Senior Software Developer Resume

SUMMARY

Lifelong career combining creative, strategic, and technical contributions to successful startup operations, e - commerce, and integrated marketing campaigns. Highly skilled at redefining brands and helping them build more rewarding and profitable relationships with their clients. In-depth knowledge of online business planning and customer engagement.

PROFESSIONAL EXPERIENCE

Confidential

Senior Software Developer

Responsibilities:

Deployed Enterprise Grade Custom web & mobile applications based on using HTML5/CSS, JavaScript and jQuery ( powered by leading server side scripting languages like PHP, Classic ASP and ASP.NET) Administered proprietary MS SQL Database to provide CRM infrastructure for various small & medium businesses. Implemented (highly segmented) email campaign strategy to large client databases (10k+) Managed multiple client programs with an average open rate of 7.5% ( using FB Lead Ads)
Successfully created, marketed and sold a suite of next generation Social Media management Services for the Facebook Platform. Consistently increased clients paid and organic engagement and CTR by 25% using innovative techniques
Modernized and supported legacy web applications onsite and remotely (WordPress, MS Sharepoint)
Upgraded existing web applications for various business clients (PHP, AngularJS, Angular ) Provided in-depth system analysis to improve performance and overall reliability
Designed customized “micro” and business related websites using BOOTSTRAP and other industry standard templating systems. Establish company design, development and style guides for small medium business clients. Installed content management systems onsite and remotely.
Created a comprehensive and branded marketing campaign for a client's Friday Night weekly promotion that featured sponsored ads on Facebook and Instagram platforms, a Facebook business page, and Instagram profile. Grew social media following from zero to 10,000 in five years without mainstream radio or TV exposure.
Commissioned to increase foot traffic (using custom WIFI Gateway application) for a celebrity-driven weekly event. Developed an interactive voice response system that allowed customers to call in for a text-based ticket good for complimentary admission by a certain time (and saved in a database for subsequent marketing/promotions). Collected 10,000 cell phone numbers in 90 days.

Confidential

Senior Director

Responsibilities:

Created 3-tier software development environment to accommodate a website redesign while still open for business on a daily basis; established a companywide process to do weekly product launch and completed total redesign with zero downtime or interruption in online store sales.
Launched a unique extranet system with customizable website features; built out industry leader in corporate gifts and won bid for Hilton of Americas Holiday Program, a $5 million account.
Successfully completed two major website redesigns (design & infrastructure); managed and integrated acquired digital properties into existing platform.
Personally coded 50% of original system architecture using HTML, JavaScript, and ASP
Recruited, Hired and managed 50+ IT professional in a fast paced environment

Confidential

Manager, Internet Application Development

Responsibilities:

Helped decreased software development cycle times by 40%.
Personally coded 65% of original production website using HTML, Javascript, and ASP.
Developed fundamental architecture for online product catalog and shopping cart, contributing to company’s ability to secure Series A funding.

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