SUMMARY:

I have permanently relocated back to the Atlanta, GA area to be near family, and am seeking a full time career position wherein I can continue to utilize my exceptional skill sets within a positive, stable environment by working independently, as well as within a diverse Team setting.As a Registered Nurse & Corporate Trainer with over 20 years of successful EPIC system/Informatics, Senior living, healthcare, and management experience, I am qualified for a multi - faceted role in:

• Internal/Travel Trainer for Providers, Administrators/Executive Directors, Dept. Heads, Unit Managers, Frontline Staff
• LMS (Learning Management System) coordination and maintenance, CRM database utilities and reporting
• EPIC Trainer/Support - inpatient platform, ambulatory platform, Beacon oncology module
• Business Operations Management & Census Development
• ILF/ALF/Memory Care/ SNF /IRF/Hospital/Hospice Confidential, Census Growth, Community Development
• Systems Creation and Implementation, QA and Improvement Analysis
• Financials, NOI Generation, Expense Management, SWOT Analysis, RDO & RDSM Support
• Resident, Family, Interdisciplinary Management Team Member, Frontline Staff Communication
• Employee hiring/termination, Benefits, Company Policy & Procedure Compliance
• Corporate/State/Federal HIPAA Compliance coordination, Plan of Care compilation, Survey Readiness
• Referral Source Relationship Building, Community Relations Outreach
• New Business Contracting, Territory Expansion, Lost Business Recovery Business Development & Community Education Physician/Provider & Community Education Specialist
• Medicare/Medicaid/Managed Care/Commercial pre-authorization, claim case management
• I have a proven history of consistently offering my employer, coworkers, and clients an extraordinary level of personal work ethic and integrity. I am excited at the opportunity to speak with you further about your needs and how I am able to fulfill and exceed your expectations.
• Attached is my confidential resume submission, including 3 Professional References & 3 Letters of Recommendation, for your perusal and consideration for a position with your organization.
• Thank you for your anticipated interest. I look forward to hearing from you soon and will make myself available for interview at your earliest convenience.

PROFESSIONAL EXPERIENCE:

Director

Confidential

Responsibilities:

• Responsible for Confidential /Sales & Marketing Dept. for 163 unit upscale Senior Independent & Assisted Living community
• Increased community census from 76% to 100% + paid Wait List within first year in ILF/ALF that had never been full in 11 years under 4 different management companies
• 2016 end of year Net Gain of +18 over goal, hit/exceeded every highest monthly, quarterly, and annual census goal and compensation tier
• 2016 community end of year NOI +$330,000 over goal due to increased census revenue
• Responsible for all facets of new resident referrals:
• Timely handling of every inquiry from prospective resident and/or family
• Scheduling and executing tours, assessments, Confidential coordination, follow up through entire sales/ Confidential cycle through new resident admission
• Corporate and site level reporting
• Documentation - web based sales lead management tool, financial reporting, Confidential paperwork, assessment information
• Daily Interdisciplinary communication with Executive Director, other Leadership Team members, frontline staff, support roles for other Depts.
• Provider relations, Outreach, Referral Source building, Senior Community of Choice marketplace positioning
• Quarterly Marketing Plan & Media planning, ad copy generation, sales campaign selection
• Event planning and execution for required monthly lead generation/community exposure
• SWOT analysis & Competitive Market Analysis annually to ensure appropriate pricing and marketplace positioning as the industry leader & Senior Community of Choice in Northeastern Wisconsin

Confidential, Appleton, WI

EPIC Training Operational Lead

• Created comprehensive training curriculum, including all classroom and non-classroom training materials
• Personally delivered all classroom training curriculum to ThedaCare Hematology and Oncology Providers, Mid-Level Providers, Pharmacists, RN’s, Inpatient Leadership, Hospitalists, frontline staff
• Year-long Informatics role, key liaison between Clinical Team, Operations Leadership, Project Team, and IT.
• Self-study to learn and become proficient in Epic’s Oncology module Beacon
• Coordinate distribution of non-classroom training materials for Inpatient Nursing, Inpatient Pharmacy, Radiation Oncology, Cancer Services, Behavioral Health, Dietician, Cancer Care Leadership, and system-wide Non-Oncology Providers
• Train & deskside support Providers to convert paper charts into Beacon over one month (Nov ‘15) to prepare for Beacon Go Live on 12/1/15
• Provide Post-Live Beacon support to all end users, including remote sites throughout Wisconsin
• Participate in weekly clinical huddles, Training team and Build team meetings
• Ongoing interfacing with multi-departmental Leadership, IT and CI teams, Project Management and Education teams
• Attended AMB and TED classes onsite at Epic (Madison, WI) - April & May 2015
• Attended Wisconsin Epic User Group (WIEUG) workshop conference at Epic - June 2015

