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Management And Programme Analyst Resume

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Washington, DC

SUMMARY:

  • Strategic communications professional with 10+ years of experience enhancing online brand representation, impact, marketing, reach, and overall performance for diverse corporate and government organisations.
  • Blends hands - on digital media, web management, and marketing background with advanced academics encompassing master and bachelor of arts in communication.
  • Accomplished analyst and online content developer with experience collaborating with technical teams in creation of robust, high-impact platforms offering excellence in user journey.
  • Effectively targets diverse, multicultural audiences via continuous provision of high quality content across business and social media environments.

CORE COMPETENCIES:

  • Web Design, Development, Management Corporate Communications Marketing Reports
  • Research User Interface Design Testing Data Architecture Web Metrics Content Management
  • Strategy Planning Content Migration Social Media Search Engine Optimisation (SEO) Coalition
  • Programme Development and Management Public Affairs Quantitative / Qualitative Analysis
  • Technical Skills: MS Office (Word, Excel, PowerPoint, Outlook), Final Cut Pro, Adobe Omniture, Adobe CQ5, Adobe Experience Manager, Adobe Pro Accessibility Checker, Windows Movie Maker, Social Media Website Development, WordPress, Google Analytics, and Snagit

PROFESSIONAL EXPERIENCE:

Confidential, Washington, DC

Management and Programme Analyst

Responsibilities:

  • Manage web portfolios for various departments agency-wide, encompassing development and implementation of online content.
  • Function as expert in Adobe’s CQ5 CMS and AEM CMS.
  • Coordinate with Office of Commercial Space Transportation ( Confidential ) and Confidential social media manager in achieving social media buzz for numerous Confidential launches.
  • Formulate social media analytics and metrics reports as well as infographics, graphics, content, and videos in alignment with industry trends.
  • Elevated performance and visibility of agency’s social media platforms, encompassing 1M+ followers on Confidential, 500K+ followers on Twitter, 200K+ views on Instagram, and 100K+ followers on LinkedIn.
  • Played instrumental role in building and launching Confidential ’s Content Management System through development of comprehensive plan and coordination of information architecture.
  • Surpassed internal goal for online content clean-up via merger or deletion of pages and documents.
  • Collaborated with information architect in overhauling / updating existing website and creating new website for Confidential focused on boosting traffic and building consistent audience.
  • Ensured online data / documentation compliance with disability regulations (508 / WCAG).
  • Established governance processes, structures, and standards for approved Confidential social media.
  • Increased agency engagement in social media via development of business case study for executives.

Confidential, California

Public Content / Product Data Integrity Specialist

Responsibilities:

  • Optimised public content quality, algorithm, and revenue generation via monitoring of Confidential ’s newsfeed.
  • Analysed and evaluated incoming information on most trafficked area - homepage.
  • Assisted in quality servicing of corporate account via implementation programmes for proper tracking, protection, and maintenance.
  • Facilitated video data analysis projects with development of procedures / guidelines for evaluation and categorisation of metrics.
  • Collaborated in maintaining highest standards of user services via creation and launch of key programmes, policies, and new app launches.
  • Honoured with Outstanding Performance Award for excellence.
  • Enhanced performance of new team members through training and support.

Confidential, Silver Spring, Maryland

TLC Network Programming / Scheduling Intern

Responsibilities:

  • Collaborated in developing and implementing Science Channel’s Campus Ambassador’s programme, effectively targeting millennial audiences via social media channels.
  • Managed Twitter feed, viewing patterns / trends analysis, and competitive reporting for senior programming executives.

Confidential, Hayward, California

Brand Representative

Responsibilities:

  • Coordinated seven-member team while serving as brand ambassador charged with promotional campaigning - including “Stress Buster” event recognised by Internet Series Pioneer Web TV.

Confidential, Portland, Oregon

Programme Analyst

Responsibilities:

  • Generated comprehensive executive reports to support investment planning and relations.

Confidential, Washington, DC

Social Media Intern

Responsibilities:

  • Developed and implemented plans and guidelines for agency’s use of social media websites.
  • Researched and reported on Confidential press coverage, prepared fact sheets on Environmental Management (EM) sites, and assisted in development of guidelines for new internal 96-hour notification system.
  • Organised and led recruitment events as well as turned around struggling internship programme via new design encompassing rotations.

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