Sr. Salesforce Marketing Cloud Developer Resume
Philadelphia, PA
SUMMARY
- Possess 7+ years of experience in all phases of Software Development Life Cycle (SDLC) which involves requirement gathering, requirement analysis, design, development, implementation & enhancement of projects in CRM and SalesForce.com and Java/J2EE technologies.
- 5 Years as certified Salesforce Developer, Administrator and BSA.
- Experienced in Object Oriented Analysis / Design / Development / Testing and Implementation, Client/Server Architecture.
- Experienced on developing Lightning Components, Apex classes, Visual Force Pages, Apex Components and Controllers, Triggers, Batches and working with Force.com IDE.
- Extensive experience of working in JavaScript and CSS3.
- Created an App for Health Care utilizing Account, Case, Contact, Task and some other Custom objects like Patient, Care Type, Visit Report, OPD and IPD.
- Expert Level understanding of Salesforce.com CRM and its Development Life Cycle.
- Proven skills in SFDC Configurations/Customizations - as Administrator and Developer.
- Experienced in developing User Interface, Page Layouts, Tabs, Custom fields, Custom objects, Validation Rules, Triggers, etc.
- Worked on Salesforce CRM platform on different environment of SFDC such as Sales and Service Clouds.
- Used Scribe application to integrate business solutions to Salesforce.com and also configure and provide ease of modification as business processes change
- Good understanding in CRM business process such as Case Management and Partner portal(Partner Relationship Management)
- Hands on experience on creating custom Objects and Tabs, designing Custom Fields, assigning Validation Rules and Field-Level Dependencies, Approval Processes.
- Expert knowledge of relational databases and data modeling.
- Expertise at administrative tasks such as User management, creating Profiles, Roles and Permission Sets, Workflow, Tasks and Events, Email notification and templates, Reports and Dashboard.
- Worked on Chatter implementation and customization using Chatter API.
- Worked on Force.com sites and developed many Custom Application using force.com platform.
- Used data migration tools such as Apex Data Loader, Salesforce Import and Export Wizard, and Informatica Cloud and have knowledge of integrating Legacy system with Salesforce.
- Have exposure in Customer Portal and Self -Service Portal.
- Experienced working with .NET technologies.
- Have good experience in Trigger, Test Methods
- Possess understanding and knowledge of the functionality of Web Services for SOAP API.
- Have worked with project management tools such as Microsoft Project to create project plans, milestone, risk analysis, and responsibilities.
- Experienced on translating business process into Custom Objects and creating Look-up relationships and Master-detail relationships.
- Worked on Migration tools Force.com IDE, Eclipse and have knowledge of Changeset migration code and configuration from the Dev sandbox to Production.
- Ability to adapt to any environment such as working with small or large groups or independently and excellent communication skills.
- Proficiency in programming languages and database such a Java, .Net, Java script, HTML, J2EE.
TECHNICAL SKILLS
Force.com: Certified Force.com Developer (401 Certified), Apex Custom Controllers and Extension, Apex triggers, S-controls, SOQL, SOSL, Packaging and migrations, Force.com IDE (Eclipse).
Visual Force: Custom Visual Force Pages
Operating Systems: Windows 8/7/2003/XP/2000/NT/98/95, MS-DOS, UNIX,LINUX, Mac OS
Languages: C++, C#, Apex, JAVA
Database: Microsoft SQL Server, MYSQL
Web: HTML, XML, CSS, ASP.Net, JavaScript,Asp.Net, JQuery, WSDL, SOAP
Tools: MS Office, Adobe Photoshop, MS Excel, MS-Project 2000,Visual Studio
PROFESSIONAL EXPERIENCE
Confidential, Philadelphia, PA
Sr. Salesforce Marketing Cloud Developer
Responsibilities:
- Coordinated with IT teams to build user stories, business requirements, and monitor data quality for data feed processes and also Worked with Marketing managers and converted their strategies into implementations using Marketing cloudExact Target.
- Successfully integrated company’s Sales Cloud with marketing cloud.
- Involved in integrations between Salesforce and Salesforce marketing cloud using the connectors.
- Worked on Journey Builders, Triggers Send, Automation Studio for Implementing SFMC.
- Integrated Mainframe, Credit Card System and other web portal with salesforce with REST.
- Customized Lightning component for Look up, Pick list, Record type, required field System Validation and other functionality which are not supported by Salesforce in Lightning till date by creating custom components.
