PROFESSIONAL SUMMARY:

• Over 7+ years of extensive experience in creating Digital Experiences for the customers, end users, providing solutions on various areas, such as Digital Marketing like Campaign Management for E - commerce/Online Retail Applications, Marketing Analytics , Social Media Marketing , Display Marketing , SEO/SEM , Email Marketing , Google Analytics, Google Adwords, Facebook Ads, Twitter Ads , Developing Web Applications with Adobe Experience Manager & other Front End Technologies .
• Experience working with E-commerce, E-Marketing, Online Sales, online advertising, B2C, B2B, Pay-per-click, Drive traffic, email marketing campaigns, Digital Marketing strategy, Digital marketing programs, Digital marketing efforts.
• Extensive experience in delivering Adobe Campaign (formerly Neolane) Software solutions including Advanced campaigns , ETL Processes , and Web Applications.
• Posses Project management skills and strong attention to detail. Demonstrated ability to manage logistics and tactical details with flawless execution. Ability to prioritize and manage multiple projects simultaneously.
•  Plan and execute Digital Marketing Campaigns using industry leading marketing applications, and working closely with internal stakeholders and outside agencies to successfully meet business objectives.
• Experience in developing Digital Marketing roadmap/ strategies for businesses .
• Involved during all stages of a project including Pre-Sales, Design, Build, Content, and Marketing.
• Solid experience in developing digital consumer experiences based on foundation of the Adobe CQ/AEM using HTML5, XHTML, CSS3, JavaScript, jQuery, Angular JS, AJAX, JSON and XML.
• Solid experience with Responsive Web Design (RWD).
• Responsible for checking Cross Browser Compatibility and hence worked on different browsers like Safari, Internet Explorer, Mozilla Firefox and Google Chrome.
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM.
• Working knowledge on OSGI Sling Platform, Deployment & Packaging, CQ repository JCR & Jackrabbit.
• Working knowledge on Importing, Exporting CQ Packages & Bundles.
• Strong proficiency with IA/UX and web usability best practices.
• Worked with teams where requirements are constantly being implemented, tested and improved.
• Proven track record demonstrating innovative and unique designing skills, computer proficiency, ability to work in a stressful environment with projects and interaction with every team member.
• Adaptive to team environment and also has the capability of completing complex tasks independently.
• Excellent interpersonal abilities, communication skills, time management and Team skills with an intention to work hard to meet project deadlines.
• Highly curious and passionate to learn about new technologies and adept Confidential promptly and thoroughly mastering them with a keen awareness of new industry developments and the evolution of programming & marketing solutions.
• Worked closely with the project management and marketing team to completely define specifications to help ensure project acceptance.
• Experience managing daily communication with an offshore development teams.
• Involved in Understanding functional specifications and developing creative solutions to meet business requirements.

TECHNICAL SKILLS:

Languages: UML, MySQL, Oracle.

Web Development: HTML, CSS, JavaScript, JSP, JSF, jQuery, Angular JS, Python

Databases: Oracle 11g, Oracle Enterprise Manager, SQL Server, MySQL.

Operating Systems: Windows 2000/XP/Vista/7/8/10, Mac OSX, UNIX, LINUX

Tag Management: Ensighten, Adobe DTM, Google Tag Management.

Applications: Adobe Campaign, Neolane, Unica Campaign, Techsmith Morae, Adobe Photoshop, Gimp, Adobe Dreamweaver, MS Office Suite, Eclipse, WordPress, Firebug, Page Test, SVN, CMS, JSFIDDLE, Vanilla Forums, FTP, Putty, Visual Paradigm, Adobe Premier, CorelDraw, MVC, Adobe Illustrator, Webstorm, GIT.

PROFESSIONAL EXPERIENCE:

Confidential, Sycamore, IL

Adobe AEM/CAMPAIGN Developer - EMEA, APAC, LATAM

Responsibilities:

