Senior Director Resume Palo Alto, CA - Hire IT People

SUMMARY:

Agile, collaborative, customer - facing marketing and business development professional, able to accelerate innovation and revenue growth for any product, services or systems integration company involved in Big Data Analytics, IoT, Cloud (virtualization, containers, PaaS, and SaaS), DevOps, Mobility or Enterprise Security.
Extensive technical knowledge (Enterprise Software and Hardware), team management skills, marketing experience and expertise in vertical industries, customer research, horizontal solutions, product marketing, product management, marcom, field marketing, business planning, and business development.
Versatility to support small organizations or startups and wear multiple hats, collaborative track record of covering portfolios across silos, able to collaborate with and lead cross-functional teams.
Exceptional track record of delivering positive results when undertaking new strategic directions - often starting from ground zero, building and managing high-caliber teams both internally and with partners.
Develop strategic market plans and market requirement documents to define vision and investments at the product, solution, industry levels, across product lines, consulting services, and partnerships.
Original content development (white papers, webinars, etc.) to grow white space within existing accounts and target and acquire net new logos in large enterprise, SMB, Government and OEM marketplaces.
Strong communication skills at the one-to-one level across multiple personas (customer, press, analyst) as well as presentations and panel participation to non-technical or technical audiences of a 1,000 or more.
KPI-driven, proven initiative design and execution at the global level, including four years as an expatriate in Japan.

SKILLS:

Market Planning and Research Industry and Customer Segmentation Portfolio and Brand Strategy
Product and Solution Marketing Waterfall model based ABM Product Positioning
Integrated Campaign Development Global Partner Management Evangelism and Adoption
Customer Storyteller and Advocate Partner Ecosystem Development Sales Enablement

PROFESSIONAL EXPERIENCE:

Confidential, Palo Alto, CA

Senior Director

Responsibilities:

Managed the outbound marketing for two HPC solutions that incorporated Machine Learning platforms, targeting Fraud Detection and Prevention and Next - Generation Genomic Sequencing use cases.
Managed the solution marketing team that built partner-based hybrid cloud solutions with Micro Focus, Docker, and VMware. In coordination with global sales organization, we significantly impacted sales engagement and early pipeline conversions with Global account and partner marketing teams.
Led a Big Data Analytics initiative covering Confidential s Hadoop platforms, ArcSight SIEM, Vertica and IDOL with a Salesforce.com pipeline of just under $1B USD. Solution campaigns synchronized with product launches.

Confidential, Redwood Shores, CA

Senior Director

Responsibilities:

Built Confidential Smart Cities marketing initiative targeting Local government, still running eight years later.
Mapped Confidential 's vast product line and professional services to specific areas including Defense, Intelligence, Justice & Public Safety, Social Services, Healthcare Delivery, Revenue Collections, Utilities, Transportation, etc. by use case. Estimate market opportunity, run competitive analysis, etc.
Developed content and presented to hundreds of customers in over 30 countries.

Confidential, San Jose, CA

Senior Director, Industry Marketing

Responsibilities:

Built a multi - level team covering multiple industries, horizontal solutions, and customer advocacy programs.
Established Industry segmentation models and mapped product portfolio opportunities by vertical market segment and underlying technology trends.
Implemented SOA and early cloud initiative, by industry and middleware stack product lines (Web Server, App Server, Portal, etc.), then applied using an account-based marketing approach.

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Senior Director Resume

Palo Alto, CA

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