Internet Marketing Resume
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Minneapolis, MinnesotA
SUMMARY:
- Google AdWords Certified with skills and experience in Digital Marketing, including paid and organic search, lead generation, analytics, social media, SEO, display advertising, email marketing, landing page optimization, and creative work.
- Out - of-the-box creative problem solver, capable of meeting deadlines under pressure.
TECHNICAL SKILLS:
- Digital Marketing
- Website creation and Design/ Wordpress
- Advertising Campaigns
- Paid and Organic Social Media
- Google AdWords
- Landing pages
- E - Commerce/Shopify
- SEO/SEM/PPC
- Lead Generation
- Squeeze Pages
- Content integration
- Yahoo/Bing ads
- Customer Acquisition
- Microsoft Office
- Search Engine Optimization (SEO)
- Email Marketing /Aweber
- Affiliate Marketing
- HTML
- C++
- SQL
- Rally
- Facebook advertising
- Typing 40-50 (WPM)
- Google Analytics
- Computer installation and upgrade.
PROFESSIONAL EXPERIENCE:
Confidential, Minneapolis, Minnesota
Internet Marketing
Responsibilities:
- Trained in SEO, Link Building, Blog commenting. PPC (AdWords, search and display network advertising), Yahoo/Bing search Marketing.
- Ran Mobile Ad Campaigns to generate leads for self and clients
- Ran Google Display Ad Campaigns to generate leads for self and clients.
- Built Client Sales Funnels
- Learned FTP, WordPress Blogs, HTML, Rally, Soup UI, C++
Confidential, Richfield, Minnesota
Digital Strategist
Responsibilities:
- Built and managed Adwords and Facebook campaigns for clients, including keyword and competitor research, landing page optimization, targeting research, negative keywords, writing and testing ad copy
- Managed and Optimized AdWords Accounts - reduced CPC, implemented proper account structure, and increased relevant traffic through keyword research and negative keywords, A/B Split Testing
- Built SEO Optimized WordPress Sites - did competitive keyword research to determine rank ability, find long tail keywords and new opportunities. Optimized Meta Tags, created SEO Optimized content, and built links through Guest
- Used Analytics to Assess Visitor Behavior and Make Adjustments to Paid Campaigns and Organic Search Strategies.
- Implemented Lead Capture and Email Marketing Campaigns.
- created targeted landing pages and drove traffic via paid search and social.
- Created email follow ups to drive traffic to customer’s offers and products.
Confidential, Minneapolis, Minnesota
QA Analyst
Responsibilities:
- Review functional and design specifications to ensure full understanding of deliverable
- Review functional and design specifications to ensure full understanding of deliverable
- Created Test Strategy, Test Plan, Test Reports, Test Cases and Test Scripts for Manual testing based n the functional specification
- Worked on Functional, System, Integration, Incremental, Regression, compatibility, end-to-end testing, Smoke/Sanity, Adhoc/Self exploratory, and Usability testing.
- Involved in designing, developing, documenting, executing and maintaining test cases for multiple applications
- Perform traceability of requirements with test cases and design test coverage plan
- Worked with development team to ensure reported bugs are resolved.
- Prepared reports and test results after each release cycle for management and further test planning.
Confidential, Minneapolis, MN
Quality assurance specialist
Responsibilities:
- Responsible for high quality scanning on computers.
- Provided Courier Service for the pickup and delivery of mail and copy jobs, on campus and offsite.
- Assisted in the Copy Center and performed all functions required for the delivery and completion of all copy requests, including the usage of binding, folders and laminators.
- Assisted in the coordinating of work assignments to meet specific deadlines and service deliverables.
- Experience in use & operation of shrink-wrap, paper cutter, hole driller, bindery equipment, jogger, tape machine, electric stapler, scales, collators & related equipment.