SUMMARY

• Over 8+ years of IT experience in the Salesforce.com CRM Platform both as Administrator and Developer
• Good knowledge on Apex development in creating custom Objects, custom Tabs, Triggers, Apex Classes, Force.com API, Standard Controllers, Custom Controllers and Controller Extensions
• Developed Visualforce pages, Visualflow and Custom Objects using Apex Programming on Force.com Platform.
• Good experience in designing Front - end using Dynamic Visual force pages, Components, HTML5, CSS 3, JavaScript, JQuery, Bootstrap, Media Queries
• Experienced working with various App exchange products or CPQ products like Salesforce CPQ (formerly Steel Brick CPQ).
• Experience in FinancialForce HCM/PSA.
• Working with Client to implement - Salesforce DX.
• Experience in Force.com AppExchange packages and Salesforce Metadata API.
• Experience with Lightning.
• Proficient with Sales Cloud, Service Cloud, web service, Rest -API, Soap-API, Force.com App-exchange packages and
• Strong Database (RDBMS) development experience in writing queries, functions, stored procedures, triggers, and views in Oracle, SQL, PL/SQL and MS Access.
• Experience with Adobe Flash, Service Cloud, Sales Cloud, Salesforce Communities.
• Experience in Sales Cloud and Marketing Cloud Applications, Automation of Lead and campaign Management.
• Experience in LWC, Apex.

TECHNICAL SKILLS

Salesforce technologies: Salesforce CRM, Salesforce SFA, Apex Language, Apex Classes/Controllers, Apex Triggers, SOQL, SOSL, Visualforce Pages / Components, S Controls, Salesforce DX, Apex Web Services, AJAX, Workflow & Approvals, Dashboards, Analytic Snapshots, Case Management Automation, Custom Objects, Talend ETL.

Tools: Eclipse, Force.com Eclipse IDE Plug-in, Force.com Explorer, Force.com Data Loader, Force.com Excel Connector, Force.com Platform.

SDLC: Rational Unified Process (RUP), UML, use cases and use case diagrams, class/ state diagrams, Entity Relationship Diagrams, Agile methodology / Scrum, Waterfall methodology, V model

Languages: C, C++, Java, Apex

Web Technologies: HTML, XML, CSS, JavaScript, JSP, WSDL.

Operating Systems: Windows 2000, XP and Vista, Mac, UNIX and LINUX.

Documentation Tools: MS Office, MS Visio Pro

Database: Oracle, SQL Database.

IDE: Eclipse, Visual Studio.

PROFESSIONAL EXPERIENCE

Confidential, Dearborn, MI

Salesforce Marketing Cloud Developer

Responsibilities:

• Managing subscriber data, import and segmentation using a combination of Salesforce Confidential tools and database queries
• Working with Marketing managers and converting their strategy into implementations.
• Responsible for technical coordination including emailQAinhtml, writingSQLquery andAmpScriptlogic and leveraging assets to build and deploy email campaigns
• UsedJourney builderin running more than 70 different campaigns along withAutomation Studioand Contact Builder.
• UsedHTML,CSS,AMP Script,SSJS, and other technologies to build customized solutions that support critical business functions. Acted as the point of contact for CRM-related vendor like Pardot, Xactly, Map Anything, Lexio, Dialpad and Compliance Quest.
• Experience with troubleshooting and Tableau Analysis.
• Experience in Tableau created Rapid Analytics and Reporting.
• Experience in BI interactive Dashboards and Tableau Publisher.
• Implemented Pardot and Created Landing Pages, Forms, Form Handlers, Segmentation, Engagement Studio, Automation Rules. Design Solution of SalesForce Portal. Worked on Cloud craze and Salesforce. Working on Pardot. Created Engineering Portal on SalesForce.
• Worked on creating branding email through Pardot template.
• Using pardot implemented lead qualification, lead management, and more targeted messaging.
• Using Pardot automated lead behavioral tracking, lead nurturing functionalities. Good understanding of B2B Marketing automation implementation through Salesforce Pardot.
• Experience in Pardot application designing, enhancements, building, validations and deployments.
• Collaborating with members of the project team and business owners to design, develop, unit test, and provide post-release support.
• Worked in an Agile environment with a focus on iterative and test-driven design methods.
• Design advanced reports, dashboards, and portals in Confidential and other business intelligence tools.
• Coordination of day-to-day email operations, building and segmenting audiences, and creatingautomated campaigns.
• Scheduling deployments in the Salesforce Confidential application and providing completion communications to the client
• Conductquality assurancereviews and other activities to ensure the accuracy and timeliness of email deployments
• To Monitor the campaignpost-deploymentto validate completion
• To Develop robust campaigndocumentation, including customer specific work instructions
• Prepare customer assets for hand off to other team members
• Designing and coding responsive email templates using Adobe Creative Suite, HTML and CSS3
• LeverageAmpScriptto automate email sending processes.
• Create emails in Exact Confidential usingcontent builder, WYSIWYG editor, andhtml
• Send emails through Exact Confidential and track campaign results and efficacy. Leverage existing email templates to create new email campaigns
• Enabling dynamic content management and personalization usingAMP Script