Confidential, Madison, WI

Regional Director of Community Relations / Trainer

• Company Trainer for new/current Executive Directors & frontline Staff, Executive level relationship management of Referral Sources for census building, customer service, company representation, clinical and quality compliance monitoring/management.
• Census goal setting, census development of all site Directors to meet/exceed new business goals, establishment of company rates, revenue focuses identification & implementation w all sites
• Perform in-house QA audits, SWOT analysis, Primary/Secondary/Tertiary Market management
• Business & Market development: cold calling, sales presentation, contract negotiation, Staff in-servicing, marketing efforts for New Accounts, ongoing maintenance for census and customer service
• Creation of sales/marketing collateral, rollout & training of all materials
• Travel role - responsible for multiple properties in Wisconsin to increase and maintain occupancy, physician education, customer & referral source conflict resolution, external Marketing, improve internal systems to increase revenue
• Representation for Corporate sponsored tradeshows, networking, onsite & community education events
• Proficiencies in Graphics Design, Web Content, Marketing Collateral Creation & Distribution to market facility & services.
• Touring potential Patients/Families and Referral Sources on all properties, all facets of follow-up & Confidential Coordination to ensure census building.

Confidential, Madison, WI

Regional Director / Trainer

• Marketing & Business Development to increase Resident census/occupancy:
• Within 12 months, grown occupancy on Madison campus from 66% to 93%
• Independent Living (90 unit upscale luxury community) - increased occupancy 34%
• Assisted Living/Memory Care Alzheimer’s & Dementia (66 units RCAC high acuity & CBRF Memory Care) - increased occupancy 36%
• Travel role - Also responsible for multiple properties in Wisconsin to increase occupancy, develop new Sales Directors, conflict resolution, external Marketing, improve internal systems
• Business & Market development: cold calling, sales presentation, contract negotiation, Staff in-servicing, marketing efforts for New Accounts, ongoing maintenance for census and customer service
• Perform in-house QA audits, SWOT analysis, Primary/Secondary/Tertiary Market management
• Representation for Corporate sponsored onsite & community events
• Proficiencies in Graphics Design, Web Content, Marketing Collateral Creation & Distribution to market facility & services.
• Touring potential Patients/Families and Referral Sources on all properties, all facets of follow-up & Confidential Coordination to ensure census building.
• Networking throughout Wisconsin, Illinois, Michigan, Minnesota, Iowa with all potential Referral Sources, referral reciprocity with Company sister communities.

Confidential, Green Bay, WI

External Patient Assessment & Provider/Community Education Trainer

• Responsible for opening new Primary, Secondary, and Tertiary Markets to drive external Confidential of Acute Inpatient Therapy Rehab Unit of Bellin Hospital.
• Immediate response to complete clinical Patient Assessments & Family meetings to ensure all appropriate Confidential . External Referrals generated throughout all markets, including Green Bay, Fox Valley, Door Co., Manitowoc, Shawano, Oconto/Oconto Falls, Marinette, Milwaukee, Madison, and all other necessary locations in Wisconsin & Michigan.
• Responsible for every facet of Out-of-State Referrals to coordinate patient assessment, acceptance, and transfer of patient onto Unit.
• Presenting In-services to Key Referral Sources, including Primary Care Physicians, Specialty Surgeons, Case Managers, Social Workers, Therapists, and other medical/patient advocate professionals.
• Marketing & Business Development to increase branding & exposure of Unit to Skilled Nursing, Assisted Living and Independent Senior facilities.
• Ongoing market analysis to stay aware & ahead of all Competition, including compiling annual outcomes and P&L, as well as a comprehensive SWOT Analysis to clearly understand and outline Unit improvement needs & strengths.
• Proficiencies in Graphics Design, Web Content, Marketing Collateral Creation & Distribution to market facility & services.
• Touring potential Patients/Families and Referral Sources on Unit, all facets of follow-up & Confidential Coordination to ensure census building.
• Networking within Green Bay and all surrounding Counties with all potential Referral Sources, including Brown County Network on Aging Member.
• Exhibiting/Presenting at all appropriate Health Fairs, Case Management conferences, and Community Events to showcase Unit services

Confidential, Wauwatosa, WI

Regional Director

• Responsible for entire state of WI Account Management, Supervisor of 3 Regional Acct Mgrs.
• Marketing & Business Development to increase New Patient enrollment for national ancillary physician company serving skilled nursing, assisted living and independent senior facilities.
• All facets of Medicare, Medicaid, other payer source reimbursement/billing training for Acct Mgmt Team, as well as facility Staff
• Pending introduction of Electronic Medical Record EMR statewide, responsible for training Acct Mgmt & facility Staff
• Also promoted in March ’07 to additional role of WI Provider Recruiter, responsible for all facets of Physician candidate recruitment in all service disciplines

