SUMMARY: 

• Along with my UX design responsibilities, I worked directly with management and engineering teams throughout the product lifecycle to define the scope of deliverables required to meet deadlines and achieve user goals. 
• Worked directly with Geosciences stakeholders and super - users on an earthquake reporting web application that will generate damage estimates for PG&E's gas, electric, hydro, and corporate real estate. The application prioritizes post-earthquake inspections and emergency responses. 
• Utilized my experience in database design to improve the usability of Capstan, an application that streamlines the wireless deployment design, build, and upgrade process for carrier networks such as Sprint, T-Mobile, and Alcatel-Lucent.

TECHNICAL SKILLS:

• User Research
• Usability Testing
• A/B Testing
• Google Analytics
• User Assessment Testing (UAT)
• Quality Assurance
• User Interface (UI)
• Information Architecture (IA)
• Wireframes
• Interactive Prototypes
• Responsive Web Design
• Database Design
• E - commerce Design
• Logo Design
• Iconography
• Copywriting
• Adobe Photoshop
• Illustrator
• Dreamweaver
• InDesign
• Sketch
• Axure
• Tableau
• Survey Monkey
• Microsoft Office
• HTML
• CSS
• JavaScript
• jQuery
• Foundation
• Bootstrap
• Drupal
• WordPress
• GitHub
• Microsoft SharePoint

PROFESSIONAL EXPERIENCE:

Lead UX Designer

Confidential

Responsibilities:

• Collaborated with multidisciplinary teams to improve efficiency by prioritizing and working through obstacles while maintaining a focus on the user experience.
• Managed design review cycles with management, engineering, designers, and stakeholders.
• Collaborated with the QA team to finalize the implementation of projects to ensure proper execution of the user experience and compliance with the specifications.
• Organized and conducted participant training for User Acceptance Tests (UAT) to ensure participation and accurate results.
• Documented UAT results and made recommendations based on how closely the product’s performance met the criteria defined in the UX and business requirements.

UX Designer

Confidential 

• Established UX requirements by conducting stakeholder and end-user interviews, heuristic reviews, collaborative design sessions and UX design best practices.
• Built wireframes and interactive prototypes that effectively organized and distilled complex data.
• Provided UX specifications and style guidelines for development and QA teams.
• Created design elements in HTML and CSS to streamline the design to development process.
• Developed User Acceptance Tests (UAT) to ensure products deliver the expected business benefits when operated by its designated users.

Creative Director

Confidential

• Worked directly with a variety of e-commerce clients to establish a vision for their websites and web applications based on business objectives and user goals.
• Managed as many as 15 projects simultaneously by prioritizing workflows and deadlines.
• Mentored designers and educated fellow team members and clients on the value of UX design.
• Utilized Google Analytics and click mapping software to better understand customer behavior.
• Built designs in HTML and CSS to provide clients with realistic mockups that would also expedite the build process after project approval.
• Created user-friendly experiences by simplifying complex information architecture and workflows.
• Structured content to inform and guide the user and increase conversion rates.

UX Designer

Confidential

• Collaborated with stakeholders to establish user scenarios and workflow processes.
• Assisted in QA testing and made recommendations on ways to improve the user interface.
• Built wireframes, redesigned the Capstan logo and created user-friendly icons.

UX Designer

Confidential

• Worked towards Improving the Information Architecture, as well as workflow, design, and responsiveness for Confidential 's online magazine, store, blog, event, and educational websites.
• Worked directly with the Content Director to unify navigation across multiple websites.
• Utilized Google Analytics, A/B testing, click mapping, online surveys, and remote usability testing as a way to optimize conversions and enhance the user experience.
• Collaborated with Google on Maker Camp’s responsive website by providing wireframes, design concepts, and content.
• Established criteria and created wireframes for MAKE Community, a social networking website that will ultimately connect over 1 million DIY's.
• Worked directly with a team of 4 web developers in order to quickly solve current issues and also create a roadmap for enhancing the users experience across multiple websites.
• Performed QA on website designs and layout utilizing HTML and CSS.

UX Designer

Confidential

• Improved response and conversion rates for a leading SaSS provider of learning resources: 100+ publishing partners, 27,000+ books and videos, 100,000+ B2C and B2B users.
• Distilled and organized project requirements, data, and content.
• Developed workflows, wireframes, pixel perfect responsive designs, and interactive prototypes for corporate and product websites and applications.
• Worked closely with product development team members in an agile environment to evaluate the feasibility and maintainability of designs.
• Partnered with Quality Assurance to test and validate design specifications have been delivered.
• Modified designs and workflows in response to usability and A/B testing to enhance user experience and increase revenue.
• Served as a liaison between stakeholders, technical support, sales, and marketing to improve product quality and customer satisfaction.

Research & Development

Confidential 

• Provided support and participated in the development of new and existing software solutions for technical, business, publishing, consumer, scientific/engineering, and government customers in over 100 countries.
• Provided customer support worldwide in a professional and timely manner in person, by telephone, or through e-mail.
• Wrote technical documentation for TechTool Pro, TechTool Deluxe, and TechTool Protogo.
• Participated in product promotions as well as researching potential new product lines by attending trade shows, user group meetings, and conferences.
• Made modifications to website design and content utilizing Joomla, HTML, CSS, and PHP.
• Performed alpha and beta testing on new and existing software products.

Design and Marketing

Confidential

• Responsible for marketing, management, and customer service for Bear Flag Wine and the Sonoma Wine Shop, which is located on the historic Sonoma Plaza with access to 1,000,000+ visitors a year.
• Created original corporate and retail identities including logo design, packaging, and merchandising concepts.
• Designed and wrote copy for the website, monthly newsletters, brochures, advertisements, and point of purchase displays.
• Maintained inventory from 100+ vendors and made adjustments based on market demands.
• Managed a wine club of 100+ members.