Current Role

Confidential

UX Manger and Principal Ifor white-labeled, multi-tenant eCommerce and Travel portals for over 3000 banks, integrated with over 40 merchants, serving more than 600,000,000 users. Thorough understanding of user experience UX , including eCommerce UX and Travel UX platforms. Acute knowledge of GDS Sabre, Amadeus, Travelport feeds, associative APIs, and Travel Rewards industry, including: Flight booking, Hotel Booking, Car Rentals, Activities, and more. B2S serves the eCommerce and Travel portal for United States, Canada, and China's largest banks, leveraging custom integrations with over 40 Fortune 1000 merchants in the world. Built UX team and mentor UX team members. Conduct weekly UX lunch-and-learn to identify best practices in emerging technology implementation, UX design patterns, Mobile UX, and defining UX pattern libraries.

Currently finished Phase 1 of Apple Rewards-based Architecture Design, emulating store.apple.com and refined UX for consistency across product pillars. Extremely familiar with authenticated and unauthenticated eCommerce user interactions and possibilities, including but not limited to eCommerce design interactions, curated product landing pages, conditional sorting methods, SOLR search, JSON suggestive type, enhanced visual suggestive type menus with appended information visual image panes, anatomy of product tiles grid and list , responsive-ready architecture vs. mobile optimized, product details pages, internationalization challenges, language toggles, shipping methods and anomalies, SPAs, comparator pages, add to cart conversion testing, wish lists, recommendation engines, featured content, floating cart modules, checkout flows, color association CTA and Cart methodologies for increased performance and ease-of-use, and integrating eCommerce platforms into the largest banks in the world, including JP Morgan, Bank of America, FIS, Chase, Citi, RBC. Vast experience integrating with merchants, including Target, Wal-mart, Best Buy, Apple, Toys-R-Us, Babies-R-Us, Bass Pro Shops, Ingram Micro, Arrow, Synnex, and more. Confidential Information Architect and Interactive Solution Prototype Expert for Turner TNT/TBS/TCM and AT T. Principal IA for all TBS/TNT/TCM scalable platform architecture, Original TV Series Acquired Series TNTDRAMA.com, TBS.com and TV Series for web and mobile apps. Created a multitude of Mobile Applications, 2nd Device experiences, and Live Simulcast for Turner Networks.

Confidential

Reverse-engineered online marketing campaigns. Career Track: Professional and diverse growth that has placed me in every facet of the online marketing and web production process through positions as VP of Creative Services Web Production, Creative Director, Manager of Web Development, Sr. Interactive Designer, and proven Online Marketer. Confidential out graduate in the state of Georgia on a televised Top Story in Atlanta, Georgia May 2000 . SIA Summit International Awards Award, Silver Category Falling Skies 2013 . SIA Award, Gold Category Courgartown 2013 . Confidential around start-ups. Rob White Top 40 under 40 and I attained 36M in venture capital and took MedCenterDirect from basement operations to 2.4B in revenue in the just 36 months. Account Management Experience of multi-billion clientele. Founded 3 companies. Marketed 41 Million of luxury real estate and sport yachts in first 5 months.

Confidential

functional specifications, user flows, annotations, visual design, prototyping, web production, digital marketing, estimates, creative management, account management, team management, audio deisgn, video production, usability testing, wire-framing, search engine optimization, project management, resource delegation, business analysis, and execution strategy. Consistently exceed company objectives, observed by spot option awards.

Full Life Cycle Experience:

Experience conducting Creative Extractions and Briefs with C-Level Executives, Creation of Creative Briefs, CRM Management, Project Management, Wireframes, Gantt Charts, Resource Allocation, Budgeting, RFPs / Responses, Up selling, Bundling, Market Research, Reverse Engineered Marketing Campaigns, Media and Ad Buying, Design, Development, Traffic Management, Team Building, 360 evaluation on future improvements, SEO, SEM, PPC, Social Media, and Content Analysis.

Selected Achievements Skills

Principal Information Architect for AT T's Bill Payments system and Special Project Lead 2010 Orchestrated the design and development of a telecomm support website, saving more than 35M annually in call deflection and churn reduction as co-lead. Recruited to serve as Manager of Content Management for AT T BellSouth 2003-2005 . Project managed design of a 500 page, 1M website that has been significantly accredited to be the source of over 35M in cost savings and churn reduction for BellSouth, annually. Co-delegated back-end top-tier programmers, designers, art directors, creative directors, and front-end specialists.

Helped capture more than 36M in venture capital from Richard Scrushy, founder of HealthSouth. In conjunction with Rob White Top 50 Entrepreneurs , Catalyst Magazine 2002 , we sought to obtain venture capital for what became the number one eProcurement system in the healthcare industry, generating over 2.4 Billion in revenue in it's first 3 years of business.

Skills Overview: Exceptional online marketing Creative with strong written, verbal, presentation, design, and development skills. High efficiency delegator with tactful positive reinforcement, praise, and gifting strategies to keep creatives and developers positive, happy, and efficient. Highly personable and capable of working with other CEOs, SMEs, Marketing Directors, C-Level Executives, family-controlled businesses, and major corporate boards. Proficient in problem solving and implementing solutions under tight deadlines. Hands-on executive, capable of effectively managing high-end web design budgets. Expert wireframe skills using OmniGraffle and Visio. Expert prototyping skills using Flash, Fireworks, and iRise. Expert design skills using Illustrator and Photoshop. Search Engine Optimization SEO Mastery Certification 2005 and SEO Pro certified 2010 . Familiar with Umbraco and Magento content management systems CMS .