SUMMARY:

• Hands on experiential knowledge on all channels of UX/UI design lifecycle including HCI principles, Ideation, Lean UX and RWD.
• 7 years of Design and development; 3 years of mobile development experience.
• Lead to translate business/product requirements into visual documentation for the business, developers, and designers alike.
• Setting up UX roadmap, Visual assets (Iconography, flat design and layout) and managed UX deliverables: concept map, user analysis, workflow, IXD implementation and testing.

TECHNICAL SKILLS:

Technologies and tools: Visio, Axure, Irise, Adobe suite (Photoshop, Sketch and Dreamweaver). HTML5/ CSS3, Javascript, Bootstrap and jQuery Library. Mobile Apps, Mobile Pattern libraries, 508 Compliance - jaws. Camtasia, Tobii eye tracker, Grails 2.1.5, Perforce and Teamsite.

PROFESSIONAL EXPERIENCE:

Confidential - Somerville, MA

UX Lead

Responsibilities:

• Translating concept design to wireframe for resume collection, sorting and managing the resume repository. Implemented the design templates for the repository interface on bootstrap/jQuery framework.
• Part of SMEs team for setting project goals and vision; set short term and long term goals.

ENVIRONMENT: Excel, Visio, HTML5/CSS Design/Bootstrap. Platform: ASP.

Confidential - Andover, MA

IA/UI Designer

Responsibilities:

• Redesign Support Site (Lean UX Wireframe)
• Redesigned new layout and interactions for the entire support site.
• Created intuitive user work-flow with the empirical task related analytics.
• Designed and developed top level navigation and sub levels navigation
• Developed reusable templates, graphic assets, developed product page interface for product download; tested for cross browser functionality (Modernizr -css), and setup a new archive section.
• Assembled team for the design and development; conducted interviews, set short term and long term goals. Confidential Global Services redesign:
• Redesigning Intranet sites (Rapid prototyping and Design Thinking process)
• Established department ownership.
• Created Guidelines for maintaining the site with SharePoint tool.

ENVIRONMENT: SharePoint, Teamsite (DCR), Visio, HTML5/CSS Design. Platform: ASP.

Confidential - Long Island NY

RWD Designer

Responsibilities:

• Assembled team for design and development; conducted interviews, set short and long term goals
• Gathered requirement from management and nursing staff.
• Created concept and designed wireframe for Contract Lifecycle Management Project and Confidential t check - out process ((User Centered Design and HCI process).
• Designed and Developed cirrushealth RWD website (bootstrap framwork).
• Provided user experience suggestions for both of the above applications.

ENVIRONMENT: Agile methodology, Visio, Photoshop, RWD- HTML5/CSS3/Bootstrap. Platform: ASP.

Confidential - Burlington, MA

UX Design Manager

Responsibilities:

• Applied HCI process of perception, cognition and actions at the onset of research and requirement.
• Redesigned existing web app with new features for Loyalty cards, Gift cards, Complimentary Cards, email campaigning etc
• Designed workflow and wireframe for LuxCode (rewards card app - Design Thinking).
• Created state of art interaction elements while visualizing analytical data for the dashboard.
• Identified average to power users with variety of roles, levels of responsibility etc.
• Applied sales and product performance KPI and metrics using high-charts.

ENVIRONMENT: Photoshop, high-charts design patterns. Platform: ASP.NET

Confidential - Natick, MA

UI Designer

Responsibilities:

• Organized all UI control assets. Reorganizing all CSS components for commerce a Licensing & Commerce applications.
• Re - Designed ui layout and interaction elements.
• Provided user experience suggestions for both of the above applications.

ENVIRONMENT: Balsamiq, HTML5, CSS3. Platform: Java, Grails and Perforce.

Confidential - Waltham, MA

UI integration Manager

Responsibilities:

• Redesigned RedBox Instant mobile application for Confidential .
• Created RedBox Instant assets and pattern model for iOS/Android mobile application.
• Created RedBox Instant assets and interaction models LGTV application.
• Kept users informed of task progression and as a result got instant feedbacks.
• Coordinated Remote Usability Testing with LGTV stakeholders; probing mental models and labels.
• Organized daily scrum development process meetings; Oversee UI design implementation.
• Mapped navigation patterns, created optional flows, interpreted business requirements etc.

ENVIRONMENT: Axure, Photoshop. Platform: iOS/Android

Confidential - Portsmouth, NH

Producer/Sr. UX Designer

Responsibilities:

• Led hierarchical restructure of the whole web application resulting in better navigation experience and quick search results.
• Oversaw UX deliverables for concept map, sitemap, user analysis, workflow, IXD wireframe.
• Introduced IXD features with pattern libraries and reusable RIA web 2.0 jQuery features. This helped in quicker turnaround of high fidelity models for usability testing with the stakeholders.

ENVIRONMENT: Axure and Excel, HTML/jQuery. Platform: ASP.NET

Confidential - Boston, MA

Sr. Usability Specialist/Designer

Responsibilities:

• Designed sitemaps and wireframes and worked on Content Audit and Categorization. Participated in Usability testing. Moderated usability Testing with end client using Camtasia. Test results helped in identifying and reducing the navigation steps.
• Measured website traffic for market research for social media marketing through Google analytics.
• Employed strategic SEO directed measures that consistently increased the unique page views of their key landing pages by over 25%.

ENVIRONMENT: Irise and Camtasia. Platform: ASP.NET

Confidential - Warren, NJ

Principle UX Designer (Life-cycle)

Responsibilities:

• Set up UX team created UX road map on the principle of HCI and UCD.
• Designed the structure layout for Account management site based on business requirement and an information gathering process including interview with varied stakeholders.
• Built a focus group tao analyze, design and test task analysis to understand user s goal and their overall tasks and how the users were currently performing the task; resulting in better content scope. This directly was responsible for better and quick methods for new technical assistants and business partners and overall giving a scope to build robust use cases.
• End result: Technical assistants, supervisor and underwriters were able to communicate instantly and share their document on one platform; the underwriters were able to pick the bond services items from new templates instead of calculating from scratch, having one interface for creating new bonds and adding related features by using nifty tools without having to refer tens of documents.
• Translated the wireframe into a visual design and developed it into html/css/JavaScript prototype.

ENVIRONMENT: Visio, XHTML, CSS, JavaScript, adobe suite. Platform: Java.

Confidential

IA/Usability Facilitator

Responsibilities:

• Conducted content analysis, card sorting and interviews (Phase I - Discovery, Research & Analysis).
• Coauthored the project charter and defined high-level timeline with the Project lead. Including setting up deadline for each phase of design and development.
• Created paper prototype for the above and designed the navigation
• Usability test result showed inventories being populated accurately and discrepancies caught instantly, overall success of the program and satisfaction measured high on the new design.

ENVIRONMENT: Visio. Platform: ASP.NET

Confidential, Boston, Massachusetts

Principle UI Designer (Life-cycle)

Responsibilities:

• A complex eDEP application with 750 forms needed to be restructured with completely new user experience and information architecture. Conducted interviews with program managers (data managers for each DEP units, worked with different focus groups); and gathered information for analytical evaluation.
• Documented 70 pages of functional specs; guidebook for the development web implementation.
• Supervised Test group (Accverify Test Manager) to implement 508 compliant for accessibility support.

ENVIRONMENT: Indesign, XHTML/CSS/infragistics. Accessibility: Accverify/Accrepair. Platform: ASP.NET