Regional Vice President - Sales Resume
2.00/5 (Submit Your Rating)
Denver, CO
SUMMARY
- Scaled teh local digital revenue overall by 33% through investments in training and support infrastructure combined with intense focus on driving sales performance, accountability and multi - platform sales.
- Increased teh total local advertisement revenue by 14%. Drive fundamental shift to consultative sales model by providing optimal solutions to help teh customers grow their business.
- Built a cohesive team of sales account executives focused on working interdependently to meet teh needs of customers by accomplishing goals.
- Worked with teh executive team leads, in all departments, provided clear communication and continued workflow during 2 bankruptcies and 2 ownership change of hands.
PROFESSIONAL EXPERIENCE
Confidential, DENVER, CO
REGIONAL VICE PRESIDENT - SALES
Responsibilities:
- Grew teh overall revenue from $30M to $40M and orchestrated 44 different publication brands.
- Achieved $900K of new revenue by launching new digital revenue team to expedite growth in 2013.
- Restructured automotive account executive's setup, developed team of focused individuals responsible for category driven initiatives including new business and digital revenue growth.
- Streamlined sales teams across all properties to align teh sales competencies and ensure market coverage.
- Drove revenue from $30K/month to $497K/month in 5 years by steering Adtaxi digital display (desktop, mobile), search, video, e-mail and social verticals.
- Strengtaned employee relations, talent retention and sales culture by providing highly visible, hands-on leadership.
- Implemented TEMPeffective training and development programs, led meetings, webinars, and group discussions. Focused on staff recognition and rewards, and TEMPeffectively used written communication to ensure core sales competencies.
- Recruited top talent in teh market to expedite revenue across core and digital revenue lines.
- Conducted monthly reviews of performance to benchmarks and achieve set monthly objectives.
- Drove annual budgeting and weekly forecasting for teh overall advertising revenue for territory.
SENIOR DIRECTOR
Confidential, DENVER, CO
Responsibilities:
- Achieved digital revenue growth of >20% across both business units versus prior year.
- Collaborated with teh key executives in local markets to maximize resources and drive revenue results.
- Liaised with local market management to ensure that teh strategic approach was being supported by strong tactics.
- Tracked metrics of targeted goal achievement and success of all new initiatives within each local market.
- Budgeted and forecasted for each new initiative (overall for teh company and local level at each market).
- Trained teh sales managers, account executives and support staff across teh company.
Confidential
DIRECTOR
Responsibilities:
- Generated $500K in incremental revenue by launching teh business directory across all local publications.
- Grew print retail revenue for teh company by developing, launching and conducting in-market training for all strategic initiatives.
- Budgeted and forecasted for each new initiative (overall for teh company and locally at teh market, worked with local management).
- Developed and monitored a $20M revenue budget by assessing current and future sales, and marketing forecasts.
- Managed daily operations of teh sales department, including project and people leadership (60 employees).
- Conducted annual budgeting and weekly forecast for overall advertising revenue for teh division.