SUMMARY

• A seasoned professional with experience working as Digital Business Analyst/Project Manager in strategic, analytical and operative customer experience, digital transformation, business innovation and strategic brand management.
• 9+ years in Project Management (PMO), Program Management, Business Analysis, Business Architecture, Vendor Management and Requirements gathering.
• Core competence in Analyzing problem areas, Gap Analysis, Requirements Gathering, Preparing Functional Specification Documents, Documenting User Stories, Design, Testing, Implementation and Training Activities.
• Scrum Experience in Product Development, Strategic Planning, and Implementation.
• Exceptional problem solving and sound decision making capabilities, recognized by associates for quality of data, alternative solutions.
• Develop other business analysis artifacts such as user experience models and/or prototypes/process flows/ business rules to clarify requirements
• Development and management of detailed project plans to include, resources, tasks, requirements, milestones, and review points.
• Discuss and suggest best practices for business processes with Business Partners, conduct feasibility studies based on higher level requirements & existing systems.
• Experience in Requirement Analysis reviews, JAD sessions, Business and Systems reviews and working sessions to understand the requirements and system design.
• Experience with Merchandise Planning, Assortment Planning, Salesforce Commerce Cloud Ecommerce, Item Management.
• Strong experience in Agile and Waterfall models implementing a Full Life Cycle Methodology.
• Fluent in a broad range of technologies, including business process tools such as MS Project, Excel, Access, Visio, Snagit, Axure.
• Have experience with various defect tracking tools: HP Quality Center, JIRA
• Experience in developing various templates and checklists to keep the project on track.
• Experience with various business process improvement and change management projects.

TECHNICAL SKILLS

• Software Packages: MS Office, MS Project, MS Visio
• Special Software: Salesforce Commerce Cloud, Magento Ecommerce, Main Street Commerce, Supply Chain Management, Item Management System, Customer Experience Management System
• Business Analysis: Borland Caliber 11.3, JIRA 6.3, Axure 7.0, Snagit 12.0, Confluence 5.9.1. Bitbucket 4.0

PROFESSIONAL EXPERIENCE

Confidential

Digital Business Analyst

Responsibilities:

• Lead grooming activities within an Agile team, specifically defining and writing user stories, acceptance criteria and user interface design for platform and product enhancements; activities to include business case analysis, obtaining acceptance and alignment from stakeholders for the recommended enhancements, documenting requirements along with prioritization, and working with technology team to deliver the enhancement that generates business value
• Worked with PMO to identify work and tasks to come up with Project Plan.
• Participate in daily stand up meetings. Organize and lead collaborative backlog item writing/grooming sessions.
• Prioritize backlog based on business goals and value.
• Contribute to team working sessions. Provide the business context to technical work.
• Provide details to help define and test the solution for backlog items. Communicate with and involve other stakeholders as needed.
• Coordination of SME input, manage Project updates and Escalating issues as needed.

Confidential

APAC Digital IT Project Lead

Responsibilities:

• Launching new Ecommerce Operations into a new country.
• Implementing new APAC or Global level solutions such as OMS or PIM/DAM Solutions.
• Understanding Solutions and Solving Issues.
• Understand global strategy and execute it within APAC.
• Managing multiple vendors to deliver multiple projects simultaneously.
• Apply global requirements and strategy within APAC.
• Communicate to all Stakeholders including APAC IT, Group IT and Business Teams.
• Responsible for Infrastructure and Hosting
• Shaping the development of the business case, cost model and overall objectives for e - commerce initiatives in APAC.
• Manage finances and contracts for any vendors which are helping with the implementation of a project.
• Manage the third party vendor on a daily basis to deliver the project on time and budget.
• Manage the scope and risk of the projects.
• Define and organize project steering activities, advice and review the overall plan and status of the project.
• Liaise with the local IT digital teams

Digital Business Analyst/Project Lead

Responsibilities:

• Coordination of SME input, manage Project updates and Escalating issues as needed.
• Interviewed Business Users to understand and analyze the workflow, business process and their requirements.
• Documented Business requirements explaining Current Workflow, Future Workflow, Business Process and reviewed with Business and IT
• Translate product vision into an evolving product backlog.
• Impart an understanding of the product strategy to the agile team.
• Prioritizing the items in the Product Backlog to best achieve goals and missions
• Optimizing the value of the work the Delivery Team performs
• Ensuring that the Product Backlog is visible, transparent, and clear to all, and shows what the Delivery Team will work on next.
• Ensuring the Delivery Team understands items in the Product Backlog to the level needed.
• Performed Gap Analysis and identify issues and their resolution.

Digital Business Analyst

Responsibilities:

• Meet regularly with key business personnel and SME's to determine business needs and to document requirements.
• Create and maintain the product backlog.
• Prioritize and sequence the backlog per business value or ROI
• Participate with team(s) in the backlog grooming process and user story pointing.
• Closely collaborate with the UI design, analytics, technology, compliance, operations, and lines of business to understand the feasibility of the solution and subsequently drive delivery of the solution.
• Understand dependency relationships and risks.
• Provide rapid feedback and approval for output of the development team’s iterations.
• Participate in planning meetings, reviews and retrospectives.
• Steer the project to ensure delivery of business value.
• Drive day-to-day prioritization of work operations, projects and scope; troubleshoot reported issues and escalate when appropriate
• Work with a cross-functional team to translate customer needs and technology directions into new or enhanced features and services
• Support Compliance and Legal with enterprise standards, processes and policies
• Collaborate to define, analyze and communicate product roadmap alignment with business objectives as supported with business cases, market research, customer data and competitive analysis
• Gather customer feedback to validate that the product works against stated metrics

Confidential

Digital Business Analyst

Responsibilities:

• Responsible for creating process maps relating to Customer Understanding, Top Line growth and Customer Touch points.
• Analyzed operational processes relating to Process Digitization, Worker enablement and Performance Management
• Critical evaluation of business ideas from the customer and a commercial point of view. Responsible for facilitating the clear articulation of the end to end customer proposition and supporting the development of a detailed benefits case.
• Challenge business stakeholders to drive out the real business outcomes that are required to realize the customer and business propositions.
• Responsible for developing the end to end functional design of the project/s down to detailed user stories and acceptance criteria and for ensuring a complete, balanced and cohesive design encompassing customer experience design, solution design, including the identification and resolution of macro and micro design decisions. Also responsible for the validation and approval of the design.
• Responsible for defining the analysis approach and for supporting the PM with planning and estimating
• Responsible for managing teams of BA's, for the quality of their output and for identifying and succinctly defining risks and issues to effectively drive the successful delivery of the project

Business Analyst

Responsibilities:

• Gathering and Analyzing client requirements.
• Creating Requirements documents based on understanding of the product roadmap and customer feedback for the product.
• Converting the business requirements into business solutions.
• Preparation of business scenarios for testing the solution.
• Helped manage risk analysis and mitigation plans, status reports, and client presentations; prepared business process models, defined milestone deliverables, and established critical success factors.
• Worked with QA team to design test plan and test cases for User Acceptance Testing