SUMMARY:

• More than 6 years of experience as SAP CRM Techno Functional Lead comprising 2 lifecycle implementations, 1 integration and 2 support projects and post go live support in Manufacturing & Consumer goods industries.
• Implementation & Support for Sales, Marketing, Coupon Management, Integration with ECC and third party software’s for Sales and Marketing.
• Technical expertise in ABAP/4 workbench, CRM Web UI, BSP’s, BADI’s, BAPI’s, Work Flow, Web Services, AET, BOL programming, developing custom reports, ABAP OOPs, XSLT’setc.
• Expertise in CRM 2007/7.0 EHP1 Web UI enhancements
• Extensive development and implementation experience in Business Partner, Master Data and Transactions, CRM Archiving and Overall CRM System performance.
• Experience in Debugging, SQL Trace, Performance Analysis and ABAP Runtime Analysis.
• Experience in discussions with Business system analysts and end - users in design phase and also in production support.
• Expertise in Smart forms.
• Actively involved in product development/Enhancements for SAP CRM connectors integrating third party solutions such as Exact Target and Facebook for marketing extensions.

PROFESSIONAL EXPERIENCE:

Confidential

SAP CRM Lead

Platform: CRM 7.0 EHP1

Responsibilities:

• Understanding technical requirements and business process.
• Technical knowledge of Interaction Center (IC) web development and IC web client components.
• Enhancements on Web UI, custom report development, Web service changes to support Confidential Platinum Warranty Initiative project.
• Worked on ADDRESS SEARCH and ORDER SAVE BADI.
• Enhanced Component ICCMP IOBJECT to improve Iobject search and validation to create Iobject.
• Enhanced Component PRIOOV to add some custom assignment block at Iobject level.
• Enhanced Component ICCMP BP DETAIL to add some validation, before confirm BP.
• Creation of some custom component for transaction history and transaction notes/attachments.
• Exact Upload functionally to add product detail at item level.
• UI Enhancements/Modifications for extending service order search, resolving duplicate serial number error, restrict modifications authorizations on ESA contracts to specific Business Roles.
• Modifications for standard/custom UI search/reports - Prepaid card search, Lead Search.

Confidential

CRM Web UI Developer

Platform: CRM 7.0 EHP1

Responsibilities:

• Understanding requirements and expectation from Functional Architects.
• Developing Application Engine/Framework - ‘Marketing connect’ to integrate SAP CRM via Web UI with Facebook Social Media.
• Web UI enhancements via AET to capture custom/extension data from Facebook social media.
• Creation of Custom Assignment blocks for tracking data.
• Creation of Search BOL objects - Simple & Dynamic and Advanced search results page.
• Navigation Profile, View Configuration changes for Overview pages.
• Testing, Preparation of Business Process Documents, Technical Design Documents.
• Demo Proof of Concept for SAP CRM - Facebook connector capabilities for Marketing.

Confidential

CRM Technical consultant

Platform: CRM 7.0 EHP-1

Responsibilities:

• Understanding customer expectations and UI changes featuring SAP CRM capabilities.
• Analyzing of SAP CRM solution suite w.r.t business needs from TPM/Loyalty Management/Campaign.
• Involved in preparation of Business Process Documents, Technical Design Documents and Confidential before plunging into build phase.
• Using standard campaign scenario to retrofit business needs of automated creation from ISA B2B and handling Activation/Rejections from CRM UI customized assignment blocks embedded into standard business flow.
• Building custom RFC’s for ISA B2B.
• Custom UI assignment blocks for giving complete insight of coupon actual and redeemed value on Campaign Overview.
• Account page custom assignment block creation for status check, navigation to campaign and activation/rejection of campaign w.r.t giving 360 view of the Coupon Campaign from account view.
• Testing B2B/UI/Middleware enhancements build to facilitate coupon consumptions from ECC and CRM both, Maximum condition technique utilized to handle cancelation and returns to refill the coupon campaigns and multi-redemption scenarios.
• Mail forms creation for coupon layout generation for multi-lingual support starting with 8 languages to be easily rolled out to others later on.
• Technical documentation.

Confidential

CRM Technical Consultant

Platform: CRM 7.0

Responsibilities:

• Creation of Z-Component and using it in Campaign Component CPG MAIN,CPT MAIN to display all the tracking data of that campaign.
• BADI Enhancement to handle High Volume data - CRM MKTHV EXE OUTBOUND.
• ABAP report enhancement for Low Volume data - CRM MKTTGGRP EXPORT BATCH
• FTP/SFTP connection to Exact target enablement.
• Creation of XSLTs.
• Creation of Z-component and simple object for consumer level tracking at Account Page.
• End to End testing for campaign execution to send Target group data as a CSV file to Exact Target FTP/SFTP server.
• Survey link creation and enablement into mail forms designed for Exact Target campaigns.
• Subscription management handling at Marketing attributes level - Updation of account data from inbound ET tracking data.
• Variant creation for High Volume/Low Volume scenarios in IMG.
• Custom field enhancements for Exact Target related data on component MKTPRJ COMMCHNL.

Confidential

CRM Technical Consultant

Platform: CRM 2007(6.0)

Responsibilities:

• Worked as a CRM Technical member & responsible for the technical Developments support for the CRM Web UI 2007 which includes Web Client UI and Sales.
• Worked on the creation, modifications of the views, enhancement of the components, UI configurations in the CRM Web Client UI 2007. Worked on creation of navigation links, work center pages.
• Worked on BT115QH SLSQ, ICCMP BT BUTTON, ICCMP BTHEAD and other components
• Implementation of BADI’s for copying the data between two documents types (CRM COPY BADI) And (ORDER SAVE) BADI.
• Enhanced Interaction Center UI.
• Modifying BOL entity BTAminH, BTQopp etc. adding new attributes.
• Created Transaction Launcher links For R/3 Delivery, Sales Order in Web UI.
• Enhanced Dynamic Search of Opportunity and lead and redefine search method.
• Developed Reports for Complaint Status and extracting material from quotation.
• Technical Documentation.