External Account Manager

Confidential, NW

• Marketing & Business Development to increase New Patient enrollment.
• All facets of New Account development: cold calling, sales presentation, contract negotiation, Staff in-servicing, marketing efforts for New Accounts, ongoing maintenance for census and customer service
• Medicare & Medicaid reimbursement training and coordination for facilities & patients
• Cultivate and maintain existing Account relationships: perform in-house QA audits, conflict management, increase New Patient penetration in all four ancillary services, Provider relations management, Resident & Family event presentations
• Tradeshow & Convention representation to increase company exposure and establish new relationships with potential Prospects.
• Overnight travel extensively throughout WI, working from remote personal home office with daily communications with WI Service Center (Brookfield, WI) and Corporate ofc (Newton, MA)

Confidential, Atlanta, GA

SNF Community Relations Specialist Corporate Trainer/Liaison

• Corporate Regional Confidential /Marketing Consultant for 13 Skilled Nursing Facilities in Atlanta and surrounding areas in Northwest Georgia.
• Hire and train new facility Confidential Directors on all facets of referral, admission, internal customer service, documentation, and external marketing processes.
• Ongoing assessments of internal practices of each facility to ensure highest level of quality of life & care for patients is being administered per company and regulatory guidelines.
• Assist facilities in creation and maintenance of positive rapport with Hospital Discharge Planners and their Supervisors to support census building.
• Corporate representation for Conflict Management with Patients, Families, Referral Sources, Community.
• Promotion of Medicare, Hospice, other payer mix census improvement to meet each facility’s budgeted goals.
• Consult on difficult patient referrals - decisions contingent upon consideration of all financial, clinical and regulatory facets on a case by case basis.
• Conduct in-house in-services on Customer Service improvement, company & State compliance issues, new company/departmental policies & procedures, any additional staff training as needed.
• Development and training of back-up Confidential Team for facilities.
• Multi-tracking of census activity, marketing efforts, budgetary issues, internal operational issues affecting patient care/facility reputation, with analysis & solutions to meet Company’s comprehensive expectations.
• Weekly Regional Director conference calls with all facility Administrators to discuss each facility’s status and my identification of areas needing improvement, including suggested solutions for each.
• Developed new monthly recording/tracking tools to streamline process for Corporate and Confidential Directors, approved Jan. 05 and successfully being utilized companywide.
• Redeveloped outside company’s program hired to augment our internal Customer Service training - redesigned facets of program to better fit our company’s needs, including conference calls with Head Trainer to educate on our industry, revision of their tools to be user-friendly for our staff, modification of their intended mystery shop module to be more appropriate and effective for assisting our facilities.
• Designated to design Confidential module of American Health Tec software to make system efficient, effective and properly time managed for our Confidential Directors inputting information into network.
• Pruitt Family Providers Committee Member/Secretary - committee designed by Committee Chair and myself to meet monthly to improve communication and referral processes between company’s skilled nursing facilities and other Pruitt ancillary companies (i.e. Pharmacy, Hospice, Home Healthcare, and UniHealth Solutions – patient benefits analysis division of Confidential .) Members include all Administrators of each ancillary Pruitt Entity and of each healthcare center.
• Attendance and presentation creation & delivery at company/State/National conventions & conferences.
• Assist in training and supporting other CRS Team Members as needed.
• Assist in development of Admission Department incentive program based in census improvement for each facility.
• All other duties necessary for company success.
• Personal home office-based with daily and overnight travel as necessary.

Confidential

 SNF & Marketing Director

• Sales, Marketing & admission coordination for 152-bed skilled nursing facility in Atlanta area.
• Received & assessed patient referrals, conducted facility tours & pre-admission interviews with prospective new Residents/Families, completed all company, State, and Federal compliance admission requirements, coordinated all facets of Patient transfer and admission into facility.
• External Sales & PR visits to area hospitals and other Referral Sources to build and improve facility reputation & rapport to increase census building.
• Hospital/Home visits to clinically & financially assess potential patients for admission.
• Developed and coordinated internal Interdisciplinary involvement process for new Confidential .
• Conducted daily marketing/compliance rounds of facility to ensure best presentation of staff and physical plant.
• Attended Performance Improvement Committee meetings to assist in identifying internal patient care and quality of life issues and solutions.
• Reported at daily Department Head & Clinical meetings.
• Presented Corporate Compliance/Resident Rights/Quality of Care/Customer Service facility in-services.
• Attended Patient/Family Care Plan conferences to address any miscellaneous concerns or requests on behalf of facility.
• Maintained statistical database of referral/admit/discharge/arbitration agreement information for Corporate and in-house utilization.
• Conducted Quarterly Market analysis of external Competition, assisting in creating ongoing development of facility business development plan.
• Collaboration with facility Administrator on operations overview, future strategizing & goal setting, and initiation of ongoing facility key objective implementation plan.
• Significant participant in creation of company’s Committed to Caring Challenge submission – developed 2 successful ideas to improve Patient quality of life, including creation of Hydration Station & Resident Radio Station – facility won 2nd place companywide.
• Coordinated and admitted Patient transfers on weekends as necessary to accommodate Family and/or Referral Source.
• Periodic Weekend Management supervisory duty.
• Daily interaction with Patients & Families within facility to improve their quality of life and assist in making their stay as comfortable and fulfilling as possible.