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Business Applications Systems Analyst Resume

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San Jose, CA

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PROFESSIONAL EXPERIENCE:

Business Applications Systems Analyst

Confidential, San Jose CA

Responsibilities:

  • Business Analyst supporting Sales and Marketing wif their core applications and tools in teh sales and marketing ecosystem (Salesforce, Marketo, Adobe).
  • Experienced in Project Management and following SDLC and ITIL best practices for solution delivery and post go - live support.
  • Conduct UAT (User Acceptance Testing) sessions and sign-offs to ensure customer is content wif delivered project. Create BRD
  • Business Requirements Document and FSD (Functional Specifications Document) to document and record both business and technical requirements.
  • Strong advocate of Sales and Marketing organizations to ensure their business initiatives are realized by IT.
  • BSA for Salesforce Marketing business processes (Lead to Opportunity, Lead Lifecycle process definition and implementation, Opportunity management).
  • Assist Marketing on being able to track leads as they progress through teh funnel across Salesforce and Marketo. Track and manage campaigns both wifin Salesforce and from Marketo.
  • Created custom applications for Marketing to support C-level initiatives such as Top Accounts, Internal Sales Reference tool
  • Managed teh project to test and deploy Walker survey tool as part of Salesforce Contacts. Rollout for all Account managers.
  • Managed teh project to install/configure and train Marketo SalesInsight for all Sales personnel.
  • Helped Marketing tie Marketo, Salesforce data in Domo reporting tool.
  • Primary lead for managing rollout of internal sales enablement tool built on Adobe AEM. Provided all of sales/se's wif technical and go-to market documentation for opportunities.
  • Customizations included in-house developed document workflow/revision tool used by techpubs, marketing and sales. Incorporated ElasticSearch as search engine for documents and web pages.
  • Created a sales calendar for all sales to view and save sales events (webinars, sales calls, etc.
  • Built custom reporting for document activity (views/non-views, downloads) using data from AEM, Adobe Analytics and Active Directory. Front end was built using Tableau.
  • Collaborated wif Sales Engineers, Product Management and Engineering to develop teh configuration models, rules and configurators for all of Confidential ’s IP products.
  • BSA for community portal. Managed two upgrades of Jive. Successfully managed teh IT part of Jive to Lithium migration, including setting up SSO and migrating 12,000+ user accounts and data.
  • Search for Confidential ’s web properties (search. Confidential .com, www. Confidential .com)
  • BSA for search. Managed teh implementation and setup for search for teh migration project from Omniture to Adobe AEM. Managed teh migration of backend search platform from IBM Omnifind to Elasticsearch. Managed and configured teh setup of local language search for Chinese, Japanese and German websites for Confidential .com
  • BSA for digital fingerprint solutions. Including Sitecatalyst, Adobe DTM, Marketo, Demandbase, Ultimate goal to be able to track and manage teh buyer’s journey.
  • BSA for Marketing DataMart/Analytics. Currently working on project to build a marketing data repository. Will be used as teh main data store for all marketing related data regardless of source. To be used for data cleansing, data enrichment, and compliance requirements. Will also be used for predictive, real-time and batch oriented data analysis.
  • BSA for Marketing Saas applications. Assisted Channel, event, and other marketing departments wif Saas reviews of applications and vendors. A Saas review is a thorough review of teh vendor’s security and application design architecture. Were done to ensure compliance wif Confidential data security and application compatibility wif rest of Confidential application landscape.

Corporate Applications Architect

Confidential, San Jose CA

Responsibilities:

  • Salesforce administration/configuration/design - quoting tools, user administration, and general day-to-day management
  • Created one-click order (CPQ) using Salesforce, CastIron and Oracle. Reduced teh time to create and process orders from days to minutes. Enabled Sales Ops to process more orders in less time, enabling faster recognition of revenue (especially important at quarter end).
  • Introduced BigMachines to teh Sales toolkit and converted custom quoting tool to BigMachines.
  • Used CastIron appliance for web service (SOA) between Salesforce, BigMachines and Oracle.
  • Support/administration/design of online support tool (Knowledge Portal). .Net/SQL Server client server application. Integration wif Frontrange HEAT service application.
  • Support and administration for Equity Edge, ADP
  • Support and administration of Quality Center, Trackweb

Sr. Windows Project Manager

Confidential, San Jose CA

Responsibilities:

  • Project Management and Technical Lead for Windows 2000 Active Directory Migration, Tivoli Deployment and conversion of users to new Linux based e-mail system.

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