Social Marketing, Seo, Ppc, Email Marketing Resume
3.00/5 (Submit Your Rating)
Waco, TX
SUMMARY:
- motivated Digital Marketing specialist up to 10 years successful professional experimentGood communication, creative in Search Engine Optimization. Problem solving skills & client deliverables for carrying out various SEO/SEM campaign. Able to combine web marketing and analyst talents with algorithmic skills focusing ROI. Perfect understanding of the major languages: html, xml, css, rss, and php. Mastering all essentials SEO tools: Google Applications (Analytics, AdWords, Sites, WebMaster’s Toolkit), Xenu, semantical analysis and keyword search. Advanced user of Adobe CC suite: Photoshop, Illustrator, Dreamweaver. Passionate and always curious, experimenting with different media & steadily heading for new concepts. Conduct periodic SEO audits on website to assure that proper keyword density is achieved. Perform on - page and off-page SEO. Audit and edit 3rd party content to ensure that it is inline with company SEO strategy
- Mobile Application for iOS and Android devices.
- Google Certified Marketing Partner (Adwords, Display, PPC, and Video)
- Facebook Blueprint Certified (FB Marketing Campaign Development and Management)
- Yahoo and Bing Marketing Partner (Display and PPC)
- SEO Specialist
- Logic Pro 10
- Video and Audio Editing
- Swift Programing Language
- CSS
- Yost SEO Tool
- HTML (Website Development)
- Python Development
- Adobe Creative Suite 6
- Hootsuite Social Media Management Platform
- Rignite Social Media Management Platform
- Conductor Searchlight Certified
- Drupal Development
- Sales Force Pordot CMS
- Mobile Marketing Plan Development and Deployment
- Email Marketing Plan Development and Deployment
PROFESSIONAL EXPERIENCE:
Social Marketing, SEO, PPC, Email Marketing
Confidential, Waco, TX
- Design digital media campaigns aligned with business goals.
- Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts).
- Manage end-to-end digital projects.
- Establish our web presence to boost brand awareness.
- Maintain a strong online company voice through social media.
- Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
- Suggest and implement direct marketing methods to increase profitability.
- Monitor ROI and KPIs.
- Stay up-to-date with digital media developments
- Conduct periodic SEO audits on website to assure that proper keyword density is achieved
- Perform on-page and off-page SEO
- Audit and edit 3rd party content to ensure that it is inline with company SEO strategy
- Provide monthly reports outlining the success and progress of SEO strategy
- Design and develop overall SEO Strategy for all clients
- Research and compile proper keywords for delivery to 3rd party content developers.
- Perform on-page and off-page SEO
- Use 3rd party apps such as Conductor, MOZ, and SEMRUSH
- Write end of month progress reports. Prepare search engine ranking and traffic reports to assess areas of potential improvement. Monitor, track, and report, websites traffic including trend analysis using site analytics solutions
- Keep up-to-date with search engine technology, SEO methods and news by participating in forums, reading blogs and white papers and attending industry events.
Digital Marketing Manager
Confidential
- Website development and maintenance.
- Developed community outreach plan for the radio station.
- Managed a 60,000 per month ad budget.
- Researched keywords, set up and optimize campaigns, prevented any keyword rot with constant monitoring of over 15 campaigns.
- Conduct periodic SEO audits on website to assure that proper keyword density is achieved
- Perform on-page and off-page SEO
- Audit and edit 3rd party content to ensure that it is inline with company SEO strategy
- Work with other SEO team to brainstorm new ideas and identify complex issues
- Managed and optimized campaigns across search engines to ensure goals are met
Digital Marketing Manager
Confidential
- Marketing and community outreach efforts of the station.
- Production Manager for 10 years.
- Hosted “The Midday Inspirations” from 2:00pm - 5:00pm Mon- Fri.
- Developing and maintaining the social media strategy and digital marketing efforts for the radio station and all On-Air Personalities.
- Designed and created KYSH Mobile Application v1.1. v2.1, v3.0
- Optimized the website and managed a 10,000 budget a campaign d designed to attract new listeners and advertisers.
- Conduct periodic SEO audits on website to assure that proper keyword density is achieved
- Perform on-page and off-page SEO
- Audit and edit 3rd party content to ensure that it is inline with company SEO strategy
- Worked with 3rd party content developers to craft stations SEO strategy
- Collaborating with stakeholders to ensure their content is SEO friendly