Web Content Specialist Resume San Jose, CA - Hire IT People

Skills

Marketing Strategies & Campaigns
Corporate Communications
Product Positioning & Branding
Web & Print Design & Development
Social Media
Email Marketing Campaigns
Trade shows and Events
Search Engine Optimization (SEO)

Professional Experience

Confidential, San Jose, CA
Web Content Specialist, 9/2011 to Present
Responsible for developing and deploying marketing deliverables such as email broadcasts, banner ads, web surveys and direct mail.
Selected Accomplishments:

Develops and deploys internet marketing vehicles including e-mailbroadcasts, registration pages, redirect URLs

Confidential, CA
Marketing Coordinator, 7/2009 to 8/2011
Manage multiple marketing functions, responsible for quality and timeliness projects and efforts. Responsible for online direct marketing, graphic design, web presence, corporate positioning, collateral, trade shows, and tracked their effectiveness.
Selected Accomplishments:

Designed all Marketing materials from the development to execution across all platforms
Managed online membership through the Content Management System(Mura) & SalesForce
Managed all aspects of event planning with focus on every detail of the project to ensure successful execution
Initiated social media efforts, designed and contributed content for LinkedIn, Twitter, Facebook & YouTube
Managed corporate website, created and executed e-mail campaigns

Confidential, Fremont, CA
Marketing and Web Specialist, 8/2002 to 3/2008
Managed marketing programs: product launches, corporate website, product registration, promotions, e-mail campaigns, collateral, trade shows, online retailers and vendors.
Selected Accomplishments:

Coordinated product launch activities, interactions between project managers and engineers, manage time lines and process to launch products effectively thought the channel
Conducted Search Engine Marketing(SEM) Campaigns to increase website traffic
Developed and managed the corporate website, online stores, html email campaigns, web promotions
Researched and executed new events, sponsorship opportunities as well as facilitated recurring events and sponsorships and managed contractors

Confidential,San Jose, CA
Marketing & Sales Associate, 9/2001 to 8/2002
Played a key role on planning, executing, and monitoring marketing efforts. Coordinated trade shows, managed budget, and conducted industry research.
Selected Accomplishments:

Managed marketing communications projects (web, print, email)
Provided art direction for collateral for internal and external communications
Managed trade shows, created schedules, tracked deliverables, and budget

Confidential,San Jose, CA
Marketing and Sales Specialist, 11/2000 to 9/2001
Reported to the VP of Marketing, managed and assisted with various web and marketing initiatives. Created processes for lead entry and trained lead entry clerks. Managed trade shows and corporate events.
Selected Accomplishments:

Participated in production process from rough to finished of printed materials
Assisted web designer in uploading and editing content for client’s sites
Created & executed direct marketing campaigns
Managed trade shows, schedules, assets, promotion, ROI and logistics

Technology Software:

Adobe Photoshop, Illustrator, InDesign, Acrobat, GoLive

Expert:Currently Used / 10 Years

MS Word, Excel, PPT, Visio, Access

Expert: Currently Used / 14 Years

Smart Draw, Dreamweaver and Flash

Expert:Currently Used / 2 Years

Apple Final Cut

Beginner:Currently Use / 1 Years

CREATIVE & TECHNICAL SKILLS
Mac OS, Windows, HTML, CSS, XHTML, XML, JSP, ASP, basic PHP, basic JavaScript, ColdFusion, Search Engine Optimization (SEO), SalesForce (CRM), Constant Contact and Content Management Systems- CMS (Mura, WordPress, Joomla).

Education: Confidential

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Web Content Specialist Resume

San Jose, CA

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