Marketing Analyst Resume Stamford, CT - Hire IT People

PROFESSIONAL EXPERIENCE

Confidential, Stamford, CT

Marketing Analyst

Responsibilities:

Ensuring projects launch on time and meet project requirements
Managing and organizing direct marketing campaigns, dealing specifically with campaign planning, customer retention and targeting
Developing comprehensive reports based on sales trends, demographic data analysis and consumer behavior
Importing, mapping, validating, and analyzing to create timely and accurate Ad - hoc reports for senior management
Providing insight of test results analysis, recommend solutions to problem areas and identify opportunities for further growth.
Conducting all types of application testing as needed, such as system, unit, regression, quality assurance
Building a relational database and using queries with VBA and SQL

Confidential, New York, NY

Marketing Research

Responsibilities:

Conducting structured interviews from sample households in person and by phone using Census surveys to produce a general view and comprehensive study of the United States' social and economic conditions
Obtaining and recording data to survey questions for analyzing social, economic, and geographic data.
Creating MS Excel spreadsheets for data analysis and reporting
Managing a high-volume workload within a deadline-driven environment
Learning special interviewing techniques to persuade, negotiate and convince respondents of the importance of their participation. Working extensively as a translator for non-English speakers

Confidential

Research Assistant

Responsibilities:

Collected economic data from records and assist with research projects
Performed statistical and data mining analysis on large databases using SAS, SPSS and MATLAB
Designed and ran experiments, programming simulations of theoretical models, and provided results
Identified and evaluated quantitative and qualitative data.
Advised on analysis and interpretation of statistical data
Kept neat records of all analyzed data, record procedures and results, prepared for presentations

Confidential

Account Executive

Responsibilities:

Explained to customers how specific types of advertising will help promote their products or services in the most effective way; generate ad space sales primarily through calling
Collaborated across multiple departments to coordinate on-time delivery of projects, promote client satisfaction, and ensure competitive edge for the publication
Maintained assigned account bases while developing new accounts; build strong relationships with mid to large sized businesses and developed long term client revenue.
Provided bilingual assistance via telephone