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Corporate Communications And Marketing Resume

Richmond, VA

SUMMARY:

  • Seasoned team player with extensive work on enterprise - wide, high priority programs and initiatives in multiple sectors: financial services, information technology, government, and manufacturing.
  • Facilitate leadership and end user adoption of new business practices, processes, and technologies.
  • Produces communications and creative campaigns online and offline for high-visibility, high stakes transformations.
  • Expert in executive messaging, PMO Lead Communications, and end user groups.
  • Demonstrated ability to integrate OCM methodologies and project management skills with leadership/team objectives, PMO capabilities and delivery.
  • Develop engagement activities to ensure awareness, and buy-in by all stakeholder groups.
  • Brings solid analytical and assessment skills and compelling writing talent. Skilled creative project manager.
  • Ability to obtain and maintain a federal government security clearance.
  • Work cross-functionally to conduct interviews, define information needs, develop plans, engage stakeholders and execute on schedule.
  • Advanced ability translating complex technical/financial information into easy to understand content.
  • Ability to adopt “the voice” of institutions and individuals.
  • Write and edit all types of communications: executive messaging, FAQs, talking points, training content, articles, media releases, speeches, reports, presentations, online content, and marketing collateral.
  • Adept at identifying gaps, issues and solutions.
  • Proven ability to prioritize and manage multiple projects/tasks at the same time.
  • Conduct continual process improvement.
  • Work closely with media and corporate communications for alignment and best practices.

PROFESSIONAL EXPERIENCE:

Corporate Communications and Marketing

Confidential, Richmond, VA

Responsibilities:

  • New small management consulting firm needs client-focused marketing materials
  • Create, write and produce firm’s positioning statement, value propositions, taglines, and content for marketing collateral pieces

OCM Communications Analyst

Confidential, Reston, VA

Responsibilities:

  • A financial merger was underway; effective end user and team messaging were essential for successful adoption
  • Identified process gaps; delivered new approval and content development processes; wrote leadership talking points and weekly updates; drafted contingency communications messages

Communications Lead

Confidential

Responsibilities:

  • Multiple communications issues taking place during HR Pilot integration of Kronos®/Success Factors®
  • Identified corrective actions based on end-user needs for training messaging and website content

OCM Analyst

Confidential, Washington, DC

Responsibilities:

  • Multiple project communications needed for enterprise-wide Kronos® Pilot integration
  • Created toolkits, workshops, core messages, enterprise updates, media calendar, project presentations

OCM Communications Consultant

Confidential, Baltimore, MD

Responsibilities:

  • Planning Phase was underway for major SAP enterprise-wide transformation
  • Identified immediate needs, adjusted program positioning; created strategic communications plan and related work products
  • SAP Executive requested me to develop content for Confidential Reporting to CIO

Communications Program Manager

Confidential, Richmond, VA

Responsibilities:

  • Planning underway for rollout of new complex regulatory, quality and compliance system
  • Presented to Steering Committee; developed approach; managed two VP special events
  • Asked to work on additional project work stream that impacted larger program’s timeline

IT Communications Lead

Confidential, Reston, VA

Responsibilities:

  • Lead communications for enterprise-wide rollout of Windows 10
  • Supported Workplace Services leaders and VP, IT Architecture by developing presentations, online blog content, producing training guides, articles and end user key messages
  • Requested to produce CIO communications on multiple projects

Communications Analyst

Confidential, Washington, DC

Responsibilities:

  • Google Apps for Government integration was underway affecting +73,000 employees.
  • Gmail rollout resulted in high end user dissatisfaction due to lack of adequate training
  • Created new training tactics: onsite service bars, e-newsletters, online tips and tricks; identified gaps in outage notifications for executives and produced first executive incident communications plan
  • Promoted to develop all CIO internal/external speeches on IT Transformation

IT Communications Specialist

Confidential, Washington, DC

Responsibilities:

  • Two enterprise rollouts for data management and telephony systems scheduled at same time
  • Created core messages delivered in 8 waves; developed creative campaigns, internal websites, videos, print and intranet articles
  • Rehired by IFC, Advisory Services to develop communications strategy for SAP Financial Management System

Communications Analyst

Confidential, Richmond, VA

Responsibilities:

  • Enterprise IT Strategies (EITS), a complex portfolio of change programs was off schedule
  • Supported CTO communications and EITS governance communications; contributed to the Fed’s National IT Communications Program

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