Senior Business Analyst Resume
Framingham, MassachusettS
SUMMARY:
- Business Systems Analyst with a talent for defining needs and recommending solutions that deliver value to stakeholders.
- Talent for interpreting requirements and driving appropriate technology solutions.
- Extensive experience focused on digital marketing systems development life cycle, mobile applications, data process and modeling, subject matter expertise, system administration, assimilating a variety of tools and technology.
- Liaise across business and technology partners.
- Highly analytical, adaptive, collaborative, and solutions oriented. Skilled in agile scrum, kanban and waterfall system development methodologies.
- Certified Scrum Master. Servicing the Retail, Financial Services, Health Care, Information Technology, and Insurance industries.
AREAS OF EXPERTISE:
- Analytical Thinking and Problem Solving
- Project Management and Execution
- Exceptional Technical Knowledge
- Conceptual Data and Process Modeling
- Flexible Adaptable Approach to Change
- Excellent Organizational Abilities
- Effective Interpersonal and Communication Skills
- Collaborative Leadership Style
- Systems Development Life Cycle, SDLC
- Assimilate New Software and Tools Easily
TECHNICAL SKILLS:
Software: Adobe Marketing Cloud (Analysis Workspace, Discover, Site Catalyst, Target, JIRA, Confluence, Clarity, CMS, Ensighten Manage TMS, Microsoft (Office, Excel, Outlook, PowerPoint, Project, SharePoint, Visio, Word), InVision, Localytics, Omniture, Oracle, Photoshop, SalesForce, SiteCatalyst, Sketch
Technologies: AJAX, Android, ASP.Net, CSS, HTML,iOS, Java, JavaScript, JSON, Perl, SDK, SQL, UI Design, Visual Basic, VBA, XML
Testing: Quality Center, Rational Quality Manager, Service Now, Test Manager, Test Rail, UAT
Databases: Access, SQL, Toad, Workbench
Methodologies: Agile, Scrum, Lean, Kanban, Waterfall, Software Development Life Cycle, SDLC, FSDM
Social Media: Facebook,, Google+, Instagram, LinkedIn, Pinterest, Skype, Twitter, YouTube
PROFESSIONAL EXPERIENCE:
Confidential, Framingham, Massachusetts
Senior Business Analyst
Responsibilities:
- Elicit and define requirements for the design and development of Mobile application.
- Partner with Marketing department’s mobile applications and staff by recommending and implementing system enhancements that promote efficiency, compliance, and growth.
- Incorporate product copy, video, and photo to maximize mobile applications functionality.
- Demonstrate application features and functions.
- Design wire frames, screen mock - ups and participate in usability evaluations and Proof of Concept.
- Triage, document, and prioritize the resolution of defects, service requests and enhancements to mobile applications.
Confidential, Smithfield, Rhode Island
Senior Systems Analyst
Responsibilities:
- Collaborated with business and technology partners on strategy, prioritization, project management, requirements, design, testing, and implementation of digital marketing data solutions.
- Performed analysis on divisional initiatives, lining up business priorities and technology capacities.
- Interpreted questions and identified appropriate measurement for business dashboards and analysis.
- Subject matter expert on digital analytics conversion funnel, multi channel, data collection, segmentation, campaign content personalization, KPI, and landing page optimization.
- Cultivated domestic and offshore team relationships.
- System Administrator of Site Catalyst, JIRA, Confluence reporting release management tools.
- Demonstrated data and report capabilities enabling business partners to self serve.
Confidential, Cranston, Rhode Island
Senior Business Analyst
Responsibilities:
- Documented project cost and resource estimates, RAID log, status reports, project plans, business and system requirements, design and analysis, traceability matrix, and data mapping.
- Conducted requirements gathering sessions with business and technology partners.
- Created test plans, test scripts, traceability matrixes, tracking defects in Quality Center.
Confidential, Providence, Rhode Island
Senior Business Systems Analyst
Responsibilities:
- Analyzed and modeled business and systems work flows.
- Collaborated with multiple potential vendors in Request for Proposal process.
Confidential, Smithfield, Rhode Island
Senior Business Analyst
Responsibilities:
- Analyzed and modeled the leads management software business routing rules channel process.
- Created a database analyzing gaps between leads management and campaign measurement tools.
Confidential, Worcester, Massachusetts
Senior Business Systems Analyst
Responsibilities:
- Liaised with business and technology partners translating requirements into specifications.
- Validated that specified requirements were delivered as expected.
- Executed testing activities from use cases to issue tracking and resolution.