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Web Analyst Resume

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PROFESSIONAL EXPERIENCE:

Web Analyst

Confidential

Responsibilities:

  • Currently working with Test and Target to check to see the strength of campaigns
  • Develop Marketing Measurement Model strategy to help define KPI’s, goals, targets and solutions
  • Worked for advertisement agency where my client included the Confidential, Confidential, and Confidential
  • Utilize Adobe Discover to gather and create reports
  • Monitor Website performance, trends and click stream path analysis, and performed daily management with Google analytics tool.
  • Utilize Adobe Analytics/Site Catalyst/Omniture for reporting needs, solution design
  • Tracked custom events or traffic event in Adobe Analytics/Site Catalyst/Omniture
  • Create, define and provide Solution Design Requirements (SDR) from Business Requirements which provided tagging variables for developers implement on web and mobile websites.
  • Interact with development, marketing, CTO’s to provide implementation requirements
  • Identify enhancements to Website based on usage and traffic patterns.
  • Analyze multi - source data streams for insight, performance and improvements.
  • Help develop Key Performance Indicators (KPI's), dashboards, ad-hoc reports, and competitive benchmarking.
  • Reduced bounce rate
  • Review and determine sources of company’s web traffic and created a balance portfolio
  • Monitor tracking tags and routinely update tags

Confidential

Web Analytics

Responsibilities:

  • Developed Marketing Measurement Model strategy to define KPI’s, goals, targets and solutions
  • Monitored Website performance, trends and click stream path analysis, and performed daily management with Google analytics tool.
  • Utilized Omniture for reporting needs, solution design
  • Tracked custom events or traffic event in Google Analytics

Confidential

Senior Technical Recruiter/Onsite Recruiter

Responsibilities:

  • Hired 8-12 consultants per month.
  • Worked with corporate team (ie Human resource team and marketing) to enhance employer brand and fuel direct hires within company.
  • Partnered with corporate leadership to identify and develop talent strategies, identifying gaps and planning processes to support Invesco's business initiatives.
  • Worked with the HR team and business in communicating and implemented changes.
  • Gathered requirements from managers and filled requirements.
  • Completed on boarding and orientation for new hires.
  • Implemented an employee of the month that provided appreciation for employee who earned it.
  • Organized team events and functions.
  • Consistently checked on employees to ensure that their happiness and work productivity.
  • Maintained consultant care program for employees.
  • Implemented multiple screening methods on candidates such as the following: telephone interviews, in person interviews, assessment test, criminal background checks, credit checks, drug tests and in-depth reference checks.
  • Identified candidates from a variety of sources such as; Internet searches, networking events, referrals, cold calling etc.
  • Managed and supported contract employees with professional development opportunities and career-growth coaching.
  • Actively involved in the full lifecycle recruiting process, from sourcing to offer and acceptance.
  • Experienced in working in a confidential and fast-paced team environment.
  • Demonstrated an exceptional ability to work well with clients, hiring managers, account executive and other recruiters on the team.
  • Demonstrated exceptional ability to understand all aspects of the positions assigned.

Confidential

Web Analyst

Responsibilities:

  • Updated web pages
  • Utilized SQL
  • Conduct surveys amongst customers to ensure that websites usability was efficient

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