Environment: Salesforce Sales Cloud, Salesforce Marketing Cloud, SFMC Multi-Org Connector, Marketing Cloud Connector, Marketing Cloud Connected App, Email Studio, Contact Builder, Automation Studio, Data Extensions, SQL, Filters, Jira, G-Suite, SharePoint

Confidential

Salesforce Developer

Responsibilities:

• Created various Custom Objects and Custom Fields
• Worked on various salesforce.com standard objects like Accounts, Contacts, Leads, Campaigns, Opportunities, Cases, Activities, Dashboards and Reports.
• Implemented security settings, object level security, field level and record level security
• Extensively used Tab permissions, Record Type and Page Layout permissions
• Created Profiles, Roles based on Organization role hierarchy and implemented Record-Level and Field-Level security and configured their sharing settings.
• Customized Company Profile, Security Controls and Communication Templates of the organization as per the organization requirements.
• Developed Case Assignment Rules, Escalation Rule, Auto Response Rules, Email to Case, Web to Case
• Created Workflow Rules, Workflow actions and time dependent actions
• Configured Validation Rules based on business requirement
• Implemented pick lists, dependent pick lists, lookup, and master detail relationships
• Managed all new user set-ups and deactivation, including following approval process and transferring ownership of account/contact/opportunities for deactivated users.
• Experience working with CRMFusion Demand Tools to deduplicate existing data and People Import to find & merge duplicate Leads/Accounts/Contacts during insert.
• Created various Reports and Dashboards based on company's requirement
• Configured and integrated Salesforce for Outlook
• Arranged weekly webinars and trained end users to use SFDC application
• Trained end users whenever a new update of Salesforce is made
• Documented Salesforce fundamentals for easy understanding and navigation for business users
• Performed mass data imports using Apex Data Loader and Informatica Tool
• Developing, implementing, and testing on the Sandbox environment
• Managed Account Team Members
• Wrote Apex Triggers to meet business requirements

Environment: Salesforce, Apex Data Loader, Informatica Tool, Internet Explorer, Google Chrome, Microsoft Excel, Salesforce App Exchange.

Confidential, Phoenix, AZ

Sr. Salesforce Developer(Lightning), Salesforce Developer

Responsibilities:

