SUMMARY

• Around 6 years of experience in IT industry includes 5 plus years of experience in salesforce.com CRM platform.
• Extensive experience on Apex development in creating Apex Classes, Force.com API, Standard Controllers, Custom Controllers and Controller Extensions.
• Responsible for conceptualization, architect, design, and implementation of simple to large complex digitalmarketing solution; working closely with clients to evaluate and gather requirements
• Experts in SalesforceMarketingCloud's products implementation including email campaigns, landing page, data extensions,
• Work closely with project owner in backlog management and continuous delivery of features.
• Educate and reinforcescrummethodology andagileframework toteammembers and key stakeholders.
• Publish theteam'sagilemetrics to management and stakeholders.
• Coach and mentor thescrumteamin itsscrumadoption.
• Facilitate the documentation of working agreement, definition of ready and definition of done for thescrumteam.
• Migrateddatafrom external sources and performed insert, delete, upset, export operations on millions of records usingdataloader.
• Involved indatamappingand migration ofdatafrom legacy systems toSalesforce.com Objects and fields.
• Implemented the business logic usingJavaSpring MVC framework with Hibernate for CRUD operations.
• Implemented Spring REST web services to invoke backend/other systems for retrieving customer information.
• Extensive experience in designing and developing software applications with CoreJava, JSF.
• Direct and lead developmentteamfrom project initiation through the delivery of final product.
• JDE Coffee - Implementation of CPQ with complex Product & Pricing requirements for multiple sales organizations and product translations.
• Determine and optimizeJirasetup
• Created events, email notification schemes and assigned project roles onJira
• Provide user management, training, and support forJirato Development and product, Project teams as needed.
• Facilitate dailyscrums, stand-ups, and meetings to monitor project progress and resolve any issues theteammay be experiencing
• Experience in lead, case management web-to-lead, web-to-case, email-to-case.
• Strong Experience in designing Lightning components & compact layouts using Apex triggers, Page layouts, Visual Force pages, workflows for Mobile platform.
• Providing appropriate development specifications and supporting our Technical Consultants and fellowArchitectsin delivering solutions as well as supporting the ChiefArchitect
• Used refined global search in Lightningby developing Apex classes and Controllers.Experienced in building Custom Applications using both Salesforce Classic & Salesforce Lightning.
• SalesforceAnalyticsCloud Implementations (EinsteinAnalyticsDeveloper)
• Setup theautomationframework usingSeleniumWebDriver, Java, Testing, GitHub and Maven.
• Defined testautomationstrategy and test scenarios, created automated test cases, test plans and executed tests usingSeleniumWebDriver, Testing and JAVA.
• WaveAnalyticsBlack Belt Accreditation bySalesforce
• Experience developing Wave dashboards usingSalesforceplatform as the backend
• Create Wave datasets from using internalSalesforcedata and external data sources
• Extensive experience in deployment from sandbox to production using force.com migration tools like Force.com IDE, change sets, ANT, Jenkins and Bamboo.
• Work with clientarchitects, DBAs, project managers & engineers in database sizing, implementation, administration and problem resolution. Client sites range up to 5,200 branches nationwide.
• Coded mobile responsive emails, landing pages and digital ads from scratch, and stay up-to-date with emerging emailmarketingbest practices.
• Assisted in building Journeys in Journey Builder for campaigns that are by the business team.
• Implemented Data Loader to load data fromMarketingCloudto ServiceCloud.