• Involved in end to end implementation of campaign which comprises of different modules Adobe Campaign ( formerly Neolane ).
• Responsible for requirement gathering to run the campaign, designing and execution of Campaign.
• Created various Segments , Offers , Creating and Personalizing E-Mail templates , running the E-Mail Campaigns , integrating Adobe Campaign with Adobe Experience Manager .
• Involved in preparing HLD (High Level Design), LLD (Low Level Design) documents covering details of the solution in the most granular form, providing details about different technologies used .
• Provided the Campaign Execution Solution based on Geographical holiday calendar .
• Designed the automation of Customer selection for next BEST OFFER based on the individual responses captured.
• Performed A/B testing , Monitor Campaign Performance and led Optimization efforts .
• Provided insights on weekly , monthly , or quarterly reports .
• Created schematics of data and user flow scenarios .
• Configured workflows , created data load jobs .
• Developed functional/technical specifications & documented them .
• Involved in preparation of test cases, Unit testing , Functional testing , User Acceptance Validation (UAV) and Smoke testing (production environment) .
• Involved in deploying/executing developed campaigns from development to production environment .
• Involved in development of HTML wireframes , Customizing Cognos reports , development of marketing automation solution using Adobe Campaign , preparation of PLSQL scripts for data validation and data cleansing .
• Involved in the KT session of newly designed campaign to support and business .
• Involved in the requirement gathering for the Promotional and Informative Campaign for Liability and credit cards .
• Designed campaign for Email, SMS & Direct Mailing Channels .
• Designed the campaign approach and implementing the campaign in Adobe Campaign including Ad-hoc and regular campaign .
• Created the HLD, LLD and testing approach for the campaign.
• Managed Ideal Industries and Ideal Industries partner’s events , seminars , promotions and launching campaign , managed Ideal Industries international technical events .
• Designed and coded complex HTML and JavaScript for Email , unsubscribe pages, new target pages.
• Responsible for design, configuration, development, validating & testing of User facing Web Application .
• Experience Integrating Adobe Campaign with AEM, Adobe Analytics and Adobe Target.
• Experience in Digital Asset Management & Administration in AEM 6.1.
• Designed, developed, debugged and maintained CQ/AEM side user interface for the website based on functional requirements and scope of work.
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM, SCENE 7.
• Better understanding of Classic/Touch Modes of AEM 6.1/6.0
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM.

Confidential, Austin, TX

AEM Front End Creative Engineer

Responsibilities:

• Responsible for design, configuration, development, validating & testing of User facing Web Application .
• Designed, developed, debugged and maintained CQ/AEM side user interface for the website based on functional requirements and scope of work.
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM, SCENE 7.
• Better understanding of Classic/Touch Modes of AEM 6.1/6.0
• Experience on creating cq:dialog & dialogs for both Touch UI/ Classic UI in AEM 6.1/6.0.
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM.
• Created/Modified components, templates in Adobe CQ 6.
• Working knowledge on OSGI Sling Platform, Deployment & Packaging, CQ repository JCR & Jackrabbit.
• Created components using Sightly HTML Templating Language by replacing the Traditional Java Server Pages (JSP).
• Experience working with email marketing software Adobe Campaign.
• Experience working with Real-time SOAP calls for sending emails in real time.
• Designed campaign for Email, SMS & Direct Mailing Channels .
• Designed the campaign approach and implementing the campaign in Adobe Campaign including Ad-hoc and regular campaign .
• Created the HLD, LLD and testing approach for the campaign.
• Inte
• Managed Confidential and its partner’s events , seminars , promotions and launching campaign , managed Confidential international technical events .
• Designed and coded complex HTML and JavaScript for Email , unsubscribe pages, new target pages.
• Developed cross-browser/platform pages using CSS3 Media Queries and   JavaScript   to match design specs for complex page layouts while adhering to code standards.
• Implemented paging functionality for various screens for quicker rendering of data and also to avoid crashing of browser.
• Used tools like Grunt, Gulp, Yeoman, ModernizerJS along with AEM for the application on the client side.
• Configured Protractor using Node JS to run End-to-End tests.
• Wrote test cases, created specs, page objects and undergone End-to-End Testing for whole application using Protractor for Angular JS on Node JS command line.
• Implemented user interface guidelines and standards throughout the development and maintenance of the website using   HTML5 ,   CSS3 ,   JavaScript ,  Angular JS , AEM 6.1 .  
• Worked with an Agile, Scrum development methodology to ensure delivery of high quality work with monthly iteration, involved in sprint planning and retrospectives.

Environment: JavaScript, HTML5, CSS3, Angular JS, CSS Bootstrap, Adobe AEM 6.1 (formerly CQ) CMS, JSP, Mobile Labs, Java, Tortoise SVN, Grunt, Protractor JS, Bower, Handlebar JS, Maven, Web Logic Server, Eclipse, Sublime Text Editor, Brackets, Firebug, Chris Pederick Web Developer Tools, GITHub, Lithium Community Tools, CodeBeautify.org, JSLint, JSFiddle.

Confidential, Bothell, WA

Digital Marketing & Adobe Experience Manager Developer

Responsibilities:

• Designed, developed, tested, maintained and modified Adobe Campaigns MCCM (email, DM, SMS) for Confidential & Confidential Cellular Customers .
• Responsible for requirement gathering to run the campaign, designing and execution of Campaign.
• Created various Segments , Offers , Creating and Personalizing E-Mail templates , running the E-Mail Campaigns , integrating Adobe Campaign with Adobe Experience Manager .
• Built campaigns , sessions and strategic segments by data selection and manipulation .
• Create Target Cell Spreadsheets for campaign execution .
• Have Configured Select Processes and Associate Segments with Campaigns .
• Created custom Offer Attributes and assign offers .
• Provided monthly rotation of production support.
• Involved in development of HTML wireframes , development of marketing automation solution using Adobe Campaign , preparation of PLSQL scripts for data validation and data cleansing .
• Involved in the KT session of newly designed campaign to support and business .
• Involved in the requirement gathering for the Promotional and Informative Campaign for Liability and credit cards .
• Designed campaign for Email, SMS & Direct Mailing Channels .
• Designed the campaign approach and implementing the campaign in Adobe Campaign including Ad-hoc and regular campaign .
• Created the HLD, LLD and testing approach for the campaign.
• Created scheduling solution approach for different type of campaign based on various timings.
• Involved in optimization of campaigns and hence helped the team to reduced the execution time.
• Generated analytical reports for Business Users to facilitate development of campaigns.
• Experience in Digital Asset Management & Administration in AEM 6.1.
• Designed, developed, debugged and maintained CQ/AEM side user interface for the website based on functional requirements and scope of work.
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM, SCENE 7.
• Experience on creating cq:dialog & dialogs for both Touch UI/ Classic UI in AEM 6.1/6.0.
• Developed digital consumer experiences based on foundation of the Adobe CQ/AEM product suite, including CQ/AEM, CRX, CQ WCM and DAM.
• Created/Modified components, templates in Adobe AEM 6.0/CQ5.
• Worked with in Waterfall SDLC model.

Confidential, Harrisburg, PA

Web Application Developer & Neolane Developer

Responsibilities:

• Performed market mix modeling and segmentation for retail customers.
• Created campaign flowcharts and offers within Neolane Campaign Management software.
• Had coded, extracted, audited and produced lists and reports for prospect and customer campaign for direct marketing campaigns for the bank using campaign management software. The lists were generally for email, mail or call campaigns for business banking and wealth.
• Created direct marketing lists for Small Business campaigns, Debit MasterCard campaigns, Certificate of Deposit campaigns, Home Equity and Mortgage campaigns.
• Utilized Select , Merge , Segment , Sample , Snapshot , Audience , Mail List and Call List campaign processes to code campaign flowcharts.
• Created offers , executed flowcharts and edited campaigns and existing flowcharts .
• Worked with marketing information database applications, development and data delivery.
• Coordinate with business partners to determine requirements.
• Query database using SQL to produce reports and analysis of data using advanced query tool.  
• Created waterfall reports for monthly and quarterly campaign flowcharts using Neolane .
• Used relational databases , DB2 and Oracle to retrieve data for campaigns .
• Provided Market Share reporting , mapping in support of Bank acquisition initiatives , response analysis and customer contact management for the project.
• Ensured data is available to business partners to achieve their business objectives. Work closely with business partners, IT and outside suppliers to develop solutions that solve for complex database issues including content, integration, access methods, organizational and security constraints.
• Responsible for working with business partners and IT to develop database information strategy.
• Involved in writing and modifying Procedure, Queries, Views and Triggers and calling them from JavaScript.
• Developed digital consumer experiences based on foundation of the Adobe CQ, including CQ/AEM, CRX, CQ WCM and Digital Asset Management.
• Better understanding of Classic/Touch Modes of AEM 6.0
• Experience on creating HTML Components, Widgets for Classic UI in CQ 5.6.
• Successfully executed the entire test cases and fixed any bugs/issues identified during the test cycles.
• Minified JavaScript files and used CSS Sprites for reducing page load times.
• Used   HP Application Lifecycle Management (ALM) as the bug tracking system to track and maintain the history of bugs/issues on everyday basis.
• Worked with an Agile, Scrum development methodology to ensure delivery of high quality work with monthly iteration, involved in sprint planning and retrospectives.
• Worked in Onsite - Offshore model.

Confidential

Web Applications Developer

Responsibilities:

• Involved in the Analysis, System study and designing of the project.
• Developed front-end screens with HTML, DHTML, CSS, JavaScript and JSP's. Extensively did client side validations using JavaScript and developed the required Servlets.
• Created XHTML Pages with CSS and the Box Model.
• Integrated the Java code (API) in JSP Pages.
• Used jQuery core library functions for the logical implementation part Confidential client side for all the applications.
• Used jQuery to traverse through a DOM tree and manipulated the nodes in the tree. Implemented the Drag and Drop functionality using jQuery framework.
• Used jQuery plugins for Drag-and-Drop, Widgets, Menus, User Interface and Forms.
• Developed Date Time Picker using Object Oriented JavaScript extensively.
• Designed Pdf, Excel and Print previews for all the reports in the application using HTML, JavaScript, REST Services, SQL Stored Procedure.
• As a developer, coordinated with onsite team and client in understanding the business process and requirement understanding.
• Developed stores procedures, triggers, functions and database tables in Oracle database.
• Worked on developing a suitable GUI for ATM locator.
• Participated in daily meeting for enhancing the features for the portal.
• Participated in Code review and Quality Assurance.
• Used JDBC, application server provided transaction API for accessing data from the Oracle the using standard statements.
• Preparation and review of Unit Test Plan, Unit Testing, Test Results review and other quality related work.