SUMMARY:

• Focus To design innovative systems and applications that will delight users and strive to attain business objectives.
• 15 years focused on creating interactive software products with valuable & intuitive user experiences.
• 15 years practicing web design & development.
• Thorough knowledge of current best practices.
• Expert in managing and documenting technical projects and leading teams to turn vague concepts into valuable products that advance business goals.
• Experience with full software development life - cycle, architecting scalable platforms, object oriented programming, database design and agile methodologies.
• Exceptional aptitude for teamwork and collaboration with diverse disciplines in distributed environments, listening, organizing and facilitating requirements.
• Strong proficiency with IA/UX and web usability best practices.
• Passion for user-centered design and desirable, usable products.
• Entrepreneurial with business acumen. Big-picture oriented.
• Exceptional combination of right brain/left brain strengths. Problem-solver.
• Ongoing quest to improve products and business processes.
• Continual learner.
• Avid reader of industry publications.

TECHNICAL SKILLS:

• Wireframe
• User Interface Specification
• Sitemaps
• User Flows
• Functional Requirements
• Web Accessibility
• Contextual Inquiry
• Ethnography Research
• Dynamic Prototyping
• Paper Prototyping
• Personas
• Archetypes
• Content Auditing
• Ergonomics
• Heuristic Analysis
• Demographic Research
• Storyboarding
• Usability Testing
• Business Analysis
• Clickable Prototypes
• Project Management
• Card Sorting
• Focus Groups
• Psychographic Research
• iA/UX Software
• Axure RP
• Morae
• Microsoft Sketch Flow
• Microsoft Expression Web
• Microsoft Visio
• Omnigraffle
• Concept Draw
• Smart Draw
• Balsamiq
• Just in mind Prototyper
• MockFlow
• Diagramo
• GUI Design Studio
• Jumpchart
• Prototype Composer
• Optimal Trace iRise
• DOORS
• Rational Requisite Pro
• Rational SoDA fluidIA
• Mobile Design Patterns
• Website Design Patterns iPlotz
• Gliffy
• Mockingbird
• Creatly
• Hot gloo
• Mindjet MindManager
• Wireframe Sketcher
• Microsoft Project
• Microsoft PowerPoint
• Microsoft Excel
• Invision
• Adobe Photoshop
• Adobe Illustrator
• Adobe Indesign
• Adobe fireworks
• Mindmap Pro
• Lumzy
• Cacoo
• ForeUI
• IxEdit
• Pidoco
• PowerMapper

PROFESSIONAL EXPERIENCE:

Director UX

Confidential

Responsibilities:

• Designed a UX framework for engaging on client projects.
• Manages a international team, with wide array of skills and talents
• Conducted workshops ranging from Usability, Ethnographic studies and Service Design
• Work as a mentor for staff in my discipline and outside it as well.
• Defined UX for large scale responsive content sites.
• Created a process for innovation and how to conduct innovation sessions
• Trained staff on the latest universal principals of design
• Persona and archetype development
• Expert in Contextual inquiry and Model Driven inquiry
• Expert level taxonomy skills.
• Work with many enterprise clients and various experiential spaces

Director UX

Confidential

Responsibilities:

• Defined the usability methodology and conducted focus groups and usability testing sessions.
• Created process flows, user interaction diagrams and contextual models.
• Multivariate A/B tested a internationalized interface for touch interaction
• Work as a sole practitioner for UX information design.
• Illustrated pixel perfect wireframes for specific business requirements
• Designed a Usability testing strategy & focus group plan
• Worked within an agile methodology for software development & Rapid Prototyping
• Persona and archetype development
• Usability testing and remote usability testing design and implementation
• Taxonomy and Ethnographic studies and research

Senior Information Architect/Usability Engineer

Confidential

Responsibilities:

• Designed User interface specifications from business requirements
• Wireframes for a Mobile Application, Desktop Application and Public Facing Website
• Taxonomy (Categorization & Classification) of data and controlled vocabularies
• Sitemaps for Mobile Application, Public Facing Website
• Use Cases, Process Flows and Business Requirements for all elements of the project
• Designed Style Guides for Mobile, Desktop and the Public Facing Website
• Built a series of prototypes with Axure for mobile, desktop and Web
• Illustrated pixel perfect wireframes for specific business requirements
• Designed a Usability testing strategy & focus group plan
• Worked within an agile methodology for software development & Rapid Prototyping
• Persona and archetype development

Senior Information Architect/Usability Engineer

Confidential, New York

Responsibilities:

• Worked with a large set of international clients
• Created a 3D video interface for a startup company
• Enforced application architectural standards for documentation
• Conducted Focus Groups for multiple clients of the agency
• Management and leadership of a large geographically dispersed interaction design team
• GAP analysis; current state vs. future state planning (interdepartmental)
• Worked with clients to phase in iterative interface upgrades and created a product roadmap
• Defined interface solutions to match business requirements
• Elicited business requirements and built sitemaps and prototypes for clients
• Rapid Prototype construction with Axure RP
• Utilized Morae to help discern the most appropriate interface for a website
• Designed multi-touch interfaces for Microsoft Surface.
• Designed iPhone applications that leveraged multi-touch interfaces.

Information Architect/Usability Analyst-Consultant

Confidential, New York

Responsibilities:

• AFIS (Automated Fingerprint Identification System) implementation powered by Confidential .
• The system required that an interface be created to aggregate multiple data sources to create a scorecard of candidates when a large query was run.
• This project also included iris scanning technology that needed wireframes and usability testing.
• This involved wireframing, user flows, functional requirements and persona development.
• Built clickable prototypes with Axure RP and conducted multiple focus groups and usability inquires.

User Experience Architect-Consultant

Confidential, Las Vegas, Nevada

Responsibilities:

• User discovery and needs analysis
• Content organization and management
• Navigation design, information hierarchy, and taxonomy
• Prototyping and user testing
• Wireframe design and development
• Utilized Morae and iRise on several project to gather customer insights
• Interaction with Client, Design, and Production teams to complete projects successfully

Senior information Architect

Confidential, Las Vegas, Nevada

Responsibilities:

• Developed content and information hierarchy for the company website
• Designed the system interactions between the user and multiple sources
• Revised, redesigned, and supervised production of the hardware product and validated it ergonomic usability
• Created all of the systems user interface and user flows
• Tested the system to ensure user acceptance and overall usability

Information Architect

Confidential, Las Vegas, Nevada

Responsibilities:

• Wrote functional requirements for interactive web sites based on information gathering sessions with clients and technical team members
• Defined information architecture for websites, including wireframes and navigation
• Researched, designed, and documented content management procedures for collecting multilingual content From clients
• Interacted with clients in gathering and managing website content
• Worked with graphic designers and wrote text for digital branding guide
• Produced graphics and content for user manuals documenting back-end administrative web sites
• Wrote online help text for interactive web pages

Studio Manager

Confidential, New York, New York

Responsibilities:

• Developed several proprietary systems to address business needs and proactively created knowledge management systems, ECRM/CRM applications and vendor and lead management databases.
• Designed wireframes, user flows personas and conducted usability studies for the listed clients below.
• Also developed a global standard and for interaction design and distributed this to the worldwide network at Confidential .
• The position also included the responsibility of running the client facing interactive studio.