SUMMARY:

• Excellent interpersonal skills; communicate complex subjects in understandable terms.
• Organized, thorough, detail - oriented and patient. Known as the “get-it-done gal”.
• Comfortable speaking with clients, CXO executives, marketing people, and developers
• Passionate about learning new technologies.
• JIRA | Agile, Scrum, Release Planning, Sprints, Daily Scrum (Huddle) experience
• Creative and Analytical
• ExactTarget | Salesforce Marketing Cloud s
• Previous career in finance doing technical and fundamental analysis
• Premium member of Lynda.com’s online video tutorials to keep my skills current.
• Owner of Adobe Master Collection CS5 and Adobe Creative Cloud CS6

TECHNICAL SKILLS:

Computer Languages: XHTML, HTML 4, HTML 5, CSS 2, CSS 3 (including polyfills where needed for legacy browsers), XML, Javascript, jQuery(including plugin development using closures and functions for module creation), Actionscript 2.0 & 3.0, PHP, MySQL, MS SQL, AMPScript

Design Programs: Flash (CS5, CS6), Photoshop (CS5, CS6, CC), Dreamweaver CS5, CC, Illustrator (CS5, CS6), Final Cut Pro, DVD Studio Pro, After Effects, InDesign CS5, QuarkXPress

Ecommerce Platforms: Monster Commerce, Miva Merchant 5.0, Yahoo, Paypal

Office Programs: Microsoft Word /, Excel, PowerPoint 2010, Access, Quicken, Lync, Cisco Personal Communicator

Email Delivery Services / Marketing: ExactTarget Enterprise 2.0 and Advanced accounts (Salesforce Marketing Cloud), PulseConnect | PostUp, Campaigner, Constant Contact, Get Response, Click-to-Call

Content / Learning Management Systems: WordPress (single and multi-site) including customizing plug-ins (e.g. Events Manager Pro), ModX, Joomla 2.5, Moodle, Desire2Learn

Browsers: Firefox, Internet Explorer (versions 6, 7, 8, 9, 10, 11), Chrome

Email: Gmail (filters, labels), AOL, Outlook 2003/2007, 2010, 2013, WebMail

Other: Mac OS X and PC (XP, Vista, 7, 8.1), FireBug, TeamSite, Zoomify, Quicktime, phpBB Forum Boards, WinSCP, Windows Live Messenger, AIM, Skype, Oovoo, Digital Magazine Software (3DIssue and FlipBuilder), Vizzy (Flash Player debugger), Filezilla, WHM, cPanel, CVS, TortoiseCVS, SmartCVS, Pageant, PuTTY, CREATEJS: EASELJS, TWEENJS, Adobe Flash Professional CS6 Toolkit for CreateJS, WAMP, mockflow.com, Mercurial - a distributed source control management tool, Adobe Connect, ExtendScript Toolkit (ESTK), ZoomText, JIRA | Agile, Box, SnagIt 11, WorkTime, Newzware, GoToMeeting, Uber, Join.me, activeCollab

PROFESSIONAL EXPERIENCE:

Confidential

Business Analyst

Responsibilities:

• Worked with multiple clients who are leaders in publishing, healthcare, e-commerce, and universities.
• Drove conversations and creation of architecture from single to multiple business units with hierarchy.
• Involved in Sales Presentations to provide proof of concept.
• Verified client documentation such as Email Calendars, Profile Attributes, and Blueprints.
• Created and executed Data Failure Plan.
• Worked with clients transitioning from other email service providers such as Constant Contact or PulseConnect/PostUp to ExactTarget or Lyris.
• Advised on what data should be brought into ExactTarget, how to integrate event registration software to measure conversion rates, custom p center transition synchronization, cross business unit email sending, synching list-level and global unsubscribes, and IP Warm-up Strategy based on activity.
• Ran Reputation Audits and Sender Scores.
• QA’d Architecture, Automations, Queries (SQL), Data, HTML and AMPScript for email personalization, IP and Email Address Whitelisting.
• Followed up on Deliverability issues (i.e. Blocks, Foldering/Bulking, Open Rates, Spam Complaints).
• Set up multivariate testing, including the use of reason codes.
• Provided to internal employees and agency clients. Conducted live via phone or screen sharing. Documented procedures in writing and video.
• Created Data Dictionary and Code Compare/Conversion between Oracle and MS SQL / T-SQL.
• Set up Triggered, Automated, “Waterfall”, syndicated, template, and paste HTML emails.
• Employed exclusion lists, suppression lists, and auto-suppression lists.
• Involved in setting up Google Analytics UTM codes and Adobe Genesis, Site Catalyst with the Web Analytics Connector.
• Ran standard and custom reporting.
• Awareness of features that need to be enabled such as Data Views, Test Audience, CC and BCC, Email Attachments, and much more.
• Set up Users, Roles, Owners, and Permissions.
• Set up Reply Mail Management, including Sender and Delivery Profiles.
• Used JIRA | Agile technology, and participated in Daily Scrums, Release Planning, and Sprint planning.

Confidential

Front-End Web Developer - Email Developer - Adobe JavaScript Developer

Responsibilities:

• Increased productivity by 8,000% by automating tasks through a combination of custom Photoshop Actions created from within the Adobe User Interface Actions Panel, and Photoshop-specific JavaScript where some scripts I wrote from scratch, others I modified, and other scripts I downloaded after research without modification.
• Hand-coded HTML and CSS emails. Created landing pages.
• Updated the company product information guide.
• Created and retouched product images for new e-commerce website, including all color and size variations, using Layer Masks, Layer Effects, Custom Blending Options, Blend if, Adjustment Layers, Curves, Color Range, Match Color, Color Sampler Tool, Fill Opacity, Transform Selection, Ruler tool, Stamping, Merge Layers, Merge Down, Layer Knocks Out Drop Shadow, and more.
• Edited hosts file on Mac OSX Mavericks to allow web font to display on localhost.
• Trained on Mercurial - a distributed source control management tool.
• Resolved Creative Cloud Adobe Application Manager Updater problem of patch failure and corrupted download.

