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Business Analyst Resume

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Foster City, CA

SUMMARY

  • I’m an operations and business analyst with broad experience in requirements gathering, documentation of business process, SFDC reporting and administration, and general sales enablement.
  • I’m a certified SFDC administrator, and certified by Apttus in (CPQ) Configure Price Quote application.
  • I’ve assisted in the implementation of a CPQ application for Marketo and previously supported Apttus in all lead - to-opportunity activities.
  • I administered Salesforce for a team of business developers, owned the Leed-to-Opportunity process, and maintained dashboards and reports, so leadership could track: pipeline size, win-loss rates, marketing sources, and individual contributions to quota.

PROFESSIONAL EXPERIENCE;

Business Analyst

Confidential, Foster City, CA

Responsibilities:

  • Gather requirements, design, and test technological enhancements of current processes and new systems implemented
  • Consult with functional business teams and clients to document new business processes
  • Support implementation of 3rd party CPQ application in client’s Salesforce instance
  • Conduct global QA, and case test creation to assure the tool quotes prices and manages approvals correctly worldwide
  • Consult and work with development team on appropriate design and configuration of CPQ tool to meet the sales goals
  • Assist the creation of business process documentation

Sales Enablement

Confidential, San Mateo, CA

Responsibilities:

  • Administered salesforce and trained a 15 person development team, optimizing productivity on their daily use of salesforce
  • Responsible for lead flow process, alignment of validation rules, web-to-lead, and activity reporting
  • Implemented two apps to increase sales efficiency - InsideSales and Frontline Selling
  • Updated and maintained data quality so sales and marketing could have better information in outreach efforts
  • Conducted mass data updates (territory, account ownership), influencing all sales activity and pipeline
  • Reported on and analyzed opportunity pipeline: Forecast vs Team Goals; Win-Loss rate, daily Activity
  • Designed and maintained dashboards and reports for Exec. team in Salesforce
  • Developed and documented sales processes and SFDC training guides for sales teams
  • Led Apttus Academy and new employee onboarding and training over 200 new hires since January 2014 on Apttus Quote-to-Cash market space, product capabilities, positioning and messaging
  • Applied Apttus goals into sales messaging and used salesforce capabilities to help sales achieve those objectives
  • Email template creation, calls scripts, page layout design, list views, marketing call lists, reports

Business Analyst

Confidential, San Francisco, CA

Responsibilities:

  • Led HiGear partnerships and product development, scaling our platform into a marketable platform
  • Gathered user feedback on our service platform narrowing our target market, leading to focused marketing efforts
  • Developed scenarios to understand competitive and market landscape in a competitive market space: Zipcar, Getaround,
  • Created required product rules and regulations that enabled us to explore new opportunities and partnerships: Kayak.com
  • Primary provider of customer support on hundreds of sold reservations on Groupon and Living Social
  • Sales and service Leader - Top 5 in USA by quantity and volume of hotel club membership sold
  • Managed daily Front Office operations: 25 person staff, fleet; reservations; customer service, and sales training
  • Treasurer responsible for hotel staff cash handling, disbursements, and supplier payment processing
  • Managed payroll for 40 person staff

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