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Lead Crm Developer Resume

Los Angeles, CA


A Microsoft Certified Professional with 8+ years of progressive experience in implementing Microsoft Dynamics CRM for the clients in diverse business domains and teams. Combines the unique and creative vision with strong programming skills while devising the technical strategies, solving complex business problems.


Operating Systems: Windows Server 2012/2008, Windows 10/8/Windows 7/XP

Programming: C#.Net, VB.Net, Visual Basic (VB)

Web Technologies: HTML5, CSS3, JavaScript, JQuery

Databases: SQL Server 2012/2008/2005 , MySQL

CRM Applications: Dynamic CRM 2016, 2015, 2013, 2011, 4.0

Cloud: Microsoft Azure

ETL Tools: Scribe, SSIS, Kingsway soft, Informatica Cloud

Phone: Avaya, Cisco

Marketing Applications: Infusion soft, Marketo, ClickDimensions

Logging: Serilog, Splunk

Collaboration: Share Point

Messaging: Twilio, Netcore

Email: Sendgrid, Mailchimp

ERP: Microsoft Dynamics GP, SAP R3

Payment Gateway: USA ePay, Billdesk

Shopping Cart: Shopify, Foxycart


Confidential, Los Angeles, CA

Lead CRM Developer


  • Developed automated workflows in CRM from loan origination through decisioning, to closing and document preparation, to accelerate response times and minimize risks.
  • Configured CRM application for governance, risk, and compliance by systematically enforcing regulations and triggering compliance and policy exceptions in the CRM processes and forms.
  • Developed standalone exceptions tracking in CRM to facilitate US - China cross border loans.
  • Developed Appraisal Review tracking application to help loan servicing in understanding customer effectively which helped in decision making.
  • Developed forms and dashboards in CRM to consolidated customer information and loan details for a total view of the customer.
  • Integrated CRM with SharePoint for reporting and document storage to maximize paperless processing.
  • Developed the BU structure in CRM to model the bank’s organization structure and cost centers.
  • Integrated CRM application with centralized banking system’s data warehouse using REST API’s.
  • Used Serilog for collecting plugin and workflow logs which were later processed in Splunk machine learning engine.
  • Created Development and Staging environment to initiated development activities.
  • Taken part in sprint planning, Grooming and pre-grooming sessions. Actively provided input on estimation of stories in the backlog.
  • Provided Level 3 support and to business teams.

Confidential, San Antonio, TX

Lead CRM Developer


  • Created Functional Specification Document (FSD) and High Level Design Document (HLD).
  • Created Development and Staging environment to initiated development activities.
  • Created guided call scripts in CRM using dialogs and custom workflow for agents to respond to incoming calls.
  • Created Development and Staging environment to initiated development activities.
  • Worked on creation of entities, Forms and relationships as per the design documents.
  • Designed developed and managed the Sendgrid email marketing system integration along with click-tacking and email subscription.
  • Integrated Twilio for text and multimedia messaging from CRM.
  • Integrated the InfusionSoft marketing system with CRM for information synchronization across both the systems
  • Integrated the Marketo marketing system.
  • Designed and managed the website integration using ASP.NET Web API for lead capture/search, Order creation, roster creation etc.
  • Integrated Informatica StrikeIron email validation service to sanitize the lead and account data in the system.
  • Ecommerce integration with CRM using Foxycart shopping cart services for order creation and transaction.
  • USA ePay payment gateway integration with CRM for transaction via credit/debit card and check and other electronic means.
  • Created business Process flow and synchronous workflows to streamline the solution.
  • Developed robust MIS report and dashboards for monitoring of Business activities.
  • Integrated VHX subscriptions to CRM using web services to create products and sales orders in CRM.
  • Implemented Auto Number generation for Sales Orders.
  • Developed SSRS reports to handle reporting needs for management.
  • Planned and successfully executed the Upgrade to CRM 2015 version.
  • Maintenance of SQL Server and doing the Performance Management like monitoring Fragmentation of indexes, Updating the Statistics, evaluating Query Performance, creating Non-Clustered Indexes, setting Max Server Memory, setting RCSI(Read Commit Snapshot Isolation).