Confidential

WordPress Developer

Responsibilities:

• Created custom post “content” types, taxonomies, connections, field groups, templates, and search queries to present information in a logical, user-friendly way for both front-end users and back-end administrative users.
• Customized child themes.
• Advised Science Policy Members and the Strategic Communications Manager how best to present their information online and presented ways to repurpose content to tout the company’s previously hidden measures of success to gain further engagement from audience targets.
• Achieved results even in the first few days of being there, that other developers had been unable to do for months prior to my arrival, according to the Web Services Team Lead.
• Trained fellow co-worker, answered questions, and problem-solved.
• Discovered and documented previously unknown bugs of third-party plug-ins through testing and extreme attention to detail.
• Researched and implemented user requests.

Confidential

Web Developer / Flash Developer

Responsibilities:

• Created animations programmatically and on stage based on user input for simulating science experiments for primary and secondary at a statewide level.
• Developed Actionscript 3.0 external files (.as) in FDT, a flexible development toolkit in Eclipse for interactive developers.
• Created my own variables, functions, for loops, switch/cases, arrays, nesting, etc
• Mindful of issues when converting ActionScript to JavaScript using CREATEJS, a suite of Javascript libraries & tools for building rich, interactive experiences with HTML5.
• Used Adobe® Flash® Professional CS6 Toolkit for CreateJS.

Confidential

Sr. Web Designer / Front-end Web Developer

Responsibilities:

• Worked on sites developed in Joomla 2.5 and WordPress.
• Customized, Tested, and Troubleshot third-party plug-ins/extensions
• Advised on how to make sites user friendly
• Created email accounts and forwarders
• Trained fellow teammate on WHM (Web Hosting Manager) and cPanel, as well as FlipBuilder (converts pdfs into a digital magazine), and FileZilla
• Consulted with Current and Potential Clients to establish their needs, and write up work proposals or establish if their need was within the current scope of the contract.
• Guided client over phone how to set up a custom Paypal button.
• Informational and E-commerce Website Designer and Programmer (Scripter)
• Collaborated with Perl Developer to Develop Dynamic Database Driven Pages and Form Processing Pages
• Customized E-Commerce Pages
• Multi-Browser Compatibility
• Using Tools such as Firebug to Diagnose and Resolve Page Presentation Issues
• Email Marketing
• Blog and Forum / Discussion Board Installation
• Graphic Designer (Business Cards, Letterhead, Envelopes, Posters,etc.)
• Information Architecture
• Concept and Business Development
• Research
• Client Acquisition
• Proposal Writing
• , User Manual Creation
• Copywriting, Proofreading, and Advertising (The Advertiser, BaltimoreJewishLife.Com, WhereWhatWhen, etc.)
• Hire sub-contractors as needed

Program Analyst / Flash Designer and Developer

Confidential

Responsibilities:

• Coded HTML pages on Health coverages, procedures, medications, therapies, medical equipment.
• Uploaded Lists, Checked Links, Added New Filenames, Updated or Deleted Old Filenames
• Put all policies in their proper section, Alphabetizing categories
• Worked with TeamSite - an advanced platform for managing content (including archiving and rollback capabilities) across all internally and externally facing Web-based business applications of portals, intranets, marketing Websites, extranets, and self-service applications.
• Created an interactive website for users to record and play video from their own webcam or play video recorded by others. This website operated as a way for people not attending the family reunion to view and interact with those in attendance. Used Flash Communication Server.

Confidential

E-commerce Web Designer - freelance

Responsibilities:

• Consulted on streamlining the registration process for clients as well as the organization and accessibility of client information for the administrator.
• Researched, configured, and customized software that was most appropriate and cost-effective for registering people in workshops and one-on-one consulting.
• Created a new look and feel for a new international audience while maintaining the current branding for the first and largest computing society holding conferences for computer graphic and interactive designers.
• Designed new website for a PDA (Pocket PC).
• Acquired copyright permission of images used.

Confidential

Graphic/Web Designer & Information Architect - freelance

Responsibilities:

• Created and scheduled mass text and html emails.
• Managed effectiveness of emails including click throughs, etc. Managed limited time sales.
• Evaluated best days and times to send out email campaigns.
• Consulted on streamlining and strengthening branding across all print and web work for this precious metals investment company.
• Designed newsletter, envelope, letterhead Word template, and business cards.
• Re-worked logo.
• Worked with printer to completion.
• Consulted on combining primary website with shopping cart website.
• Researched competition provided new design and created new information architecture.
• E-commerce and Database Software Installation and Instruction.
• Worked with copywriter to create ads.

Confidential

Motion Graphics Designer - freelance

Responsibilities:

• Created a channel ID for this Emmy winning government/community cable television channel.
• My design was selected for use based on having high appeal, high quality graphics, creativity and logo usage.
• Created the logo and web design for this band
• Shot, cropped and optimized digital photos
• Digitized, edited, and captured still frames from video
• Created forms with validation and writing to external text files in Flash using PHP for a guestbook and for administrator of site to be emailed upon users request to be on email list.