SUMMARY:

Global Solutions, Product Management, Marketing & Operations executive with an ideal blend of analytical, technical, sales and marketing, product development, general management and finance skills. Reputation as a technology visionary and innovator possessing diverse expertise in customer facing and internally focused functions. The perfect balance of success in Confidential 100 companies and startups. Not a caretaker but an agent of change with a solid reputation for getting things done.

PRODUCT MANAGEMENT & PRODUCT MARKETING SKILLS:

• Complete P&L responsibility
• Agile SAFe Development, Hybrid Methodologies
• Technology Roadmaps and Strategic Alliances
• Product/Solution Requirements Analysis
• Field Marketing, Corporate Marketing, Product Marketing, Channel Marketing
• Go - to-Market Strategies
• Pricing and Value Extraction
• SEO/SEM, Social Media, Digital Marketing
• Competitive Analysis and Positioning
• Business Development/Customer Advocate
• Public Evangelist
• Integrated Lead Generation Programs
• Digital Transformations
• Full spectrum ETDR/EDR
• Security (content, network, cybersecurity), Big Data Analytics, IoT, Data Center, Mobility, Cloud, XaaS, Enterprise Software, Storage
• Data Science / Machine Learning / Analytics / Cloud & Premise BI
• Pro Services (high-touch/low-touch/self-service)
• Multi-channel GTM - (direct, indirect, web-based)
• Customer Segments - Service Provider, Enterprise, Consumer,
• Geo - Americas, EMEAR, APJC, LATAM, BRIC
• Industrial Equipment, Energy, Controls, Facilities

PROFESSIONAL EXPERIENCE:

Confidential, San Jose, CA

President

Responsibilities:

• Expertise in Digital Transformations, Software, SaaS, Cloud, Storage, IoT, Big Data/Analytics, Machine Learning, Artificial Intelligence, IT Security, Cybersecurity.
• Engagements with InfoSys, Cisco, others building ML/AI platforms for commercial use
• Managed Digital transformation of all intellectual capital to help streamline & automate creation, curation, and lifecycle management if IC. Used in establishing new services offerings which included new business for self-service, guided-service and managed services
• Provided strategic consulting to major clients in areas of Strategy Alignment, Product Management, Marketing, Technology Roadmaps, Strategic Alliances, Professional Service, GTM,
• Consulted to various start-ups and facilitated capital raising in Angel, Series A/B funding,
• Acting CEO of Wireless Note Systems, Savant Software, InfoPlus, OHVA; acting VP of APIC.
• Served as principal in Northern California for H.Roark, a boutique mid-market Investment Bank.

Confidential

VP/GM Big Data/Analytics & Cybersecurity

Responsibilities:

• Created strategy then executed on new Big Data/Analytics business as a wholly owned subsidiary of SystemSoft.
• Created & validated architecture in VMWare on AWS to address customer problems in IoT, Cybersecurity, Health Care and Retail. Scalability, agility and reliability handled via AWS, including Amazon EC2, Elastic Load Balancing, Amazon S3, Amazon EMR, Amazon CloudFront, Amazon CloudWatch, and Amazon RDS.
• Built alliances with technology and distribution partners such as Hadoop ecosystem including Hortonworks (HDFS, Spark, Hive, HBase, Talend, Kafka, NiFi, Tez, Ranger, Atlas), Tableau, Knime, and other BI tools
• Built and executed tactical 90-day lead gen program.
• Data Science / Machine Learning / Analytics / Cloud BI / MDM

Confidential, San Mateo, CA

VP/GM Product Management, Marketing, Services, Support Security & Big Data/Analytics

Responsibilities:

