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Manager, Marketing Analytics & Salesforce.com Administrator  Resume

Nashville, TennesseE

SUMMARY:

A forward - thinking, transformational leader with a full range of hands-on expertise. Strong interpersonal skills — driven by challenge, passion, and creativity. Seasoned expert in mining, extracting, analyzing, visualizing, and presenting data from diverse business areas in novel and insightful ways. Comprehensive knowledge of Electronic Health/Medical Records (EHR/EMR), CRM design and administration, process improvement and client relations. An adaptable team player, always seeking additional responsibility. Strong business acumen and an asset to any organization and its operational objectives. Personable, professional, and client centric. I pride myself on being a fast study and delivering value quickly. Certified Salesforce Administrator, with Health Cloud, Sales Cloud, Ligthning experience.

TECHNICAL SKILLS:

Salesforce.com Administration, Health Cloud, Sales Cloud, Electronic Medical Records, HIPAA, Protected Health Information (PHI), Behavorial Health, Quality Assurance (QA), SSRS, SQL Server Management Studio, Microsoft SharePoint, Microsoft CRM Dynamics, Pivotal, Scribe, Social Media (Salesforce | Facebook | Twitter | Google + | Blogs | LinkedIN ), Klout (Avg Score 51), Microsoft Suite (Word | Excel | PowerPoint | Outlook | OneNote | Publisher | Access ), Microsoft Visio, Microsoft Project, Crystal Reports, Data Conversion, Google AdWords, Google Webmaster Tools, Google Analytics, SEO, WordPress, Business Analytics, Big Data, Business Intelligence, Data Mining, Qlikview, GeoPointe, Product Certification, Marketo, Google Tag Manager.

PROFESSIONAL EXPERIENCE:

Confidential, Nashville, Tennessee

Manager, marketing analytics & salesforce.com administrator

Responsibilities:

  • Salesforce.com administrator of an org with more than 1,500 users.
  • Gathered requirements from cross-functional teams and leaders, to design and develop numerous custom objects, workflows, field validations, visualforce pages to construct the bridge between business need and technology.
  • Project lead for implementation of company’s SFDC org; revolutionizing business development, client operations and legal department workflows and assimilating cross-functional practices into one seamless business process.
  • Partnered with business development and marketing leadership to significantly improve lead management efficiency and tracking, increasing productivity and improving sales cycles.
  • Built a centralized business intelligence (BI) tool that identified and drove new business opportunities based on primary and secondary research, statistical analysis, market density and competitive data.
  • Led the design and development of the company’s inaugural disposable product tracking system that monitors complaints, product losses, supplier credits, trends and costs forecasting.
  • Designed a robust SFDC contract renewal management system that creates, tracks and monitors expiring contracts, fostering a 16% increase in timely renewals and ensuring every renewal opportunity is managed.

Confidential, Nashville, Tennessee

Director, Business Information

Responsibilities:

  • Define, implement, and maintain business requirements in the implementation of an enterprise Electronic Medical Record (EMR), increasing weekly home visits for nurses by more than 300%, eliminated data entry staff, and reduced administrative costs by 35%.
  • CRM Conversion - MS Dynamics 4.0: Project Lead & SME for the Conversion of the company’s CRM solution (fully customized Pivotal Application) to Dynamics 4.0.
  • Authored SSRS/Crystal reports, SQL queries/stored procedures to provision Key Performance Indicators (KPIs); AR, Insurance Claim, Write-off, Budgetary, Clinical, Operational, Administrative and Personnel analysis and reporting.
  • Project Manager, strategic & tactical, of a $1.3MM Electronic Medical Record (EMR/EHR) project, adept at collaborating with stakeholders and development to arrive at specific project requirements. (Using Agile/Scrum methodologies)
  • Managed the technical design and development team, always achieving stakeholder’s expectations, Meaningful Use (MU), Health Information Exchange (HIE), HIPAA and e-Discovery requirements.
  • As HIPAA Security Officer, led IT staff in the implementation of securities to prevent incidental breaches and processes that would minimize risk to the storage, transmission and integrity of Protected Health Information (PHI).
  • Serve as Project Manager/Business Analyst in all project iterations of technical upgrades to enterprise systems, facilitate all levels of requirements gathering, planning, UAT, implementation and post go-live supports. Including: Software Release Management, Service Desk SLA and Ticket Tracking System, and HITECH/HIPAA Compliance.
  • Business Continuity Planner: Introduced inaugural business contingency plan, including succession, backup and restoration.

Confidential, Nashville, Tennessee

Chairman, board of Directors

Responsibilities:

  • Successfully steered a $33,000 feasibility study and initiate a $7.4MM Capital Campaign.
  • Oversaw the Annual School budget of approximately $1.9MM.
  • Succeeded in School's Confidential Accreditation, bolstering its athletic program and student enrollment.
  • Introduced school’s inaugural Town Hall, providing constituents and the community with updates on issues of school business & milestones, and a forum for community engagement.
  • Implemented school’s first board member term limits, fostering greater community involvement and support.
  • Established a scholarship committee to oversee the identification and selection of potential applicants.

Confidential, Nashville, Tennessee

Manager

Responsibilities:

  • Provided technical consulting services for client Pre-Sales calls, specification walk-throughs, card association rules and regulation interpretation as well as fulfillment of all technical requirements to test
  • Managed 160 client projects annually, specializing in eCommerce merchant and client testing and certifications.
  • Influenced litigations on many occasions by compiling correspondence detailing whole root cause analysis and full disclosure of associated resolution.
  • Conducted product certifications that resulted in a 99% or better error free success rate in the implementation and beta operations of all major customers’ sites.
  • Provided years of technical experience and industry knowledge of payment systems and architectures, transaction life cycles, and data security options.
  • Educated and enabled payment partners in selecting the most appropriate integrated point of sale (iPOS) solutions within the electronic payments (credit, debit, and stored value card) industry, for their specific business needs.
  • Led operational loss investigations, identifying in-part through data analysis and design review how best to recover losses or prevent continued loss.

Confidential

Responsibilities:

  • Confidential is the constant professional; he has been overwhelming valuable in our transition to SalesForce.
  • Hands down one of the most reliable and dedicated people I have worked with.
  • He is a resource that the entire company has looked to for support and guidance.

Region President, Florida

Confidential

Responsibilities:

  • I've had the pleasure of working with Confidential on several projects and have been the beneficiary of his tireless efforts on market analysis reports and other marketing projects.
  • Confidential is an excellent Salesforce administrator; detailed and deliberate in his work.
  • Responsive, polite, and always eager to help, Confidential is passionate about his career.

President

Confidential

Responsibilities:

  • Confidential does a great job mastering new content and implementing new systems.
  • He has strong presentation and people skills.

Vice President Perfusion Development

Confidential

Responsibilities:

  • Confidential does an incredible job in maintaining our CRM database and creating and generating analytical reports that are essential in our day to day operations.
  • I personally work in Business Development, so the accuracy of our CRM as well as the many reports Confidential develops/maintains are all critical to our success.
  • He is very responsive to requests for projects and if there aren't existing reports that address the requests, Confidential is quickly able to create them.
  • He always demonstrates great customer service, attention to details, and a true team player within our Organization

Director

Confidential

Responsibilities:

  • I worked closely with him on a project to customize the contracts application within Salesforce.
  • He listened carefully, diagrammed all the details, and painstakingly captured the essence of everything needed to design a system that would work for a complex contracting environment.
  • I respect his passion and highly recommend him for any challenge he undertakes in his field.

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