SUMMARY:

• Nine years of experience in all phases of the Software Development Life Cycle (SDLC) including planning, requirements gathering, analysis, design.
• Four years of extensive experience on Analytics, site catalyst and its implementation and execute the project
• Proficient in Requirements Gathering process via different elicitation techniques such as client interviewing, requirements workshops, Interface Analysis, prototyping, survey/Questionnaire, focus groups, and document analysis.
• Experience in Adobe Target, Adobe Experience Manager, and Adobe Campaign Tool
• Proficient with Adobe Analytics tool, Including the implementation and creation of Dashboard.
• Expertise in designing collecting the requirement for the digital marketing team KPI and KBR.
• Expertise on Tag Management Software like Ensighten, DTM.
• Worked on Adobe Campaign, Adobe Target, and Adobe Experience Manager.
• Ensighten Certified Management Professional for Manage.
• Native app, Analytics implementation for Android and iOS
• Google Analytics Certified.

TECHNICAL SKILLS:

Operating System: Windows,Unix JavaScript

Databases: Oracle 9i, Unify, SQL server

Language: C, C++, Java, J2EE, SISS, BO, Adobe Analytics

Tools: Ensighten, DTM, Site Catalyst, Adobe Campaign, Adobe Target

PROFESSIONAL EXPERIENCE:

Lead Web Analyst

Confidential

Responsibilities:

• Gathering the requirement for the project with working closely with the client. And the new enhancement that can be incorporated with the new development.
• Gathering the requirement of Adobe Analytics with the Business team, closely working with them for the new KPI’s to be covered
• Handling the offshore team to do carry on the development on the Ensighten tool.
• Creation of the Adobe Analytics Development Documents, like SDR’s and Technical Specification.
• Working with IT team to provide them with the dynamic structure of data - layer object which can be pulled by the ensighten data extractor.
• Gathering the requirement by sitting with the end clients and the vendors, and put that requirement in the SDR format which can talk about the eVar, Prop or events.
• To be the single point of contact to the Digital CEO team and the build team for the implementation of the Ensighten implementation throughout the portfolio
• Working with All kind of Advertisement pixel to be implemented in thought out the digital platform of Confidential .
• Working with the DMP platform ( Confidential ).
• End to End implementation Native apps with Adobe Analytics using Ensighten Library.

Tools: Used: - Adobe Analytics, Ensighten, DTM, Javascript,Google Analytics and DMP

Technical Lead

Confidential

Responsibilities:

• Requirement gathering for automation of Business Process Tests ( Confidential ).
• Gathering the requirement for the project with working closely with the client. And the new enhancement that can be incorporated with the new development.
• Doing the Estimation, Audit preparation, Functional Document creation.
• Gathering the requirement of Adobe Analytics with the Business team, closely working with them for the new KPI’s to be covered.
• Handling the team of Development and the UI, for the on-time delivery of the project. 
• Creation of the Adobe Analytics Development Document.
• Helping the team in the development of AEM and work with the integration of AEM with front end.
• Requirement gathering and prepared the functional specification document.
• Helped in identifying solutions to business problems and streamlined the processes.

Tools: Used: - AEM, Adobe Analytics, DTM, Eclipse

Technical Lead

Confidential

Responsibilities:

• Requirement analysis (Discovery phase)
• Identifying the Transaction Panels
• Extracting the Transaction definition details for Panels
• French C Code Analysis.
• Prepared request structure document for some banking functionality
• Written use case document for Deposit, Enter and Remove Stop payments, Basic option.
• Designed the transaction flow for the same using VISIO
• Testing and Fixing of bugs.
• Testing per the banking functionality
• Identifying the Banking Functionality and work on the same

Tools: Used: DB2, Websphere, HPQC, Eclipse

Sr Software Engineer

Confidential

Responsibilities:

• Involved in the Training Program to learn the System Design in Client Place.
• Proactive Monitoring of servers and end-to-end
• Extracting the Transaction definition details for Panels
• Providing production support for different applications and monitor the daily and month-end batch runs.
• Interaction with vendor for application installation, configuration and maintenance support.
• Resolve tickets, including analysis, bug fixes, data reconciliation, end-user testing and signoff, migration of fixes to production.
• Project coordination and client reporting.
• Impact analysis before introducing changes in the production.
• Responsible for the Production Verification Testing if any changes made.
• Involved in Leasebase Upgrade.Involved in Training the offshore resources.

Tools: Used: - DB2, VB, HPQC, Eclipse, J2EE

Sr Software Engineer

Confidential

Responsibilities:

• Responsible for development and integration.
• Responsible for unit testing, preparing test case document
• Working under client, Collecting Requirement, Estimation and Quality Work
• Responsible for deployments in servers.
• Traveled onsite for twice for the Basel Enhancements.
• Directly collected the requirement and attended the business meeting Under Client.
• Project coordination and client reporting.
• Completed two major development Confidential and Basel for Confidential .

Tools Used: DB2, VB, HPQC, Eclipse, J2EE

Software Engineer

Confidential

Responsibilities:

• Responsible for development and integration.
• Responsible for unit testing. ( junit test cases run as standalone and also in container )
• Responsible for application (Integration) testing.
• Responsible for deployments.

Tools Used: DB2, VB, HPQC, Eclipse, J2EE