• Created/executed business strategy for Big Data, Security Analytics, IoT and Compliance to Confidential 500. Managed team of 5 product managers, 10 marketing, 20 operations/services
• Developed complementary technology strategy/roadmap for cyber security. Built product mgt team; shifted focus to ETDR/EDR to better compete
• Implement best practices in Marketing, Prod Mgt, Pro Svcs, and Customer Support
• Drove compliance & (i.e. FIPS, FedRamp, CC, STIX/TAXII, OTX)
• Developed integrated branding & lead generation programs/positioning to laser focus on Cyber Security & Big Data. Engaged with analysts and research firms (Gartner, Forrester, ESG, Bloor, others)
• Built ecosystem of technology alliances with security companies (Cisco, PAN, FEYE, Splunk)
• Implemented SEO/SEM with over 700% improvement in hits and mentions.
• Built back-end infrastructure to host Big Data and EDR apps in cloud as SaaS. Launched SasS business to mid market.
• Planned & executed major channel recruitment, enablement & promotional programs
• Recruited new PR firms in US & EMEA. Launched WW messaging blitz on malware removal. Included significant demand generation programs using UBM, TechTarget, CISO roundtables, SEO/SEM, etc

Confidential, San Jose, CA

Director Marketing, Strategy & Planning (IT Security)

Responsibilities:

• Developed cross-functional business and product marketing strategies to more effectively compete with multi-billion dollar portfolio. Developed SaaS/Cloud strategies and business model to help disrupt monetization of security. Includes formation of global and theater-based tiger teams to manage competitive deal escalation.
• Conducted primary and secondary market research for customer needs, market segmentation, competitive positioning in network, content and cyber security. Developed cross product solutions explicitly for EMEAR & APJC markets using local product teams.
• Drove competitive enablement and engagement globally. New tools, content, lead generation initiatives including partner SPIFFS, trade-in programs, Competitive Summit(s), and real-time social info exchange on competitors
• Drove cross-Cisco collaboration on product development, business modeling. Go-to-Market, and operational support. Included initiatives targeted at BYOD, Data Center, and Cloud.

Director/GM

Confidential

Responsibilities:

• Acting GM of “solutions” business leading incubation efforts inside of Cisco.
• Developed validated solution architecture, GTM strategy, field marketing, channel development, sales, and support strategies for large enterprises, service providers, and public sector. Drove business alignment with Smart & Connected Communities as one of 4 pillars of that offering
• Managed financial models, KPIs. Represented SASS on Emerging Solutions Council. Helped incubate and validate new processes and procedures for selling, deploying and supporting solutions.

Director of Product Management & Marketing

Confidential

Responsibilities:

• Responsible for overall Product Management, Strategy, Technology Roadmap, adoption of Cisco best practices, product launches, strategic messaging, outbound product marketing, technology partnering, outsourcing and licensing including working with ODM/JDM partners.
• Created innovative marketing programs to drive market awareness, field enablement, lead generation. Increased sales 200% in 2 years
• Drove technology and business towards larger value added solutions deployed in cloud.
• Advisor to Corp Dev teams on M&A strategy to accelerate growth in solutions business.

Confidential, Santa Clara, CA

Vice President Strategy, Product Management & Marketing

Responsibilities:

• Launched several new Physical Security/Video Surveillance products and product releases.
• Developed comprehensive product roadmap, channel support programs, Cloud/XaaS models
• Instituted best practices for business case analysis, market driven product requirements, program governance, and project planning, and control.
• Negotiated landmark strategic alliance with IBM.

Confidential, Sacramento, CA

Vice President Business Development & Marketing

Responsibilities:

• Drove solutions marketing and energy services business initiatives.
• Created whole offers around end-to-end energy management including new structured services offerings to manage installation through entire customer lifecycle.
• Created GTM plan and program management mode.

Confidential, Hayward, CA

Sr. Vice President Product Management, Marketing & Business Development

Responsibilities:

• Incubated, launched, and managed new Mobile Security Applications business with low-touch e-business infrastructure.
• Won licensing relationships with Palm, Compaq, H-P, RIM, Motorola, Nokia, Cisco, Nortel, Avaya, etc), service providers, VARs, and Confidential 500 end users.
• Led company-wide Strategic Planning initiative across all business units.

Confidential, San Jose, CA

Group President; Data Systems

Responsibilities:

• Responsible for 3 divisions; over $100MM Revenues, 1500 employees.
• Turnaround in 18 months from $3 Million loss to profitability in all divisions.
• Negotiated and executed purchase of company from Bulgarian government.
• After stabilizing profitability, facilitated sale of company to competitor.