• Expertise in client side technologies HTML, JavaScript, angular JS, CSS.
• Experience in Salesforce Lightning framework and components.
• Developed Lightning apps and components using lightning app builder by incorporating Lightning
• Design system styles in the components for salesforce1 and lightning to be more interactive to end users.
• Good knowledge on designing of custom objects, custom fields, custom links, validation rules, role based page layouts, custom tabs, custom reports, reports folders, report extractions to various formats, design of visual force pages, and various other components as per the client and application requirements.
• Export and/or create data. Scrub for duplicates and bad data using Excel then upload via.
• Developed web pages using HTML5, JavaScript, DOM, JSON, jQuery and AJAX.
• Designed and developed the layouts using CSS3, Box model and HTML 5.
• Created Apex methods for the lightningcontroller and helper methods to perform DML operations on the case records
• Used Salesforce 1 simulator during the development to test if the lightning component work properly on the mobile device
• Have worked on Lightning components and Lightning apps to provide better and more interactive interfaces to end users, which help in sales enhancements
• UsedAMPscripting to use data from Data Extensions.
• Used HTML, CSS,AMPScriptand other technologies to build customized solutions that support critical business functions.
• Experience in salesforce.com APEX classes, apex triggers, visual force, force.com APL, complex SOQL&SOSL queries, DML statements and S objects.
• Experienced in UI including java script, HTML, CSS, Bootstrap, JQUERY, XML and AJAX
• Have good experience in customized page layouts, search layouts, custom links, related lists and other components on a record detail and edit pages as per the business needs.
• Professional knowledge in SOQL, SOSL queries across multiple objects within the SFDC database.
• Good at developing, document, maintain and enforce data processes and produces designed to improve and maintain a high level of data quality and integrity.
• Worked with business owners to understand their requirements for SalesforceMarketingCloudapplication.
• Experience in customizing standard objects accounts, contacts, opportunities, products, price books, cases, leads, campaigns, reports and dashboards.
• Used AMP-script to include information from your data extensions in your messages and to update data extensions with information from your landing pages.
• Experience in creating detailed process documentation and deployment process on issues for Future Follow ups.
• Knowledge in working with business analysts, external implementation partners and vendors to create unique business solutions leveraging the full power of force.com and salesforce platform.
• Excellent Leadership and Interpersonal skills, Team player with ability to work effectively with all levels of organization and individually as well.
• Applications that have constant polling action against the Salesforce infrastructure, consuming unnecessary API calls and processing time, would benefit from Streaming API which reduces the number of requests that return no data.
• Use Streaming API for applications that require general notification of data changes in an organization. This enables you to reduce the number of API calls and improve performance.
• Data streams work in many different ways across many modern technologies, with industry standards to support broad global networks and individual access.
• StreamingMedia Division Responsible for coordinating thestreamingproduct lunch plan (includingdata... corporate website forstreamingmedia content)
• Excellent communication and strong interpersonal skills with the ability to interact with end-user’s managers and technical personnel.

