SUMMARY

• Seasoned project management professional with over 16 years experience leading teams by utilizing Technology Integration and Operational Risk methodology.
• Experienced in designing, developing and implementing cross - functional projects with a focus in Technology and Data Analytics.
• A proven track record in bridging the gap between Technology and business, leveraging a focused results oriented approach.

AREAS OF EXPERTISE

• Business Process Reengineering
• Program Management Office (PMO)
• Six Sigma
• Project Lifecycle
• Technology Development Lifecycle
• Technology Strategy
• JIRA
• Systems Integration
• Change Management & Communication
• Report Implementation
• People Management

PROFESSIONAL EXPERIENCE

Confidential, NYC

Marketing Technology Product Owner

Responsibilities:

• Lead data integration initiatives for Citi Cards Digital features and enable Marketing execution
• Oversee vendors and IT deliverables and coordinate with internal teams to deliver new marketing technology solutions
• Lead process re-engineering efforts to utilize the new marketing capabilities. Engage with business partners from various streams to roadmap the re-engineered process and influence its application
• Pitch innovative Marketing Technology solutions for on-site and off-site deployment of Citi’s marketing campaigns
• Conceptualize complex technology solutions, lead architectural design sessions on behalf of the business and manage large cross-functional teams of both internal and external partners focused on solution design, development and implementation for Omni-Channel marketing
• Keep senior management updated on the initiative status and communicate relevant technical details in simple business terms
• Benchmark industry capabilities and provide guidance to business leveraging learnings & industry assessments

Confidential, NYC

Director - Marketing Technology

Responsibilities:

• Managed the Global Marketing Technology team with $5MM+ budget and oversaw vendor support for maximum ROI in support of achieving approved initiatives
• Developed the technology roadmap, and managed the integration and rollout for internal and external systems
• Lead the development of Internal systems, in coordination with IT team, utilizing Agile Methodology
• Led the design and implementation of the Marketing Analytics Database, working with consultants and internal IT team to further improve marketing insights for future campaigns
• Led the roll-out and integration of the new CRM and Campaign Execution platform, resulting in improving campaign execution cycle time by 30%
• Worked with business sponsors to analyze existing marketing operational processes, in order to identify opportunities for improvement of consistency and efficiency, as they relate to the objectives for marketing automation and systematizing process
• Designed and implement the training strategy and curriculum in regards to business process and tool-specific functionality, to include new users training, advanced training for experienced users, and new functionality roll-out
• Worked with Business Stakeholders to identify data requirements and translate business requirements to technical requirements
• Promoted and supported the continuous evolution of technology solutions. Proactively identified areas of improvement and supported the deployment of new functionality

Confidential, NYC

Project Manager

Responsibilities:

• Worked on projects with a team of client service representatives helping clients with designing, developing and deploying new tax software products, documenting and redesigning current processes and rolling out training and support programs for new users
• Supported Project Management Offices for larger clients
• Managed projects through a project life cycle from initiate to closure including support phase
• Defined project scope, success criteria and deliverables that support business goals in collaboration with senior management and stakeholders
• Worked with project sponsors and project stakeholders for the culmination of project charter outlining goals, budget, timing, deliverables, project scope, and required resources
• Resolved issues and solving problems throughout the project life cycle

Confidential, NYC

Sr. Project Manager

Responsibilities:

• Led End to End review of all Marketing Capabilities functions in assessing Operational Risk as related to internal Marketing Systems, External Systems and processes, people related risk as defined by day-to-day functions
• Co-operated with Technologies to asses risk drivers, implement quality solutions and controls
• Increased Data Quality by analyzing data, identify gaps and implement risk controls
• Improved system performance by 20%, resulting in a 17% reduction in Cycle Time and providing increased system capacity allowing for a 15% growth in AXP marketing campaign volume
• Implemented process controls to assure that customer’s privacy preferences are being fulfilled
• Implemented data quality controls through reports and reconciliation data points
• Ongoing Validation to include competitive gap analysis, process monitoring, create a culture to adapt to changing environments

Manager - Global Reengineering

Confidential

Responsibilities:

• Managed successfully the data migration of financial data totaled $1B. Project included field mapping, SQL scripting and execution of data migration.
• Developed data analysis and reporting scorecards monitoring the AXP Reengineering program process, impact and financial data across all Business Units and Company Utilities, achieving more that $1B of yearly savings for 4 consecutive years
• Led a $200MM reserve cost restructuring project, managing a cross-functional team of resources including HR, Controllership and Corporate Planning, resulting in $450MM of savings
• Achieved $5MM savings in Technology costs for the Risk and Banking organizations by, designing and implementing cost reduction projects to eliminate redundant and under-utilized processes
• Led the Employee Satisfaction Team in designing training programs, developing and running an employee feedback database to incorporate constructive feedback and propel positive culture and organizational change