- Configured and designed journey's using journey Builder.
- Manage Email Marketing Associate in training and businesses processes to take over daily email execution.
- Developed applications visually using custom-built Lightning components.
- Leveraging the rich features and flexibility of Salesforce Files from standard Salesforce objects and custom objects using the lightning framework.
- Created journeys and also implemented marketing campaigns using marketing cloud tools like Journey Builder, Email Studio and Automation Studio.
- Developed salesforce Lightning Apps, Components, Controllers, and Events.
- Jenkins for Continuous Integration. JIRA and Bit Bucket to push changes and track via sublime to make sure all code changes were tracked and managed during deployment periods.
- Created the templates in Marketing cloud and all the required tokens associated with those templates in the Sales cloud and made it easy for the Sales cloud Users to use the templates in Sales Cloud.
- Delivered continuing support in the areas of SFDC Marketing Cloud configuration, administration, reporting, data migration, and solution design and project co-ordination.
- Created journeys and implemented marketing campaigns using marketing cloud tools like Journey Builder, Email Studio and Automation Studio.
- Developed and deployed A/B testing strategies to roll out the control version to be used in the final email campaign.
- Remotely handled the project working with 2 Business Analysts and 2 Developers.
Confidential, Valley Forge, PA
Salesforce Developer
Responsibilities:
- Performed detailed analysis of business and technical requirements and designed the solution by customizing various standard/custom objects of SalesForce.comlikeAccounts, Contacts, Credit Item,Credit,ReportsandDashboards.
- Designed Credit Simplification Community for Distributor. Worked on Visualforce Pages, Apex Component and Apex Classes.
- Designed Community pages using Bootstrap JS and CSS3. Designed responsive pages which can open in mobile devices and tablets.
- Customized CompanyProfile, Page layouts, record types, Security & Access Controls and Communication Templatesas per the organization requirements.
- Integrated and performed Single Sign on with Forge rock for customer community Users and AD for internal users with Federation ID for Identity Management.
- Integrated the API and Web Services for extracting the data from AIM External systems to display/store in the pages of Salesforce.com using the REST services.
- Developed several custom reports to better assist managers and also report folders to provide report accessibility to appropriate personnel.
- Created new case records automatically by enabling triggers to process incoming servicee-mail requests from customers.
- Worked on Approval Process Engine to assign Credit Approval records to specific set of users on the basis of different criteria.
- Worked on Process Builder and Workflow rules to design field updates and email alert.
- Worked on Custom Apex Sharing logic to share Specific record with specific users.
- Customized standard Approval Process Flow.
- Designed Global Lab Work Request Project and implement/trained users globally. Designed it for different region of users with Multilanguage support feature.
- Developedforce.com site for survey. Under this created visualforce pages for mobile devices. Which will supported for 50 different kind of surveys. Whereby key user can manage questions without any further changes in code.
Environment: Saleforce.com platform, Apex Language, Visual Force Pages, Visual Force Components & Controllers, SOAP API, Email Services, App Exchange Data Loader, Import Wizard, Data Migration, Dynamic Document Packages, CSS3, HTML5, JQuery, JavaScript.
Confidential, Virginia Beach, VA
Sr. Salesforce Developer
Responsibilities:
- Performed detailed analysis of business and technical requirements and designed the solution by customizing various standard objects of SalesForce.comlikeAccounts, Contacts, Leads,Opportunities,ReportsandDashboards.
- Customized CompanyProfile, Page layouts, record types, Security & Access Controls and Communication Templatesas per the organization requirements.
- Integrated the API and Web Services for extracting the data from external systems to display in the pages of Salesforce.com using the SOAP and REST services.
- Developed and Deployed Apex Triggers, Apex Classes and Test Methods to facilitate details capturing and updating on leads, prospects and contacts.
- Created test scenarios on Sandbox environment and used Force.com component development wizard.
- Developed several custom reports to better assist managers and also report folders to provide report accessibility to appropriate personnel.
- DevelopedAssignmentrules,Escalationrules to enable proper routing of cases to the case team members.
- ImplementedWeb to Case, EmailtoCasefunctionalitiesto provide a better customer support to the customers.
- Created new case records automatically by enabling triggers to process incoming servicee-mail requests from customers.
Environment: Saleforce.com platform, Apex Language, Visual Force Pages, Visual Force Components & Controllers, SOAP API, Email Services, App Exchange Data Loader, Import Wizard, Data Migration, Dynamic Document Packages.