Senior CRM Developer


  • Contributed to creation of Function Specification Document (FSD).
  • Contributed to creation of High Level Design (HLD) and Low Level Design (LLD) as per the Business Requirement Document (BRD).
  • Created Development and Staging environment to initiated development activities.
  • Worked on creation of entities, Forms and relationships as per the design documents.
  • Developed the phone call integration with Avaya Aura Contact Center Manager using ASP.NET middleware Page to initiate CRM Call Scripts on incoming call.
  • Created guided call scripts in CRM using dialogs and custom workflow for agents to respond to incoming calls.
  • Developed the integration with Avaya Outbound Dialer Integration using an ASP.NET middleware to initiate outbound call scripts in CRM.
  • ETL data from old CRM system operated by previous vendor of contact center using SSIS with Kingswaysoft connector.
  • Integrated CRM with core systems responsible for Aadhaar generation providing updated for each stage in Pre-SEDA and SEDA.
  • Integrated CRM and Aadhaar data updation system SSUP for information related to Aadhaar updates.
  • Integrated with Aadhaar Authentication system to synchronize information with CRM using SOAP API calls to authentication API.
  • Developed the SMS integration with Netcore messaging gateway for sending out text messages to residents providing regular updates.
  • Integrated IVRS for case status update using ASP.NET Web API.
  • Implementation of 12 Indian regional language for local language agents.
  • Developed MIS Reports and Dashboards.
  • Pursued approval from Central Approval Board for deployment of solution to the production environment.
  • Visited multiple Contact Center Vendor site to train staff on Train-the-Trainer basis and ensure the Go-Live preparations are on track.
  • Planning and deployment of CRM production infrastructure ahead of Go-Live and benchmarking it for 5000 contact center seats working alongside Microsoft Consulting Team.
  • Provided 24X7 support during Go-Live to contact center vendor and client.
  • SPOC for Microsoft reactive and proactive support as per the premier support contract.
  • Creation of Secondary Production infrastructure in secondary Data Center in Bengaluru, India to minimize downtime.
  • Actively participated in Data Center Migration from rented facility in Greater Noida, India to captive Data Center in Manesar, India ensuring Minimum downtime to Contact Center operation during the migration process.

Confidential, Naperville, IL

CRM Developer


  • Understanding Customer Requirements and doing Gap-Fit analysis with respect to Microsoft Dynamics CRM 2011.
  • Creations of Documents like Functional Requirement Specification, High Level Design, Low Level Design, and Unit test Document, Change Control Documents, and Release Checklist.
  • Installation of CRM for different environments like Development, Staging, Production.
  • Configuring Internet Facing Deployment (IFD) on CRM Environment.
  • Creating Unmanaged Solution in Development Environment.
  • Creating Entities and relationships in Microsoft Dynamics CRM 2011.
  • Creating Entity Attributes, Entity Forms, User Roles and Field Security Profiles.
  • Creating Workflows, Plugins, Actions.
  • Creating WCF Web service for integration with SAP system.
  • Creating JavaScript customizations for various Entity forms.
  • Creation of Views, Dashboards and SSRS Reports for various Users according to their roles.
  • Evaluated impact of Microsoft patches, service packs, and upgrades on the platform and collaborate with Quality Assurance for testing and deployment
  • Exporting Managed solution from Development environment for moving Customization to QA and Production Environments.
  • Deployment of Customizations in the Production Environment during Go-Live phase of the Project.
  • Executing Bug-Fixes and Change Request during Maintenance Phase.

Confidential, Sayreville, NJ

CRM Developer


  • Developed web services to communicate with the SAP system in WCF.
  • Upgraded the plugins code written on Account, Opportunity, Contact, Order and Quote creation to Microsoft Dynamics CRM 2011 format.
  • Upgraded the JavaScript code written on Account, Opportunity, Products, Order form to use the Latest Xrm.Page DOM of Microsoft Dynamics CRM 2011.
  • Reconfigured the Auditing of System and entities in Microsoft Dynamics CRM.
  • Redesigned the Account, Opportunity, Product and Order form in line with Microsoft Dynamics CRM 2011 form design.
  • Designed and executed strategies of Data Migration from Microsoft Dynamics CRM 4.0 to Microsoft Dynamics CRM 2011 using SSIS/CRM Data Import feature.
  • Upgraded the reports in Microsoft Dynamics CRM 2011 to execute efficiently and correctly.
  • Designed and executed the Cut-over phase strategies to move the load from Microsoft Dynamics CRM 4.0 to Microsoft Dynamics 2011.
  • Provided to end user to use the Upgraded Microsoft Dynamics CRM 2011 system and provided the Post Go-Live support.


CRM Developer


  • Developed custom entities and relationships as per business requirements.
  • Developed the Process based opportunity management module using ASP.NET and plugins.
  • Integrated CRM with SAP R3 ERP systems using ASP.NET Web services.
  • Integrated the Website for lead capture using ASP.NET Web services.
  • Developed Bid Quality module for assessing the bid quality for opportunities larger than 5 MN USD.
  • Integrated the Commission Management system with CRM for greater visibility of sales team.
  • Integrated with Microsoft exchange for synchronization of Appointment Activities of sales team in a streamlined manner.
  • Developed consolidated emailers to minimize the no of email going out for each user.
  • Managed sharing and despairing of records to maintain the accuracy of the reporting data using plugins and custom utilities.
  • Developed and maintained User Profile module.
  • Upgraded modules developed to CRM 2011 version.

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