• Engaged with the sales team and business analysts to gather business and user requirements.
• Data troubleshooting between Marketo & SFDC instances.
• Performed metadata validation, reconciliation and appropriate error handling in ETL processes.
• Experience in Field service lightning created worked orders and Work order line items.
• Created Field Service Lightning Set up for multi-level service territories that represent the regions where your agents and technician can work.
• Track the location and status of your product inventory, warehouses, service vehicles, and customer sites with Field Service Lightning.
• Created and developed Wave Apps, Datasets, Lenses and Dashboards in Einstein Analytics.
• Worked with Salesforce Sales Analytics and service Analytics standard applications in Einstein Analytics.
• Develop dataflows and lenses in an existing Salesforce Einstein Analytics tool to support business requirements.
• Responsible for developing dataflows and lenses in an existing Salesforce Einstein Analytics tool to support business requirements.
• Developed enterprise Einstein Analytics strategy to replace the tableau dashboards.
• Developed enterprise Einstein Analytics framework to test the wave analytics dashboards.
• Worked on creation on Scratch Orgs with Salesforce DX.
• Implemented Flosum for the deployment of features from Sandboxes.
• Hands on experience with salesforce DX
• Implemented Salesforce Lightning Web Components for small set of users within the organization, developed Lightning components and server-side controllers to meet the business requirements.
• Created Lightning web components and apps combining Lightning Design system, Lightning App Builder and Lightning Component features.
• Integrated custom HTML pages, AMP Script to capture Data directly into Salesforce using Marketing cloud Journey builders and mass email campaign blast.
• Worked on Salesforce CPQ (Steel brick) pricing using list, cost/markup, percent total, block, price rules, and calculator plugins, system and user discounts and filter rule.
• Integrated CPQ system with multiple CRMs like Salesforce and CRM On Demand
• Designed and implemented custom Velocity Omniscript pages for customer information.
• Responsible for technical coordination including email QA in HTML, writing SQL query and AMP Script logic and leveraging assets to build and deploy email campaigns.
• Software Development Tools, Methodologies & Environments: Rapid Application Design (RAD), Toad for Oracle SQL, PL/SQL., Stored Procedures, Serena Dimensions, GitHub, Business Objects, Captiva, Documentum, Docusign, Rightfax, Exstream, Jenkins, Vlocity, Salesforce.
• Used HTML, CSS, AMP Script and other technologies to build customized solutions that support critical business functions.
• Design and Develop customer solutions in Vlocity, Visualforce, Apex, CSS, JavaScript and other technologies.
• Supported Marketo integration with Salesforce.com by using the Marketo Lead Management and Marketo Sales Insights App Exchange packages.
• Was assigned to lead task force (executives, leaders, developers, business contacts) to work with Vlocity to troubleshoot Data Raptor performance issues preventing upscaling our data operations.
• Configure and Support of Box, DocuSign, LiveOps, InsideSales, Apttus, CPQ, Pardot, Marketo, Real Zips, and Action Grid Salesforce AppExchange applications.
• Installed and applied App Exchange applications like Marketo to enhance business requirements.

Environment: Saleforce.com platform, GitLab, Apex Language, Visualforce Pages, Data Loader, Marketo, AMPScript, HTML, Java Script, Workflow & Approvals, Reports, Visual code, Talend MDM, Flosum tool,Lightning design system(LDS), Custom Objects, Custom Tabs, Email Services, Sandbox data loading, Eclipse IDE Plug-in, Windows XP.

Confidential, Houston, TX.

Sr. Salesforce Developer, Salesforce Developer

Responsibilities:

