotiate marketing dollars and sponsorships
• Coordinated and facilitated guest speaker panelist.
• Maintain and distribute prizes and collateral pieces for sales staff.
• Implement daily, weekly and/or monthly contest, incentives and promos.
• Responsible for monthly billing; including Proof of Performance.
• Had planned conferences, summits, and other multi-sector events.
• Responsible for product display in customer pick up area.
• Update, retrieve, and analyze data from CRM database.
• Maintain and track product inventory.
• Support Sales staff with collateral marketing pieces.
• Set up and budget catering for sales and office staff.

Environment: MS Office Suite, MS Visio, MS Project, Sharepoint, Windows

Confidential, Atlanta, GA

Account Executive

Responsibilities:

• Responsible for maintaining and developing new business clients.
• Cold calling and prospecting on businesses.
• Had extensive experience with Entrepreneurial skills.
• Developed clients advertising campaigns.
• Worked with graphic artist for production and artwork.
• Worked with production vendors.
• Responsible for learning inventory.
• Responsible for market and inventory rides.

Environment: MS Office Suite, MS Visio, MS Project, Sharepoint, Windows

Confidential, Alexandria, GA

Responsibilities:

• Responsible for account management of the Global Regional Sponsorships.
• Managed and coordinated partner sponsorships valued over $6.5M.
• Established relationships with outside agencies, sponsorship partners, media and various Delta departments.
• Extensive experience in program planning, organizing, cost, schedule planning and control of budget.
• Negotiated and executed contract elements.
• Customer Relationship Management Facilitate relationship management through loyalty programmes.
• Managed ads, media, logos and copy trafficking for global sponsorships.
• Engage in variety of tasks like departmental budget preparation and review, provide software quotes and support proof of concepts for new technologies and infrastructure database solutions.
• Had planned conferences, summits, and other multi-sector events.
• Responsible for the matrix management of outside agency sponsorship promotions.
• Had an exceptional working with traditional and social media.
• Had the knowledge in broadband, wireless technology, and the digital divide.
• Review radio promotion proposals.
• Wrote copy/ads for radio and TV spots.
• Managed advertising agency on weekly flow charts and updated progress.
• Had experience in working in environments like public/private sector.
• Collaborated with vendors on selection, pricing, site sales for internal and external DeltaShop.
• Approved promotion and collateral budgets.
• Had experience in Market research, forecasting and analysis of social media trends.
• Responsible for planning and implementing of sponsorship promotions, brand recognition and events across three regions; including office, stadium and outside venues for 1,000's of attendees, employees and guests.
• Collaborate with advertising and media agencies on selection and trafficking media spots.
• Approve creative/collateral pieces from sponsorship partners.
• Collaborated with Partners, Internal Sales and SkyMile departments on brand loyalty programs.
• Collaborated w/ outside agency on the negotiation of sponsorship proposals.
• Managed the launch of Delta's Signage re-branding.
• Responsible for assisting internal ticket database.
• Attended sponsorship events as a Delta representative.
• Fulfill over $1.5M in barter requests for various partnerships, promotions and endorsements.
• Established Barter Elite/Equity accounts for sponsorships with over $600K in barter value.

Environment: MS Office Suite, MS Visio, MS Project, Windows

Confidential, Port Orchard, WA

Marketing Coordinator

Responsibilities:

• Primary point of contact for twenty-five internal customers and outside vendors.
• Assisted with the daily operations of the marketing department.
• Responsible for placing weekly and monthly print and media advertising with local publications.
• Designed, produced and distributed advertising materials (i.e. posters, flyers, signs, and brochures).
• Extensive experience in program planning, organizing, cost, schedule planning and control of budget.
• Had experience in working in environments like public/private sector.
• Responsible for sponsorship request, letters, and donations.
• Responsible for tracking invoices and expenses.
• Planned, designed, set-up and managed tradeshows and special events for customers and sponsors with up to 500 guests.
• Staffed trade shows and promotional events.
• Responsible for managing inventory.
• Responsible for promotional marketing fulfillments

Environment: MS Office Suite, MS Visio, MS Project, Windows

Confidential, Renton, WA

Public Relations & Marketing Coordinator

Responsibilities:

• Responsible for public relations, event planning and marketing for eleven properties.
• Established relationships with property managers, vendors, radio stations and local newspapers.
• Responsible for increasing brand awareness of products, events and promotions.
• Responsible for ad placements to media outlets.
• Wrote and edited press releases.
• Developed and distributed flyers and posters for ads.
• Point of contact and liaison for live radio broadcasts and promotional remotes.
• Had experience in working in environments like public/private sector.
• Customer Relationship Management Facilitate relationship management through loyalty programmers.
• Created and presented sponsorship proposals for prospective partnerships; which included local hotels, car dealerships and car services.
• Contacted promotional partners and negotiated event inclusion.
• Produced recaps and evaluations of events, competing properties and property promotions.
• Planned and implemented special events and remotes for over 1000 guests.
• Managed Player Club distribution and database.
• Implemented and managed customer retention /loyalty program.
• Managed community partner relationships.
• Directed and managed event set-ups and breakdowns.
• Scouted, hired and managed promotional staff.
• Purchased and inventoried supplies while staying at or under budgets

Environment: MS Office Suite, MS Visio, MS Project, Windows

Confidential

Program Facilitator

Responsibilities:

• Facilitated behavioral development process involving personal responsibility and self-awareness.
• Customer Relationship Management Facilitate relationship management through loyalty programmers.
• Orchestrated motivational and interactive atmosphere.
• Organized and planned skill drills for twenty-five participates.
• Attended weekly debriefs, prepared weekly logistic reports and expense reports

Confidential

Marketing Assistant

Responsibilities:

• Primary contact and liaison for twenty-three properties, local TV/radio station, and European military newspaper.
• Weekly on-air radio spot.
• Primary contact for outside host vendors.
• Worked with travel agencies on advertising and creating press releases.
• Assisted, planned and coordinated special events, which included up to 3,500 people.
• Implemented promotional marketing plans for facilities to increase sales and brand awareness.
• Onsite manager to answer questions and ensure smooth flow of logistics.
• Responsible for receiving, editing and formatting information for monthly magazine.
• Updated advertising and promotional calendar.
• Developed brochures, posters and flyers.
• Updated website.