TECHINICAL SKILLS

Salesforce Technologies: App Exchange, Apex Triggers, Apex Classes, SOQL, SOSL, Visual Force Pages, Force.com Eclipse IDE Plug-in, SeleniumWeb Driver,SeleniumServer,SeleniumIDE Workflow & Approvals, Sparx EnterpriseArchitect, AMP

SCRIPTS: Jira software MarketingCloudMarketingCloudAdmin,MarketingCloudIntegration, Dashboards, Reports, Analytic Snapshots, Custom Objects

Web Technologies: HTML, ANGULARJS, ANGULAR2/4 CSS, Java Script, jQuery, XML, XSLT, NODE JSJava/J2EE, Servlet, JSP, Struts

Salesforce Tools: Force.com Eclipse IDE Plug-in, Force.com Explorer, Apex Data Loader, Force.com Excel Connector, Force.com Platform (Sandbox, and Production)

Tools: Apex Data loader, Sublime, Mavens Mate, GitHub, Eclipse IDE Plug-in.

Database: MS Access, Oracle 11gR1/R2, Oracle 10gR2, SQL Server

languages: Apex, Java, SQL, PL/SQL, C, C++ and UNIX Shell Scripting.

Visualization Tools: Tableau 8.3 Desktop, Tableau Server and Reader

Operating Systems: Windows 98/NT/XP/Vista/7, UNIX

PROFESSIONAL EXPERIENCE

Confidential

Sales force developer/Admin

Responsibilities:

• Responsible for providing object level/record level/field level security by creating roles and profiles.
• Experienced creating permission sets and sharing rules according to the requirements.
• Integrated Salesforce with Slack, an internal chatter.
• Used front end web development tools HTML5, CSS3, JavaScript, Typescript, Bootstrap,AngularJS,Angular2/4 to design UI.
• Experience in developing packets typically include headers that identify the origin or intended recipient, along with other information that can make data stream handling more effective.
• Monitoring of currentdataflow from previous university database via Information tool to new CRM Sales force portal. Routinely resolvingdataconflicts via ETL error log files including potential matches via "fuzzy matching" techniques using.
• Strong understanding with force.com MVC structure,data schema and implementing custom functionality using APEX, visual force, Triggers
• Experience in multi-tiered web based applications usingJAVA, Servlets, JSP, Oracle, MySQL, JDBC and Object Relational Mapping (ORM).
• Expert in CoreJavaconcepts, such as Multi-Threading, Garbage Collection, Exception Handling, Collections etc.
• Providing appropriate development specifications and supporting our Technical Consultants and fellowArchitectsin delivering solutions as well as supporting the ChiefArchitect
• Worked with sales marketing operations customer service and technology end - users to manage existing salesforce applications and ancillary systems.
• Developed and executedmarketingcampaigns usingMarketingCloud's Email Studio.
• Trained vendors to use Content builder to build and maintainmarketingcontent.
• Created folder structure to housemarketingemail templates and executed A/B testing on email templates to improve engagement.
• Facilitate dailyscrums, stand-ups, and meetings to monitor project progress and resolve any issues theteammay be experiencing
• Customized every aspect ofJira, including highly customizable workflows, Automation of workflows, Screens, custom fields, field configurations, Issue types, Time tracking and custom email importers.
• Provided daily administration and support of sales force database including but not limited to managing user setup, profiles, rules, customization of objects, fields, record types and page layouts.
• Created and managed complex workflow rules, data validation rules, and approval processes.
• Involved in Design, development, planning, testing and integration of Salesforce Cloud services.
• Customized standard Salesforce objects like Accounts, Contacts, case management and solutions.
• Defined design requirements and implemented a real-timedataaccess controller (DIDAC) capability that ensuresdataingested to adatastreamingplatform adheres todatamovement anddataquality standards
• Registered business and technical metadata for source systems on boarded to thedatastreaming platform utilizing a next generation metadata management tool
• Created custom applications, custom objects, tabs, advanced custom fields, validation rules, assignment rules and cross object formulas.
• Created modern Enterprise Lightning Apps combiningLightning Design System(CSS and DesignParameters),Lightning App Builder and Lightning Component features. Enabled Lightning Components for use in Salesforce1 mobile Platform.
• Worked on distributed testautomationexecution on different environment as part of Continuous
• Integration Process usingSeleniumGrid and Jenkins.
• Implemented record types, lookup and master detail relationships for custom objects.
• Developed Apex Triggers, Apex Classes and Test Methods.
• UsedAMPscripting to use data from Data Extensions. Used SOAP API in order to involve triggers and create redundant data.
• AMPscriptis scripting language for Exact Target products that you can embed with HTML emails, text emails, landing pages, and SMS messages to control the content that is displayed to the individual consumer.
• Developed various visual force pages using standard controllers, custom controllers and controller extensions.
• Created various reports (summary reports, matrix reports, pie charts, dashboards) and setup report folders to share them based on their profiles (permissions).
• Created Dashboards using various components (chart, Gauge, Metrics) and setup dashboard folders to share them.
• Troubleshoot user access and visibility issues across users of all profiles, configured and administered sales/servicecloud.
• Experience in working on SalesCloud(Partner Portals) as well asServiceCloud(Customer Portals). Good knowledge in writing test classes before deploying into production.
• Involved in a lightning application which works on cases such that whenever a case has been taken by an agent about an issue, resources are provided to agents in thisservicecloud.
• Implemented complex workflow rules and approval processes to automate business processes like updating fields, sending E-mail alerts.
• Created time dependent workflows as per the requirement.
• Worked with various salesforce.com Standard objects like Accounts, Contacts, Leads, Cases, Campaigns, Reports, and Dashboards.
• Created various Custom objects and defined relation among them using Lookup, Master-Detail Relation, Rollup summary.
• Build the Role Hierarchy System in Salesforce.com and created Profiles setup according the Profiles.
• Used Data Loader for insert, update, and import, export of data from Salesforce.com objects.
• Configured Chatter for the Users in the Organization for collaboration.

