Senior Account Executive Resume
Heinz North, AmericA
Experience
Confidential, LLC
Senior Account Executive, McNeil Pharmaceuticals May 2011 – Present
- Identify, develop, and evaluate marketing strategy based on the brands goals and objectives
- Formulate, direct and coordinate marketing activities to promote products working with consumer promotion managers
- Research and prepare promotional reports highlighting the brands return on investment as well as key learning’s
- Manage all program budgets and expenses and track cost saving initiatives
Account Executive, Heinz North America September 2009- May 2011
- Coordinate and participate in promotional activities, working with developers, advertisers and production managers
- Negotiate contracts with vendors and distributors to manage product distribution and ensure effective and cost efficient promotional programs
- Identify and develop contacts for promotional campaigns and industry programs that meet the clients’ needs
Confidential January 2009 - September 2009
Client Services Manager
- Plan, administer and control budgets for contracts, equipment and supplies
- Interview, hire and supervise administrative and personal training staff members
- Analyze internal processes and recommend and implement procedural or policy changes to improve operations, such as supply changes
Confidential June 2007- January 2009
Training Associate
- Evaluate instructor performance and the effectiveness of training programs
- Analyze training needs to develop new training programs or modify and improve existing ones
- Review and evaluate training programs for compliance with state government standards
Confidential July 2005 - June 2007
Program Coordinator
- Participated in student recruitment, selection and admission
- Represented the university at various community and campus events
Confidential August 2004- July 2005
Newsroom Coordinator
- Prepared or edited organizational publications for internal and external audiences
- Responded to requests for information from media agencies
Confidential July 2001-July 2007
Public Relations Specialist
- Wrote interesting news articles and effective press releases and new articles in addition to preparing media kits
- Assigned and supervised the activities of the public relations staff
Education
Confidential August 2000 - August 2004
Bachelors of Arts, Communication Studies
Courses of study included; interpersonal, non-verbal, multi-cultural and mass communication
Confidential October 2001 - January 2002
Public Relations Certification
Courses of study included; journalism, photography and public relations guidelines