Confidential, Woonsocket, RI
Salesforce Developer/ Administrator
Responsibilities:
- Analyzed customer requirements and translating them into a technical reality that is extendable and maintainable by communicating with Business users.
- Ensured governance, compliance by interpreting, executing and recommending modifications to the process.
- Worked on major enhancements to the Client’s Sales processes in Salesforce.
- Provided post implementation support and made changed by adhering to the client’s policies and industry regulations.
- Integrated Salesforce with other internal applications using SOAP and REST web services by generating the necessary stubs from the WSDL files for extracting the data from other applications.
- Collaborated with other teams to design and implement Salesforce integration with in house Deals application.
- Worked on various salesforce.com standard objects like accounts, lead, contact, opportunities, Reports and dashboards.
- Designed and Developed Apex classes, Apex Triggers, visualforce pages, and components as per requirements.
- Involved in designing approval processes and creating visual work flows to automate certain business flows.
- Worked on Sales Lead management, Opportunity Management, Account Planning, Contact Management.
- Created workflow rules and assigned related tasks, email alerts, field updates as per the business scenario.
- Created technical and functional documentation and involved in creating support procedure documents.
- Configured user accounts, roles, profiles, sharing settings by implementing role hierarchies to provide shared access among various users.
- Configured and tracked user licenses for app exchange packages and maintained configurations of an AppExchange app.
Environment: Salesforce.com platform, Apex Language, CRM, Visual Force (Pages, Component Controllers), Pages, Data Loader, Workflow & Approvals, Email Services, Security ControlsSandbox data loading, Eclipse IDE
Confidential, Reston, VA
Salesforce Developer/ Administrator
Responsibilities:
- Streamlined existing Salesforce.com application (Vmstar), gathering new requirements for design concepts and functional scope for Service Cloud implementation, case management and case assign engine, escalation management, call routing, and also assist with defects and enhancements.
- Maintained consistency between territory management application andSFDC accounts and leads, ensuring all sales people are assigned the correct accounts and leads.
- ConfiguredCustom objects, Custom tabs and deployed Workflows,Approval processes,Validation rulesandsharing rules to meet the requirements of the application.
- Used Force.com developer toolkit including Apex classes, Apex Triggers, Components, Controller Classes and Visual force to develop custom business logic.
- Debugged Apex scripts using Debug Logsand System Log Console to catch Exceptions and execute Governor Limits.
- Created Page layouts, Search layout to organize fields, related lists, custom links and other components in various record pages.
- Monitoredcustom reportsfor sales manager and executives
- DesignedField mappingdocument for various objects likeAccounts, Contacts, Tasks, Opportunity and Lead.
- ImplementedChatter, Chatter desktop developed public and private groups.
- CreatedWorkflows,Approval processes,Validation rulesandsharing rules.
- Setup Marketing Campaigns, Campaign Hierarchies, Lead Queries, Assignment rules, Web-to-Lead and Auto-Response rules.
- Deployedchanges using Force.com IDE, Force.com Migration Tool and Change sets.
Environment: VMstar(SDFC), Saleforce.com platform, Apex Language, Visual Force Pages, Visual Force Components & Controllers, SOAP API, Email Services, App Exchange Data Loader, Import Wizard, Data Migration, Dynamic Document Packages.
Confidential, Phoenix, AZ
SFDC Business Analyst
Responsibilities:
- Conducted JAD sessions, interviewed key stakeholders to understand the business needs and goals.
- Part of COE (Centre of excellence) and a key moderator for our meetings between all the business units and system administrators of all the other systems.
- Developed UML models including use cases and activity diagrams to understand AS-IS work flows and the TO-BE system.
- Followed a structured approach to translate requirements matrix into logical groupings of essential business processes, business rules, functional and non-functional requirements.
- Designed new process flows and documented the business processes in the BRD.
- Assisted in mapping existing Client base to Salesforce to help generate Prospects, Leads, Accounts, Relationships and Opportunities.
- Provided pre-production support, with UAT testing during the implementation phase, test case creation and in parallel train all trainers.
- Supported Implementation waves for the Branch rollouts, including user-base creation.
- As part of application rollout, helped QAs preparing and executing specific verification scenarios to ensure successful production migration.
- Provided application support, to identify further defects and gaps, feedback from users, to implement major changes during the first release.
Environment: SFDC, JIRA Agile Scrum, Word, Excel, Power Point, Visio, Business Objects, HPQC