• Worked on various Salesforce.com Standard objects like Accounts, Opportunities, Leads, Campaign, Events, Tasks, Contacts, Cases, Reports and Dashboards.
• Used Salesforce DX for version control and deployment process, GitHub, Heroku Pipeline, Ant Migration and CI tools. DocuSign API, Branding logo and Template Migration.
• Involved in Integrating Big Machines-CPQ using SOAP API.
• Used ETL methodologies and best practices to create Talend ETL jobs.
• Developed solutions on the Force.com platform, strong understanding of Apttus Contract Lifecycle Management (CLM) and Apttus Configure Price Quote (CPQ).
• Designed ETL Jobs/Packages using Talend Integration Suite TIS.
• Reduced cost via implementation of Source control tools (TFS 2017, StarTeam) as well as CI/CD tools.
• Developed solutions on the Force.com platform, strong understanding of Apttus Contract Lifecycle Management (CLM) and Apttus Configure Price Quote (CPQ).
• Worked on deployment of Apex Classes, Controller Classes and Apex Triggers and automated CI/CD pipeline using Jenkins.
• Developed Dataflows & Recipes using Einstein Analytics Studio.
• Used Data Sync with Dataflows using Einstein Data Manager.
• Created custom objects, Einstein Analytics and worked on lightning components.
• Experience in Einstein analytics Service Portal.
• Delivered and documented advanced BI solutions leveraging the salesforce Einstein Analytics Framework.
• Helped customer in transitioning from spreadsheet reporting to Einstein Analytics Platform.
• Worked on Salesforce CPQ (Steel brick) pricing using list, cost/markup, percent total, block, price rules, and calculator plugins, system and user discounts and filter rule.
• Used Jest to write unit tests for the lightning web components.
• Implemented Data Loader to load data from Marketing Cloud to Service Cloud.
• Responsible for owning and delivering complex cloud based solutions using technologies such Salesforce, Heroku
• Ability to build apps on Heroku and experience using Heroku connect.
• Developed Lighting apps using Lighting Components and made them compatible with salesforce1 mobile app.
• Created Talend ETL job to receive attachment files from pop e-mail using tPop, tFileList, tFileInputMail and then loaded data from attachments into database and archieved the files.
• Performed data cleanup and/or Data migration to/from salesforce.com.
• User Preferences page and Marketo program design and implementation and Followed agile and waterfall SDLC methodologies for project execution.
• Created and customized value propositions and a summary of the key items to in order to maximize deployment value using Marketo.
• Developed Lightning components and Lightning apps to provide better and more interactive interfaces to end users, which help in sales enhancements.
• Enabled Aura Framework and added Aura Attributes/Handlers for Events / Logic & Interactions.
• Developed and executed marketing campaigns using Marketing Cloud's Email Studio.
• Deployed the project into Heroku using GIT version control system.
• Implemented CPQ solution using Apttus CPQ & Contract Management (CLM) for various customers in industries.
• Worked on Apttus Advanced Workflow approvals, Apttus order management, created agreement wizards, validation rules and contract templates.

Environment: Saleforce.com platform, GitLab, Visual code, Apex Language, Visualforce Pages, Data Loader, Marketo, HTML, Talend MDM, Java Script, Marketing Cloud Marketing Cloud Admin, Marketing Cloud Integration, Lightning design system(LDS), AMPScript, Custom Objects, Custom Tabs, Email Services, Sandbox data loading, Eclipse IDE Plug-in.

Confidential

Salesforce Administrator

Responsibilities:

• Worked as enhancement team member and performed the roles of Salesforce.com Developer and Administrator in the organization.
• Worked closely with sales team and business analysts and performed detailed analysis of business and technical requirements. Designed the solution by customizing various standard objects of Salesforce.com (SFDC).
• Designed various Webpages in Visualforce for capturing various customer enquiries and Implemented logic for migrating cases to different queues based on the type of customer enquiry.
• Designed and developed Apex Classes, Controller Classes, extensions and Apex Triggers for various functional needs in the application.
• Worked on various Salesforce.com standard objects like Accounts, Contacts, Cases, Opportunities, Products, Opportunity Line Items, Leads, Campaigns, Reports and Dashboards
• Designed and deployed the Custom objects, Custom tabs, Entity-Relationship data model, Validation rules, Workflow Rules, Auto-Response Rules, Page layouts, Components, Visualforce Pages to suit to the needs of the application.
• Used SOQL & SOSL for data manipulation needs of the application using platform database objects.
• Involved in data mapping and migration of data from legacy systems to Salesforce.com Objects and fields.

Environment: Salesforce.com platform, Force.com Sites, Apex, Visualforce (Pages, Component & Controllers), Pages, Data Loader, Marketo, HTML, Java Script, CSS, Workflow & Approvals, Reports, Custom Objects, Custom Tabs, Email Services, Sandbox data loading, Eclipse IDE Plug-in, Windows XP Pro.