ENVIRONMENT: Saleforce.com CRM, Service cloud, Force.com, Angular2/4 SOQL, SOSL, Apex Classes, Visualforce Pages, Triggers, backbone JS Workflows Approvals, Reports, Dashboards, Objects, Tabs, Email Templates, Data Loader, Demand tool, HTML, Java Script, Eclipse, Windows XP.

Confidential

Salesforce Developer /Admin

Responsibilities:

• Created custom applications on Force.com Platform for multiple business requirements.
• Created a user interface for custom applications using the Custom Objects, Custom Tabs, Page Layouts, Record Types and Customization options.
• Implementation ofSalesforceHealth Cloud including Field Service Lightning, Service Cloud,SalesforceCommunities, Custom Lightning Components development, Integration with various backend systems,SalesforceMarketing Cloud implementation, and Jenkins deployment, Team of 20 where I assisted as solutionarchitect.
• Migrateddatafrom external sources and performed insert, delete, upset, export operations on millions of records usingdataloader.
• Involved indatamappingand migration ofdatafrom legacy systems toSalesforce.com Objects and fields.
• Led Veeva CRM roll outs to Diabetes, Obesity, Field Medical, Educators and Market AccessSalesforces
• ImplementedDataLoader through the Command Line Interface to extract thedatafrom database
• Created Technical design for integrations to loaddatafrom existing CRM system and other integrating systems to Veeva CRM using Information Power Center worked onJava8 upgrade using new library for refactoring lambdas functional interfaces, Streams -parallel processing and Aggregation.
• Created Custom Fields, Custom Reports, Triggers, Field help, Custom Formulas and Field History Tracking.
• Led technicalanalysisof Targeting & Alignment as-is solution and evaluation of new Veeva Align product for possible to-be end-to-end integration solution including defining the flow ofdatabetween the applications that must be integrated,mappingbusiness process activities to the applications that support them
• Data Streamfeature streams Salesforce OBJECT Data into Marketing cloud.
• Data Sourcelet you use information from Sales Cloud and Service Cloud sources as part of your marketing activities
• Working with Business Intelligence Architect and DBA to identify and map future systems of integration.
• Performingdatamining as well as regulardatacleansing procedures using Demand Tools (Power Grid) involving dedupe detection and record merging.
• Worked on Agile methodologies where requirements, design, testing, deployment needs to be done as early as possible.
• Responsible for entire WaveAnalyticsImplementation and support
• Understand and uncover business challenges and issues and create Wave datasets & dashboards to help isolate the critical areas
• Routinely auditing and review of CRMdataquality.
• Implemented automated business processes using Workflow rules, Apex triggers, Assignment rules, Approval processes, process builder and Flows.
• SalesforceAnalyticsCloud Implementations (EinsteinAnalyticsDeveloper)
• WaveAnalyticsBlack Belt Accreditation by Salesforce
• Configured the User permissions based on the organizational hierarchy.
• Implemented new buttons and actions for Lightning components. Involved in creating and debugging lightningcomponents, building with LightningApp Builder and Visualforce with the new Salesforce LightningDesign System.
• The pages built are very responsive. Also used effective visual force remote techniques.
• Implemented google captcha validation within a VF.
• Used Sales Cloud integration solution between Inforce ERP applications and the Sales Cloud of force.com.
• Created customized agent time tracking functionality using declarative functions.
• Performed Apttus CPQ related configuration for product setup, approval matrices, approval rules, process builders and flows.
• Demonstrated key Functions to End Users ofSalesforceHealthCloud
• Created some custom pages through lightening components.
• Involved in using lightening, process builder and workflows.

