SUMMARY:

• Over 9 years of the experience in graphic design, web design, and UI/UX visual and interaction design
• Specialty the area in user experience and user interface design, mobile application design, graphic
• Design, and user testing.
• Develop website using the most up to date designs and development software in designing responsive
• Website including use of media queries to fit computer, tablets, and phone Applications.
• Experienced with expert skills in creating the user interaction flow and user interface design for an e -
• Commerce management and provide custom order forms for users to purchase the event tickets.
• Experienced with expert skills in creating the static or animated banner advertisement for the event or
• Campaign displayed in the web, mobile, or print media.
• Experienced with expert skills in creating the poster, flyer, landing page, or microsite for the event or
• Campaign.
• Experienced with expert skills in creating webpage content design and email newsletter template design
• Displayed with the WordPress.
• Experienced with expert skills in creating the iconography for the mobile or desktop application.
• Experienced with expert skills in creating the electronic publication such as electronic magazine
• Displayed in the tablet device.
• Experienced with expert skills in creating the consumer focus application or touch screen application
• Displayed in desktop, mobile or tablet device
• Strong experienced in using the graphical tools with the advanced visual design skills to produce pixel
• Perfect mockups and design the most eye-catching web site, mobile application, email template based
• On the user experience.
• Successfully build and adept in delivering high quality user interfaces mockup, flow chart, site map, and
• Wireframe by applying proven design principles obtained from experience and scientific research.
• Develop website using the most up to date designs and development software in designing responsive
• Website including use of media queries to fit computer, tablets, and phone Applications.
• Excellent communication skills (verbal and written).
• Bilingual in Chinese Mandarin (fluent in reading, writing, and speaking)

TECHNICAL SKILLS:

Web Technologies: HTML, HTML5, CSS, CSS3, XHTML, jQuery, Java script, REST API, ActionScript

Graphics Tool: Adobe Creative Suite 6 in the advanced level (Photoshop, Illustrator InDesign, Flash, Dreamweaver)

Operating Systems: Windows XP/Vista/7/IOS/Android

Framework: jQuery UI, Foundation, Bootstrap

Developer Tools: Eclipse IDE, Sublime, MS-Visio

WORK EXPERIENCE:

Sr. UX Designer

Confidential, SanFrancisco, CA

Responsibilities:

• Corporate with the interaction designer in discussing the overall flow of the user stories particularly in user profile section in web, and create the visual design based on the wireframe and design pattern.
• Testing the visual elements to match with the design documents based on the user tasks cross the different displayed screens and browser, fill out the visual defects through the engineering team, and assist the developers to address the visual defects before the production launched.
• Lead and direct the visual QA testing team with 4 members to finish all the user tasks within the timeframe

Sr. Web Graphic Designer/UI /UX Designer

Confidential, SanFrancisco, CA

Responsibilities:

• Lead the direction of the visual and interaction design with my prioritization of the company s webPrint and other digital production project
• Create the concept, strategy and implementation for the company s web site and other digital production based on consumer s need
• Mentoring the junior designer or photographer in visual direction.
• Managed and collaborated with copywriter, producer, photographer, and the entire senior management team.
• Responsible for the prioritization of the projects, visual direction and the strategy for the web content
• Site and other digital production.
• Fully conversant in digital branding, marketing, and strategies for web and print based production including the web site redesign, and the creation for the web banner advertisement, micro websites for the campaign, event contest art, icons and logos, e - magazine ...etc.
• One of my most significant projects was the conceptualization and implementation of a New York cocktail week campaign with 18 of the top venues in 2011.

UI / Graphic Designer.

Confidential . San Mateo, CA

Responsibilities:

• Produced web - based, holiday sales promotional advertisements for major corporate client s marketing dept. including Macy, Home Depot, and John Deere.
• Created designs from concepts to final pieces with packaging,advertisements, and point of purchase.
• Worked closely with project managers to compare, contrast, and mutually develop concepts geared
• Toward to the video game sales market or consumer market.
• Produced designs on time and on target t to the departmental schedules.
• Experienced with drawing storyboard to present the concepts.
• Solved the advertisement problems by designing and predicting end-user utilization.
• Analyzed existing internal reports and created layout and design standards documentation.
• Created its site architecture, use cases & flow charts; designed wire frames and functional screen prototypes.
• Performed card sorts, on-line surveys and prototype testing with potential users. Documented interface functional design specifications.
• Responsible for design research, concept development, facilitating meetings, and collaborating with other industrialConcerns

UX /UIDesigner

Confidential, San Jose, CA

Responsibilities:

• Development anddesignertoeBay, providing UX /UIand visual language to the revision of both its Global Brand Center and Brand Guideline standards.
• Confidential is one of the world s leading organizations providing management consulting, technology, with more than 293,000 employees; offices and operations in more than 200 cities in 56 countries.
• Thedesignerand consultant to DEV in rethinking and reimaginingeBaysGlobal Brand Center, a global digital repository for eBays' assets, resources and brand guidelines.
• UX /UIand visual design processes in parallel to eBays' brand guidelines revision.
• Thedesignerand consultant to eBays' team of Brand Champions in revising its brand guidelines. Provided high level POV to eBays' brand governance in the development of its visual and verbal language. Strategy in both design and content creation, messaging and brand tone of voice.
• Contributed to a cross - functional team during the design process from research to delivery, to ensuring high standards of consistency, clarity, and elegance as pereBayGuidelines.
• Working on multiple projects witheBaymobile marketing and other teams.
• Responsible for creating/developing RTM (Real-Time Marketing) Visual content and assets for various campaigns dat appears in theeBaywebsites and in mobile applications.
• Produce high quality visual assets including banners, animations and icons.
• Contributing to a cross-functional team during the design process from research to delivery.
• Ensuring high standards of consistency, clarity, and elegance.
• Solving design problems by producing high-quality work across a variety of media.

GUIDesigner

Confidential, Irving, TX

Responsibilities:

• Designed Interaction designs, prototypes, and champions useful, usable, and desirable user interfaces for Landmark's portfolio of software products, including mobile, desktop, and embedded application platforms.
• Have demonstrate track record of creating applications dat are appropriately learnable for their domains, and willingness to discover and respond to customer, user, and company needs. Leading the UIUXteam for R&D team, rapidly investigate and analyze requirements, analyze and document user profiles and workflows Developed and applying appropriate UI paradigms, and offer highly usable interface solutions.
• Led engagements for a full range of Desktop Modes product offerings, primarily including: Usability testing, using a variety of methodologies, User experience design, and Web application development led a team of up to 3 persons on a variety ofUXand usability - related projects "DS Portal".
• Conducted design reviews, led all aspects of engagement and project management, and ensured work is of incomparable quality and delivered on time and on budget. Passion for user-centric design and be a strong communicator.
• Identifying alternative design strategies, assessing design viability and rapidly transform business requirements into a user interface design. Expert in creating human factors/UI design, advocate for the end-user, and have sufficient experience to understand what is achievable within technical and schedule constraints.