Crm Product Owner/sr. Consultant Resume
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Redmond, WA
PROFESSIONAL SUMMARY:
- 11+ years of total experience in Software Application Management, Implementation and Account development which include CRM Platform and Database Management Systems
- 6+ years of experience in CRM Application Management, Sales/Service Cloud Consultation, Business Analysis and Project Support Lead
- 3+ year of experience in product owner and product development lead
- Defined major and detailed requirements and priorities in collaboration with the assigned agile team
- Worked with the Product Management team or other leaders and is capable of coordinating requirements with other agile teams to deliver key business value to targeted markets
- Balanced business requirements with technical feasibility and scalability
- Developed and maintained strong client relationship with seniors and executives to develop new insights into the client’s business model and see pain points, to deliver actionable and high - impact results
- Experience in managing the entire Implementation process ensuring delivery against key performance metrics, with a strong emphasis on new business sales, while expanding existing accounts
- Experience in conduction account reviews, risk assessment and due diligence, development of client relationship
- Well versed in on premise infrastructure integration for Salesforce.com using Force.com platform and third party packages
- Maximized account growth opportunities and played active role in the account team and helped identify upsell/cross-sell opportunities within account
- Experience in B2B Marketing Automation using Lead generation, media optimization and audience management
- Participated and lead client engagement to develop plans and strategies for product rollout
- Experience in advance product marketing setup using Salesforce Marketing Cloud features
- Managed hand-overs to the Services Functions (Post-Sales Support and Professional Services) for live project implementation
- Delivered best practices in client management and technical knowledge to ensure maximum retention and growth potential
- Provide executive management with complete visibility to renewals and solicit executive involvement as required
PROFESSIONAL EXPERIENCE:
Confidential, Redmond, WA
CRM Product Owner/Sr. Consultant
Responsibilities:
- Coordinate with clients to define and articulate business requirements and architect functional solutions leveraging cloud base applications
- Design end to end delivery of multiple complex salesforce.com projects
- Work across diverse functions including sales, pre-sales, architecture, operations, development, testing, infrastructure and delivery
- Facilitated scrum ceremonies -grooming, sprint planning, retrospectives, daily stand-ups, with development team and business stake holders
- Managed the database for the team's regions and performed administration, de-duping and cleanup procedures
- Worked with Partner, leaders, in identify business requirements, analyzing business processes and source data, produced functional specifications, data flows and business rules.
- Prepared strategies on Product benefits and advantages according to Salesforce.com CRM features and executed to meet the business goals.
- Worked independently on assignments that are moderately difficult, requiring judgment in resolving issues or in making recommendations
Confidential, Atlanta, Georgia
CRM Product Owner/Account Solution Lead
Responsibilities:
- Implemented Salesforce.com CRM Solutions by Analysis and Designing business requirements
- Served as a client advocate in driving industry best practices and the evolution of salesforce.com product and platform functionality integral to the client success
- Acted as liaison between product management and the customer as an expert on the product, understand the roadmap and escalated critical product issues.
- Facilitated scrum ceremonies (grooming, sprint planning, retrospectives, daily stand-ups, etc)
- Developed reports, dashboards, and processes to continuously monitor data quality and integrity
- Managed the database for the team's regions and performed administration, de-duping and cleanup procedures
- Provided support to 5500 Salesforce users worldwide and acted as the primary point of contact for end-user support.
- Integrated developer tools like bit bucket for deploying, configuration and scaling apps
- Supported and provided recommendations to the business leaders by tailoring Salesforce.com to meet agile business needs.
- Implemented Marketing Cloud feature using Email, Mobile, Web/Social Media Marketing for new product implementation
- Developed, documented, maintained data processes and procedures designed to improve high level of data quality and integrity
- Integrated online commercial website with Salesforce.com and managed customer portal to commission mapping for affiliates portal
- Drove and increased user adoption, satisfaction, including developing, documenting, and delivering training
- Identified risks for the business achieving stated goals and developed a risk mitigation plan
Confidential
Business System Analyst/Product Lead
Responsibilities:
- Implement Salesforce.com CRM solutions in fast growing business environment ranging domain in Banking, Manufacturing, Research & Development and Product developments.
