SUMMARY:

• Business Analyst in Salesforce.com CRM platform using Visual force, Apex classes with substantial experience in Salesforce.com administration, project management, operational analytics, and quality assurance with emphasis on process improvement, 10 years in global experience.
• Successfully executed various roles assigned as a business analyst acting as a liaison between the business team and the developing team.
• Thorough understanding of all SDLC models like RAD, Waterfall, Agile, RUP, FDD etc. and specialized in deploying different SDLC models. Experience in scope, design, and testing, training, deployment and follow up on a multitude of strategic projects within Salesforce.com as the Salesforce.com Administrator and Business Analyst.
• Experience in the complete life cycle of project development (SDLC) including System Analysis, Design, Development, Testing and Deployment.
• Service and Support Administration in Salesforce.com CRM and Force.com Platform.
• Expertise in standard Sales force configuration that include page layout, workflow rules, Approval Processes, Record Types, bulk Triggers, Assignment rules, Validation rules, etc.
• Experienced in building Custom Applications that includes administration, configuration, implementation and support experience with Salesforce.com platform.
• Experience in SFDC development using Apex classes and Triggers, Visual Force, Force.com IDE, SOQL, SOSL.
• Worked closely with Business Users to enable business process using SFDC.
• Acquainted and well - versed with CRM processes like Sales, Marketing, Customer Service and Customer Support, Business Processes and recommended solutions to improve their processes using SFDC.
• Proficiency in administrative tasks like creating profiles, roles, users, page layouts, email services, Approvals, Workflows, Reports, Dashboards, Tasks and actions.
• Worked on the designing of custom objects, custom fields, role based page layouts, custom Tabs, custom reports, report folders, report extractions to various formats, design of Visual Force Pages, and various other components as per the client and application requirements.
• Implemented security and sharing rules at object, field, and record level for different users at different levels of organization.
• Designed junction objects and implemented various advanced fields like Pick list, Custom Formula Fields, Field Dependencies, Validation Rules, Work Flows, and Approval Processes for automated alerts, field updates, and Email generation according to application requirements.
• Highly proficient in working with users and stakeholders to elicit, analyze, communicate and gather requirements using techniques such as 360Degree Feedback, Brainstorming sessions, Workshops, Observation and Existing systems documentation /procedures, JAD, RAD, User interviews and to identify Functional, Non-Functional, Business and System Requirements, and then subsequently document them.
• Experience in creating Database Tables, Constraints and Stored Procedures using SQL Server.

TECHNICAL SKILLS:

SFDC Tools: Data Loader, Connect Offline, Salesforce to Salesforce, Eclipse IDE Developer console, Salesforce to Salesforce Informatica, Cast Iron.

Knowledge Areas: Project Management, Marketing, Business Requirements Gathering, Design, Development, Testing, Implementation, Production Support, Service Requests and Activities, Opportunities, Quotes and Proposals

Operating Systems: Windows XP /Windows Vista/Windows-NT/2000, MS tools including Word, Excel, PowerPoint

Project Methodologies: Waterfall, Agile, RUP

Business Process Modeling Tools: MS Visio

PROFESSIONAL EXPERIENCE:

Confidential, NY

SFDC IT Business Analyst

Responsibilities:

• Interacted with business users for gathering requirements, analysis, design and development.
• Customized various Salesforce.com Standard Objects Leads, Account, Contact, Opportunity, Activities and custom objects.
• Working closely with all departments to ensure the CRM works effectively for all aspects of the company.
• Customized application business logic using declarative programming like Formula fields, Validation rules, Workflow rules, Approval process, Record Types, Picklist, Dependent Pick lists, List views.
• Overseeing direct communications with customers through the CRM.
• Customer Journey Mapping analyzing touch points with the organization and maximizing commercial opportunities.
• SupportedETLcycles including production issue and environment quality issue.
• Elicited and documented requirements for Web Content Management System that increased efficiency for the business users
• Elicited requirements from teams to createFunctional Specifications Document
• Established objects relationships between various objects using Master-Detail, Lookup, self and Junction objects.
• Performed configuration like creating Users, Profiles, Roles, Field-level security and sharing rules.
• Created Visualforce tabs for custom reports, developed Workflow rules, Approval Processes and developed related actions like Tasks, Email alerts and Field updates.
• Created email templates and customized inbound emails using email-to-case.
• Developing testing strategies for all aspects of the CRM to ensure the most effective approach for the company and its products.
• Used Data Loader tool for migration and used Dupe blocker for cleaning of data into Salesforce.
• Developed complex Reports, Dashboards against Opportunity, History objects and other custom objects.
• Deployed Salesforce components from sandbox to production using Force.com ant migration tool, ChangeSet and Eclipse.
• Implemented Communities in Salesforce for the customers.