ENVIRONMENT: Salesforce.com platform, Service Cloud, Sales Cloud, Health Cloud, Apex Language, Visual force (Pages, Component & Controllers), Pages, Data Loader, HTML, Java Script, Workflow & Approvals, Reports, Custom Objects, Custom Tabs, Email Services, Security Controls, Sandbox data loading, Eclipse IDE Plug-in.

Confidential, CA

Developer

Responsibilities:

• Worked with the user group for gathering requirements throughout the planning and implementation.
• Involved in SFDC application support for end users.
• Developed Work flow rules, Time Dependent Action Triggers, email templates to implement the business logic.
• Created page layouts, search layouts to organize fields, custom links, related lists, and other components on a record detail and edit pages
• Configured Role based Authorization on Object/Field Level.
• Created email templates and inbound emails using Visual force for the clients and customers.
• Designed and developed Apex Classes, Controller Classes, Apex Triggers and Visual Force Pages for this application. Experience in using Eclipse IDE.
• Interacted with various business user groups for gathering the requirements for Salesforce implementation and documented the Business and Software Requirements.
• Customized Websites and created email templates to enable Web-to-lead, and Email-to-lead process
• Developed and configured various Custom Reports and Report Folders for different user profiles based on the need in the organization.
• Involved in Designing Visualforce pages with JavaScript Remoting using client side technologies like JavaScript, JQuery, AJAX and CSS.
• Interacted with various business team members to gather the requirements and documented the requirements.
• Involved in business requirement design meetings, prepared data model and technical design document with what components need to be developed like apex classes, visual force pages, formula fields and validation rules etc.

ENVIRONMENT: Eclipse IDE, Force.com IDE, Apex Class, Visualforce pages, JavaScript, Salesforce.com, S-Controls, Import Wizard, CSS, HTML, XML, Controllers, Sharing Rules, Workflows, Email Updates, Web Services API, Data Loader.

Confidential

Web Developer/Salesforce Developer

Responsibilities:

• A user-friendly interface was developed to help determine the appropriate tax amounts for the customers.
• Built the Presentation Layer (User Interface) with master page, user controls, aspx and aspx. cs.
• Built the Business Access Layer for validating the business rules and data.
• Built the Data Access Layer to manipulate data using individual functions.
• Experience in HTML, JavaScript, jQuery.
• Obtain data from different back ends and establish the relationship between the data.
• Updated the database with end-user inputs using the Web Services.
• Used the SQL Server 2008 database. Metadata were collected using Triggers and code level updates.
• Implemented and configured various Standard Objects such as Accounts, Contacts, Opportunities
• Campaigns, Cases, and Solutions.
• Implemented various advanced fields including Picklist fields, validation fields, Master-Detail Fields, Custom Formula Fields, and defined Field Dependencies for custom Picklist fields.
• Designed and Implemented the Custom Business objects, Entity-Relationship data model, Page layouts, Custom tabs, Components to suit the needs of the application.
• Implemented Auto-Response for automating business logic.
• Worked on Apex Triggers and Apex Classes for custom logic using SOQL and SOSL.
• Used Data Loader for export and import of CSV files.
• Perform detailed analysis of business and technical requirements and developed the Apex classes using other Platform based technologies like Visualforce, Force.com IDE
• Managed and deployed Salesforce.com CRM solution to multiple departments within the organization.
• Managed Users, hierarchical Roles, Profiles, Security controls.
• Migrated Accounts, Leads, Contacts, Opportunities and Sales data from external systems into SFDC.
• Worked on Approval process, Process builder and workflows to automate business process without depending on custom code development.
• Implemented Web-to-Lead and custom Lead conversion by writing Apex Classes and Visualforce Pages.
• Configured Email-to-Case, Assignment, Escalation and Auto-response rules on the Case object and configured CTI and entitlements on cases.

ENVIRONMENT: MS SQL Server, Stored Procedures, C#.NET, Visual Studio 2005, ASP.Net and Excel Reports ./Apex Classes, Controller Classes, Triggers, Visualforce, Salesforce.com Data Loader, Workflow & Approvals, Reports, Custom Objects, Custom Tabs, Page layouts, Email Services, SOQL, SOSL, Sandbox, Force.com IDE.