Sr. Product Manager Resume
3.00/5 (Submit Your Rating)
Seattle, WA
SUMMARY:
- I'm a highly adaptable and experienced business leader with a wide range of digital and omni - channel marketing skills. From digital advertising to global ecommerce and media platforms, I excel in leading, prioritizing, planning and executing ambitious solutions that enable and delight my customers and stakeholders.
- Product management: leading and owning product from inception to post-launch optimization (agile, waterfall): scoping, planning, execution, analysis and optimization at a global scale
- Retail ecommerce sales (Omni-channel, mobile), product selection, bundling, category and brands management
- Demand generation optimization, marketing calendar alignment, spent review and analysis
- Fluency in user needs across platforms and mediums: web, iOS, tablet, social media platforms
- Expertise in applied information technologies: CMS, CDN, transcoding, ad serving, streaming; enterprise software: TestRail, SharePoint, Jira, Visio, SQL Server, Power BI, Tableau, SiteCatalyst, ClickTale, and Optimizely
EXPERIENCE:
Confidential, Seattle, WA
Sr. Product Manager
- Launch product manager: Cross-functional product management for Confidential 's Global Store. Execution of import and export roadmap while leveraging Confidential 's strategic advantages and expanding customer-centricity around the globe.
- Deployment of millions of products in Confidential 's international stores, with their respective localization and systems requirements. Leading efforts alongside development, compliance, transport, legal, accounting, customer service, operations and local international retail teams: UAT plan development, test cases, product launch, and post-launch optimization.
Confidential, Redmond, WA
Ecommerce Manager & Analyst
- Accountable for Surface devices sales execution at ecommerce site, e-chat and telesales coordination
- Leading and driving operational efficiency, managing a high-performance team towards key metrics
- Supervision of all marketing activities related to demand generation, alignment to product marketing
- Product & promotions launches and in-store optimization
- Website platform, new features, systems augmentation proposals (i.e. price indexing, inventory levels crawl)
- Executive reports creation, analysis and presentation from different data sources
- Ad hoc data analysis on customer behavior, product launches, promotions and demand generation effectiveness
- Conversion funnel assessment, testing and optimization via Adobe SiteCatalyst, SQL, Optimizely and Clicktale
- Customer experience (UX) analysis, testing design recommendations and review of Comscore surveying
- Performance benchmarking across international sites
Confidential, Dallas, TX
Sr. Digital Business Analyst
- Digital product concept to launch ownership: brand strategy sites, mobile responsive, apps (iOS/Android), email campaigns, display ads, SEO, blogs, UGC microsites and social media initiatives
- Client communication: eliciting business to project requirements, prioritization and execution alignment, product life-cycle and maintenance
- Clients and vendor relationship management: benchmarking, contracting, onboarding, reporting
- Multiple medium to large project streams - Waterfall and Agile methodology
Confidential
Sr. Product Owner/Producer
- Cross-functional relationship management in a global environment, PRD, user stories, UAT.
- Roadmap owner for content, features and backlog prioritizing/escalation
- Premium Content partners onboarding and management (40+ content vendors)
- Technology implementation coordination (global scale systems): CDN, CMS, Ad technology, QC
- Development of content-acquisition strategies that leverage Confidential 's audience segments and ROI
