SUMMARY

• I have overall 14 years of hands - on experience in UI and UX design methodologies tocreate a high standard web, desktop and hand-held application designs.
• Currently working as a User Experience Lead; responsible for creating innovative mobility solutions, works with a team of designers, developers, architects and business stakeholders to deliver cutting-edge mobile applications.

TECHNICAL SKILLS

• Adobe Photoshop, Illustrator, Keynote & Sketch
• Flash
• Adobe Premiere & After Effects anon XL1/DSLR 500D & Beta & DV Player
• Adobe Dreamweaver
• Mac Training: iOS Mobility Design
• Sketch & Keynote software
• Front-End Development
• Video Editing & Mixing

PROFESSIONAL EXPERIENCE

User Experience Lead - Architecture. iOS

Confidential

Responsibilities:

• Working closely with multiple mobility clients, product management and engineering team to identify user pain points and golden threads on each engagement and evaluate design solutions with a focus on gathering user insight to create a most appropriate experience and visual designs
• Handling design process throughout the product life cycle including requirement gathering, interacting with onshore/offshore team, creating experience designs, concept sketches, prototypes, visual artifacts, mood-board, writing creative briefs, branding and customization etc.
• Solutioning user centric design methodology, usability-engineering best practices for various native iOS MVP industry applications
• Handling design iterations and modifications for multiple MVP applications and providing update/recommendations. Working closely with iOS developers for implementing pixel perfect design deliverable.
• Handling various usability and visual enhancements for existing iPhone & iPad applications.
• Working on brand customization for various industrial apps and incorporating brand guidelines and iOS best practices.
• Supporting multiple MVP deliveries for the Design/Dev/Test teams, design thinking trainings etc.
• Worked as Sr. Consultant for Mercedes Benz research & development team for creating native mobile and infotainment application design.
• Involving in skill development process, recruitment, design trainings and team building activities.
• Managing editorial standards of in-house and client promotional materials like newsletter, e-mailer, marketing collateral etc.

User Experience Lead (iOS Mobility)

Confidential

Responsibilities:

• I was responsible to handle the overall design process throughout the product life cycle including requirement gathering, collaborating with onshore-offshore team, creating experience and interface designs, concept sketches and prototyping, product branding etc.
• Created user interfaces and experience designs for iOS applications, SAP based mobile and web applications
• Created concept sketches, mockups, interaction design, iconography, typography and info graphics etc.
• Interacted with client team for understand the project requirements, produce technical designs and provide effort estimation for various iOS projects
• Worked on various usability and visual enhancements for existing mobile and SAP based applications
• Worked on multiple SAP based cost analysis applications and integrated the design into BW- HANA. Also, created various industry themes for SAP applications based on knowledge transition
• Worked on responsive designs for web and handheld applications
• Worked on HTML5/CSS front-end development and cross browser compatibility solutions based on W3C standards for complex web sites and web applications
• Incorporated in-house and client brand guidelines and best practices throughout the product cycle
• Worked on various new and co-brand strategies including brand identity, color palettes, typography, layout design etc.
• Worked on various domains based on SAP/HANA/Asp.Net/iOS applications
• Managed editorial standards of in-house and client promotional materials like newsletter, marketing collateral, internal video production etc.
• Involved in skill development, recruitment and design training activities

Senior User Experience Designer

Confidential

Responsibilities:

• Supported multiple global Pharmaceutical clients engaged in the discovery, development, licensing, manufacture, marketing, distribution, and sale of pharmaceuticals and other health care related products worldwide
• Worked as a technical SME for the Internet-marketing team (onshore/offshore) for multiple pharmaceutical projects
• Worked on RIA interfaces and integrated into JSF rich phases using Adobe suites and Eclipse
• Worked on HTML/CSS prototypes based on W3C standards and maintaining interaction design principles, information architecture and usability methods for complex web applications
• Created new branding strategies, including brand identities, color scheme, GUI guideline documents and other promotion materials for pharmaceutical products

User Experience Designer

Confidential

Responsibilities:

• Conceptualized and created intuitive user interfaces and experience designs for web, desktop and mobile applications.
• Interacted with client team for understand requirements and transforming technical requirements into hi/low fidelity prototypes and visual designs
• Worked as a SME for different teams for resolving various domain related front- end issues (Share point, Asp.Net, Java)
• Created concept sketches, mockups, iconography, typography, info-graphics and visual artifacts
• Managed editorial standards of in-house and client promotional materials like newsletter, marketing collateral etc.
• Created HTML/CSS prototypes according to W3C standards and maintaining interaction design principles and usability methods for complex web applications