SUMMARY:

• 17 yrs of entrepreneurial, strategy consulting, agile product management & development, data analytics & data science (Machine/Deep Learning), project mgmt, financial planning & corporate restructuring, sales, distribution & marketing, international experience with Fortune 100 & startup cos.

PROFESSIONAL EXPERIENCE:

Confidential

Founder & Product Manager

Responsibilities:

• Led strategy planning, product roadmap, end to end product mgmt, development, customer support, marketing & business development. Developed market, product specifications for v1.0 release of website (LAMP/Angular/Redis/Rally Agile Central/Aha), Android native/mobile webapps, affiliate partner integration for agile product development.
• Maintained full responsibility for marketing & customer support; Developed marketing plan, oversee market research, customer discovery, customer acquisition, integrated digital marketing (Search/SEO/SEM/blog/social - media/ affiliate /digital analytics), ad-network, direct response, A/B testing, surveys (Survey monkey) corporate branding, PR, web analytics (google analytics, Google/Bing Webmaster), media selling & customer loyalty program and gamification.
• Managed technical vendors & affiliate relationships including API integration. Multi-Channel Advertising on Web & Mobile - Google DFP, Tag Manager, Adsense, AdMob, Adwords, affiliate mktg (CPM/CPC/CPL/CPS revenue models).

Confidential

Data product owner Sr

Responsibilities:

• Developed vision, strategy and product roadmap, requirements for new products, developed proposals, case studies across many industries in US and EMEA. Managed client relationships, multiple stakeholders & led end-to-end digital agile/scrum product development with 5 -12 people teams of architects, data engineers, analysts, UI/UX designers, UI developers, business analysts, QA, managed releases, scheduled Sprints, managed backlogs, stand ups, sprint reviews & client demo meetings for the following Web, Mobile, BI, Data & Analytics products.
• Rebate optimization pricing tool to manage several >$50-100M drug contracts between Pharmaceutical Mfgrs/Payers (Monte-carlo, sensitivity analysis, scenario analysis)
• Pharma managed markets data analytics cloud platform to analyze drug pricing, formulary coverage, new drug launch etc.(Angular JS, Node JS, SQL Server, Alteryx, Qlikview, MS-project)
• Corporate finance data warehouse & dashboard; Participated in data & analytics transformation for Kenyan Bank including architecture, data governance, and change management. (Tableau, MS SQL Server, MISYS)
• Kaggle type analytics Web/mobile MVP to crowd-source machine learning solutions through contests (RoR/Mysql)
• Operations dashboard to track production process for a $15B German express logistics company (Teradata/Tableau)
• Assessed and suggested improvements for BRDs of a $50M transformational project for a top life insurance company in Japan/US. Reviewed process flows, wireframes and requirements for Front Office Redesign of agency channel.
• Participated in Azure/API Mgr/ML Studio/Cortana IOT Connected Car/MapR big data/machine learning/MDM .

Confidential

Responsibilities:

• Co-led supply & logistics financial planning & analysis workstream to support A&P’s chapter 11 business & re-organization plan (which included store closures, asset sales, store capex, margin improvement initiatives, exec comp. labor & supplier contracts renegotiations) resulting in $60M EBITDA & $30M working capital improvement from $4B supplier contracts re-negotiations. Reported to SVP, FP&A; worked with exec mgmt (SVP S&L, Merchandising, Legal, CFO,CRO,CIO) financial, legal & creditor advisors; prepared financial models, forecasts, budgets & cash-flow analysis, Mgmt & Board presentations. Coached FP&A directors on project mgmt. (MS-project), financial modeling; Merchandising dashboard, Used Merrill DataSite

Confidential

Consultant

Responsibilities:

• Recruited board of advisors, product management & marketing team; grew team size to 15 people. Managed product manager & marketing analysts. Participated in several venture capital & CXO level partnership presentations.

Confidential, Chicago, IL

Project Manager

Responsibilities:

• Led salesforce territory alignment, goals development, performance measurement & incentive compensation development projects for over 60 countries in EMEA, Latin America & Asia Pacific region with $2 Billion in revenue for completion and rollout in 1 year. Responsibilities - strategy & metrics development, salesforce coaching & change management, analytics, vendor selection & mgmt, contract negotiation, dashboard development. managed 2 sr. associates & consultants,
• Conducted worldwide sales operations analysis including organization gap analysis & internal and external benchmarking; identified areas of improvement; Developed 2-year international sales organization operations capability development plan.
• Led & managed several 5-20 people, 3 months to 2-year duration, $1-$5 MM international strategic sales operations transformation projects (CRM, GDS & IATA’s Passenger Intelligence Services). Participated in Sales forecasting & Operations Data, Technology, BI Reporting & CRM RFP process.
• Conducted strategic analysis for distribution & B2B travel industry; Developed business cases, SWOT Analysis, financial models & made recommendations on several key cost reduction, strategic alliances, startups investment, cost of sale, buy vs. build, business partnerships, contract negotiation projects worth over $250 MM in cost savings.
• Analyzed cost of distribution reduction projects involving over 50 companies in travel distribution industry and cost of Payments projects involving Paypal, Amex, Visa, UATP etc. Participated in MBA/Senior Associate recruiting;

Confidential, New York, NY

Business Analyst/Product Manager

Responsibilities:

• Led business process mapping, product specifications (BRDs/MRD/PRDs), feature prioritization for an online electronics parts retailer (parstore.com - ranked #350 among eCommerce retailers with over $100 Million in revenues), direct response, email and newsletter marketing, email subscription, white label websites (for Confidential, Confidential, Confidential etc), store order operations, call center operations, account management, product pricing engine, merchandizing, order sourcing, drop ship fulfillment, invoicing, management reports (KPIs). Partsearch/partstore.com was acquired by Confidential in 2011.

Confidential, Jersey City, NJ/Wilmington, DE

Business Analyst

Responsibilities:

• Developed business case & business requirements (BRDs / MRDs), wireframes for P&C Personal Lines auto insurance claims mgmt system (a large scale, multi-constituency over 500 people initiative); Worked with offshore teams in India.
• Interacted with legal, operations, technology, call center, finance departments to create business case and product requirements; Contributed to project implementation plans, assisted with development & test planning;
• Strategy Consultant - Clients included Alpha Capital/Auto America, Urban Technology Ventures, Blue Monitor, Red Cedar etc Provided consulting services to seed venture capital firm & several start-ups with $1 - $50 million in revenues in Application Software, Marketing Expos, BPO, Automotive Retail, Electronics & Biotechnology industries. Developed business plans, SWOT Analysis, competitive analysis, product roadmap, marketing & sales strategy, financial modeling including pro-forma financial statements, company valuation (DCF, Comps) & ROI analysis.

Confidential, San Rafael, CA

Responsibilities:

• Consulted for Confidential Inc. (acquired by Confidential ./ Confidential Consulting in ‘02) on a $2 MM project to design & develop stock option & equity compensation consulting website that decreased time to market from 1 yr to 30 days.
• Led 4-member team to design & develop Java based application to validate advanced profit analysis reports.

Confidential, San Rafael, CA

Acting Manager

Responsibilities:

• Designed software solution to deliver secure online digital content for AutoCAD. Patent # 6,836,886 approved Dec 2004. Managed a five-person team of software engineers, conducted & recruited engineers. Promoted to technical lead position within 1 year.