Sears Holdings Corporation, Product Manager Resume
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Chicago, IL
SUMMARY
Ecommerce product manager, A/B testing lead wif background in web analytics (Omniture & Google Analytics); manage search for open marketplace website wif massive product assortment (100+ MM products)
PROFESSIONAL EXPERIENCE
Sears Holdings Corporation, Product Manager
Confidential, Chicago, IL
Responsibilities:
- Collaborate regularly wif engineering team to release projects in sprints using Agile project management principles.
- Manage multi - million dollar ecommerce projects from ideation to post-launch for a Fortune 100 company
- Lead cross-functional teams from Engineering, UX, Taxonomy, Content, SEO, Marketing, Checkout, Business Units
- Gather business requirements, write use cases, conduct competitive research, create feature lists and wireframes, conduct financial analysis, and monitor success after launch
- Head of A/B Testing for search team. Design, implement, and analyze A/B tests using Adobe Test & Target and SiteSpect. Monetary benefit of tests I managed in 2014 = $37 MM
- Define vision and strategy of Confidential for Sears.com and Kmart.com through roadmap planning
- Experience managing open source, highly scalable software (Apache Solr). Helped manage search while product assortment grew by 70 MM products
- Broad knowledge of HTML5, CSS, JavaScript, JQuery, Hadoop, NoSQL databases, API
- Work closely wif QA team to set up regression and stress testing and QA all of my own projects before release
- Work in regular scrum meetings wif engineering team to prioritize projects and focus efforts for the week
- Lead weekly training sessions for merchants and business units on web optimization
- Give presentations to executives and business stake holders
- Clear understanding of market and customer needs through regular analysis of customer feedback from CSAT and Foresee
- Extensive experience managing projects for: Solr, autofill (predictive search), search relevancy algorithms, tokenization & text analysis, image recognition software, service layer enhancements, linguistics, machine learning, SEO
Sears Holdings Corporation, Business Analyst
Confidential, Chicago, IL
Responsibilities:
- Owned analytics and customer feedback for search while Sears grew its product assortment by more TEMPthan 50 million products
- Identified KPIs, designed overall search tracking strategy, and implemented new tracking variables
- Created and maintained executive dashboards using Excel and Powerpoint and presented these dashboards to the CIO and Divisional Vice Presidents.
- Analyzed customer feedback, identified areas for improvement, and pushed projects based on those findings
- Designed and led trainings for Online Business Unit on creating and maintaining customer facing e-commerce business rules
- Worked closely wif Solr engineering team to create, test, and implement search algorithm enhancements
- Analyzed keyword trends & conversion metrics using Omniture’s Site Catalyst, Ad Hoc Analysis, Data Warehouse
- Trained merchants on best practices to improve their business using search optimization techniques
- Worked wif SEO and Paid Search teams to track and improve overall search experience
Confidential, Owner, Chicago IL
Owner/President
Responsibilities:
- Designed, created, launched, and manage company’s ecommerce website
- Manage relationships, orders, and financial transactions wif customers
- Use Google Analytics to track and analyze site traffic, SEO performance, PPC campaigns