UX Lead - Senior UX Architect Resume - Hire IT People

SUMMARY

15 plus years of hands - on experience in digital product/UX design and Omni-Channel marketing.
Core competencies include UX management, product planning, design and prototyping for mobile, web, packaged software, digital signage, POS, IPTV/OTT, augmented and virtual experiences.
I direct user experience and content strategy, define feature and functionality in digital products and services.
I have become an expert in setting a UX vision in digital experiences and in architecting experiences for B2C and B2B engagements.
I have a strong drive to keep abreast with new technologies, innovation, and creative design trends.
I am in pursuit of innovative, yet usable, accessible, highly aesthetic and intuitive user experiences.
Customer Experience, Digital Product Design & Management — I am experienced in managing and negotiating vendor contracts, in-house creative design teams and resources, research and development teams as well as contractors, offshore teams and third-party vendors.
I collaborate, communicate and work together with IT, development, marketing leadership and teams, business stakeholders, and customers.

TECHNICAL SKILLS

USER EXPERIENCE: Experience strategy & vision, user research, competitive analysis, design thinking, customer journeys, process flows, digital ecosystem mapping, site mapping, wire-framing, creative design & direction, prototyping, heuristic evaluation, qualitative & quantitative usability testing. Context-first approach.

BUSINESS ANALYSIS: Business and functional requirements, functional specifications, feature and functional prioritization.

USER RESEARCH: Contextual Inquiry, Customer Intercepts, User interviews, Mapping business goals to user needs, prioritizing user needs, reporting and presenting findings and recommendations.

CONTENT STRATEGY: Experience audits, content evaluation, mapping and prioritization, implementing digital best practices, accessibility, brand tone and SEO and find-ability.

CREATIVE DESIGN: Visual design, art direction, mood boards, color schemes, font exploration, design exploration, user interface and design mockups, and respective design specification.

CUSTOMER EXPERIENCE ANALYTICS: Success metric benchmarking, reporting and analysis, aligning KPIs with customer experience, presenting findings and recommendations to a cross-functional audience.

USABILITY TESTING: Test facilitator and testing protocol and questionnaire writing, Conducting test, analyzing results, and deriving insights from test findings, reporting and presenting results and recommendations.

PROFESSIONAL EXPERIENCE

Confidential

UX Lead - Senior UX Architect

Responsibilities:

Elevated UX and improved usability,accessibility and aesthetics in B2B elevator design solution in less than three months.
Defined and implemented strategies for UX process and implementation in support of field marketing and sales solutions.
Established methodologies that lead product design and development through rapid prototyping and evaluation.
Defined roadmap for product evaluation and enhancement, and manages respective measurement activities with internal and vendor based resources.
Led implementation of A/B testing and capture of heat/click/scroll mapping to improve content performance and adoption
Manages global design system, governing and expanding to support new and evolving products
Successfully brought a global team of stakeholders to govern UX initiatives with common tools and language
Spearheaded design initiatives in new products and solutions

Confidential

Architecture/Senior EA

Responsibilities:

Elevated UX and improved usability, accessibility and site search experience in all digital unification engagements with measurable results.
Optimized site experience and end user performance for INTEGRISOK.com ($4.1M digital unification project), and Winstar.com ($2M digital unification project).
Built the first ever company usability lab generating billable work and a creating a new business service.
Built a culture that gathered around the best interests of the end user, driven by measurable customer intent.
Led digital solution pitch that brought new business worth $1.1M.
Raised company’s digital IQ by helping institutionalize User Centered Design.

Senior Information Architect

Confidential, Dallas, TX

Responsibilities:

Introduced a mobile and context first approach for all digital initiatives.
Elevated UX and improved usability, accessibility and site search experience in all digital engagements with measurable results.
Built and managed the company usability lab creating a new business service.
Architected digital campaign solution for 7-Eleven, which received the Cannes Digital Festival Silver Lions award.
Implemented a user centric design process that improved collaboration, and opened the path for a unified, consistent product design process adopted across the company.
Helped transform the traditional agency mindset to that of a digital one.

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Ux Lead - Senior Ux Architect Resume

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