Environment: Salesforce.com, Apex, Visualforce pages, Eclipse IDE, Import Wizard, XML, Controllers, Sharing Rules, Workflows, Approval Process, Email Updates, Web Services API, Data loader, HTML, CSS, JavaScript, JQuery, Salesforce Outlook Connector.

Confidential, IL

Salesforce Business Analyst/Salesforce Admin

Responsibilities:

• Interacted with different stakeholders to gather requirements (Clients, customer’s managers, business users…)
• Created Business Requirements Documents, System Designs Documents, Business Process Documents and Configuration documents.
• Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organization and captures all required information at key points in the customer life cycle.
• Ensuring the database is segmented effectively for targeted marketing activities.
• Established objects relationships between various objects using Master-Detail, Lookup, self and Junction objects.
• Developed Reports, Dashboards against Opportunity, History objects and other custom objects.
• Deployed Salesforce components from sandbox to production using Force.com
• Customized application business logic using declarative programming like Formula fields, Validation rules, Workflow rules, Approval process, Record Types, Picklist, Dependent Pick lists, List views.
• Established objects relationships between various objects using Master-Detail, Lookup, self and Junction objects.
• Performed configuration like creating Users, Profiles, Roles, Field-level security and sharing rules.
• Created Visualforce tabs for custom reports, developed Workflow rules, Approval Processes and developed related actions like Tasks, Email alerts and Field updates.
• Created email templates and customized inbound emails using email-to-case.
• Used Data Loader tool for migration and used Dupe blocker for cleaning of data into Salesforce.
• Developed complex Reports, Dashboards against Opportunity, History objects and other custom objects.
• Deployed Salesforce components from sandbox to production using Force.com ant migration tool, ChangeSet and Eclipse.
• Ensuring the database is segmented effectively for targeted marketing activities.
• Implemented Communities in Salesforce for the customers.
• Performed roles of Salesforce.com Administrator and Configurator.
• Performed detailed analysis of business and technical requirements and designed the solution.
• Established roles, profiles, Permission sets, Public Groups and Sharing Rules.
• Responsible for creation of certain custom objects, tabs.
• Familiar with Audit trails and Field tracking history.
• Customized various Salesforce.com objects like Accounts, Contacts, Leads, Opportunities, Activities and custom objects.
• Defined lookup and master-detail relationships on the objects and created junction objects to establish connectivity among objects.
• Created various formula fields, rollup summary fields, record types, Page layouts, Related lists and other components on a record detail and edit pages.
• Created various workflows to meet specific business requirement.
• Implemented Case Management Automation to track and solve Customer's Issues.
• Responsible for creating and maintaining tabular, summary reports and dashboards.
• Involved in UAT and responsible for delivering defects with minimum SLA.
• Participated in training sessions provided to the team. Also delivered trainings to new joiners in the team.
• Designed, Development of Custom Objects, Fields, Tabs, Picklists, Page layouts, Validation Rules, Workflow Rules, Approval process, Sharing rules and email alerts.
• Created Record types and implemented Record type specific Page Layouts for the application.
• Used the Sandbox for testing and deployed the code to the Production instance after testing.
• Performed the role of Salesforce.com implementation consultant in the organization.
• Analyzed their existing sales process- inside sales, outside sales and gather their requirements.
• Created custom objects to track the employee details, client details, account planning, contracts and more.
• Supported and trained new end users on the Salesforce application and the new features.
• Supported end users and logged all activities in Salesforce Cases.
• Helped with developing training plans and materials for users.
• Created custom Report Folders and generated Reports and customized dashboards to assist managers with real-time information on lead volumes, activities, and sales projections, giving them greater visibility into field activities and pipeline progress.
• Configured access for different user profiles based on the need in the organization.

Environment: Salesforce.com, Apex, Visualforce pages, Eclipse IDE, Import Wizard, XML, Controllers, Sharing Rules, Workflows, Approval Process, Email Updates, Web Services API, Data loader, HTML, CSS, JavaScript, JQuery, Salesforce Outlook Connector. .com CRM, Sales, Service cloud, Sites, Forec.com IDE, Eclipse plug-ins for force.com IDE.