Summary of Qualifications

SVP Graphics and Print Management with 20 years progressive and extensive experience in graphic design, print and digital management, print production management, marketing and business processes. Demonstrated success in managing and marketing diverse commercial products and services while providing innovative strategies to develop growth horizontally and vertically. Provide expert professionalism in all areas of print management and operations including creative process, planning, management, execution, quality assurance, project development, research, analytics, tracking and customer satisfaction. Strong ability to translate needs to a successful deliverable that delights the customer. Viewed by customers and peers as a proactive and results-driven leader that achieves profitable goals.

SKILLS

• Management of in-house and outside operations
• Strategic Communication Solutions
• Creativity Innovator
• Marketing Campaign Development
• Team Building and Management
• Web and Print Content Development
• Event Creation Production & Management
• Marketing Analytics and Identification
• Sales Collateral & Support
• Product Branding
• Digital Illustration
• Graphic Design for Digital and Print
• Adobe Creative Suites, & Quark Xpress
• Business Development
• Customer Engagement & Negotiation
• Large Format Expertise
• Operations Management
• 4 color and multi color production expertise

Professional Experience

Confidential, Flemington, NJ (March 2007 to present)
Principal Owner
Built Legends Designs & Graphics into a company that provides a wide and diverse body of creative work that seamlessly transfers image and message to any application. This endeavor includes providing concepts and strategies for clients to maximize their exposure of their brand in the marketplace with a single source. Legends provides all services and production to bring effective communication, image integrity, marketing and branding to the marketplace.

Confidential, Alpha NJ (October 1997 to March 2007)
Senior Vice President, Operations
In charge of all operations for Brogan Printing Company, Inc. In this capacity managed the production facility of 28 employees; negotiated with overseas suppliers; instituted the quality assurance program to meet FDA production guidelines; completely revamped the management and production software to handle growth; oversaw a growth in sales of from $1,500,00 to $5,600,000 over 3 year period. Provided cost efficiencies throughout the operation to realize a 17% savings of overhead. Negotiated all hires, performance reviews, employee advancement and raises. Developed business case and determined ROI on new equipment purchases and negotiated purchases of equipment. Increase capabilities by installing digital color print systems, expanding four color plus capabilities and expanding product line to include labels and folding cartons.

Creative Director
Worked intricately with clients to develop product packaging that maintained high demand image with cost effective production. Managed in house art department and outside artists to create designs for clients. Implemented the quality control and management system for all creative work for our clients that included archival of image library, proofing systems and image logs, to ensure proper production of all materials. Initialized the revitalization of all new hardware and software for all creative production. Oversaw development of designs used for packaging, leaflets, labels, large format output, miniature folding an d other specialized printed products

Confidential, Kingwood, NJ (March 1994-October 1997)
Principal Owner
Innovative designs of outdoor structures. Implemented and maintained all advertising, marketing and promoting those products through print, web and events.

• Have successfully built companies. Grew company from 1.2 million in revenue to 5.6 million in revenue over a 3 year period.
• Oversaw development, installation and managed production of specialized print finishing operation of making/applying plastic gloves/bags to printed paper, becoming the second company in the US to provide this product.
• Identified new niches for existing clients and oversaw their marketing campaign that saw revenue increases of over 15% in one year.
• Installed leading edge digital color production systems ( large format printers, digital color printers) to realize growth of 25% additional revenues to existing business.
• Designed, produced and installed numerous large format prints in a variety of locations.
• Packaging designs for Health, Beauty and Pharmaceutical from labeling, product information sheets and cartoning to POP displays. Designed and produced effective sales literature and marketing materials for this product.
• Designed and Implemented multi channel marketing programs while providing concise message communication for entire company.
• Initiated digital marketing through web, email for a diverse clientele resulting in 10% jump in revenue
• Created end to end print marketing and advertisement campaign that resulted in 15% growth.
• Successful event production, from concept to implementation of final physical items, for retail and non-profit entitities.
• Event branding and communication to prospective clients. Included capture and identification of potential clients as well as conducted surveys for effectiveness of event and branding.
• Secured the merchandizing rights to an annual event of high end clientele. Event hosts over 40,000 people yearly. Preferred supplier for all creation and production of signage and communication materials for this event.
• Custom apparel design developed for clients for use in retail sales.
• Cross Promotion Events designed to lower cost for all participants while delivering maximum exposure to current and prospective clients.
• Provided creative advertising, marketing and sales materials, in-house events, as well as supporting their marketing and sales departments for Premiere Wedding Facility.
• Developed hundreds of custom logo designs and company branding and product branding for a diverse clientele.
• Created a large network of clients, suppliers, and skilled companies, for all aspects of marketing, promotion, sales that resulted in successful events and full communication solutions.
• Created thousands of innovative ideas in a cost effective manor for over client portfolio of 500+.
• Managed multiple concurrent projects utilizing cost effective cross promotion and networking to realize strong horizontal growth amongst clients.
• Brought cohesion of sales communication through marketing while building up the morale of a sales team to deliver increased sales through existing services while providing addition messaging to sales force to expand sales horizontally with existing clients to realize revenue growth of 25%

Confidential