- Managed project and functionality mapping, configuration, testing, building custom apps, developing interfaces to and from SFDC to other ERP applications.
- Architected and implemented Wave Analytics with Salesforce Sale and Service Cloud data and external data by creating Datasets and Dashboards
- Analyzed & identified gaps in functional/business requirement and effectively communicated with Business and stake holders.
- Guided Salesforce.com implementation teams by efficiently understanding of the product/services.
- Prepared strategies on Product benefits and advantages according to Salesforce.com CRM features and executed to meet the business goals
- Served as a client advocate in driving industry best practices and the evolution of salesforce.com product and platform functionality integral to the client success
Confidential
Senior Analyst
Responsibilities:
- Managing unlimited Salesforce.com edition with about 6000 users, collected business requirements and suggested CRM Salesforce.com solutions.
- Working with Salesforce.com architect to enhance Salesforce.com productivity and analyzed technical and functional implementation
- Demonstrating strong client focus and communicated with multiple levels of the organization in understanding technical information to both technical and non-technical personnel
- Assisting Clients in advance reporting with several object integration, advance formulas, Dashboards and reporting scheduler to measure business performances.
- Responsible for Sales and Data Analysis with Requirement Gathering and Documentation
- Participated in System Test reviews, development design reviews and usability studies.
- Using agile methodology throughout SDLC, including planning and cost estimation through requirements, translating into data design and providing oversight in development and execution.
- Developing full testing scope consisting data migration from legacy systems, loading, interfaces and application function areas
Confidential
Business Analyst/Support Lead
Responsibilities:
- Implemented Salesforce.com CRM Solutions by Analysis of business requirements to match functional needs of the organization
- Worked with Salesforce.com architect to enhance Salesforce.com productivity and technical and functional implementation
- Integrated online shopping website using Salesforce.com customer portal functionality and managed commission mapping for partner portal
- Served as a client advocate in driving industry best practices and the evolution of salesforce.com product and platform functionality integral to the client success
- Demonstrated strong client focus and communicated with multiple levels of the organization in understanding technical information to both technical and non-technical personnel
- Worked independently on assignments that are moderately difficult, requiring judgment in resolving issues or in making recommendations
- Gathered and created best practices for implementing and using salesforce.com to be disseminated to customers through content, conversations and presentations.
- Assisted Clients in advance reporting with several object integration, advance formulas, Dashboards, reporting scheduler to measure business performances
Confidential, NJ
Business System Analyst/Administrator
Responsibilities:
- Involved in Salesforce.com Application Setup activities and customized the apps to match the functional needs of the organization.
- Worked with various salesforce.com objects like Accounts, Contacts, Leads, Opportunities, Reports, Dashboards
- Acted as liaison between product management and the customer as an expert on the product, understand the roadmap and escalated critical product issues.
- Worked closely with professional services and consulting partners to identify new opportunities and facilitate transitions following new implementations or re-implementation.
- Facilitated sessions designed to map processes, generate process measures, conduct root cause analysis and identified areas for improvement in the following support areas
- Experienced configuring the Analytic Snapshots to dump the data on regular basis for the sales performance and lead generation statistics.
- Created and Analyzed Several Reports using salesforce.com platform.
- Generated new business opportunities for the clients to fuel the Enterprise Pipeline
- Provided prompt and complete resolution to technical challenges and business issues.
- Interacted with various business team members to gather the requirements and documented the requirements.
Confidential, MO
SalesForce.com Administrator/Developer
Responsibilities:
- Configured the Salesforce.com default environment.
- Created custom objects and fields. Modified standard object to include required custom fields.
- Used Force.com Eclipse IDE plug in to develop the classes and triggers.
- Developed custom Workflows and Assignment Rules for case escalation.
- Developed Apex codes to auto populate fields when a new account is created.
- Implemented Field Level security for sensitive data holder fields.
- Created user accounts and managed the profiles.
- Created new Reports & Dashboards and Developed Custom Tabs/Objects
- Migrated data from CSV files to SFDC using Data Loader CLI.
- Analyzed, collected and prepared data for import into Salesforce.com
- Used Apex Explorer to browse the metadata of the salesforce.org.
- Created role hierarchy & sharing rules to configure visibility