SUMMARY:

• I am a very skilled and capable data analyst, who has the ability to diagnose the issues, and explain the story with what is occurring.
• I have presented findings and can readily explain it to both the executive, or in layman’s terms.
• I am also effective at presenting solutions, or workarounds.
• I understand database relationships, and data warehousing.
• I can read and write SQL, and because I am fast learner I am able to utilize any SQL writing or data analytics tool.
• I am also very skilled at teaching, and leading, and can present to large audiences.
• I have the acumen to communicate with all levels of the organization, especially where it’s necessary to complete the story.
• My Excel skills are excellent, and can write macros, VBA, and high level reference lookups, and develop live and interactive dashboards and reports.
• I have developed analysis based on quantitative, qualitative, including regression modeling.

TECHNOLOGY:

• I have worked in depth with the following software:
• Peoplesoft, Cognos, SAS, Microstrategy 10.6, Salesforce, Tableau 10, Microsoft Office (Word, Excel, PowerPoint, Access, Outlook, Project) including SharePoint & Cloud usage, ACT Windows (all), UNIX. Also very familiar with CSG & ICOMS billing systems.

PROFESSIONAL EXPERIENCE:

Confidential

Manager of Marketing Analytics

Responsibilities:

• Develop, conceptualize, prove or disprove theories based on trending behaviors within various data sources, trends or scenarios.
• Frequently asked to answer ad - hoc questions arising from quarterly financial discussions. Would develop ad-hoc queries, reports or presentations and research issues. Often provided solutions, workarounds, or exposed integrity issues.
• Produced analytical queries, reports and dashboards that identify customer retention opportunities, how to improve sales, ROI, and data integrity.
• Led team of three analysts to report analysis on key performance indicators. Metrics included sales, agent level performance, customer churn, customer retention, marketing promotions, operational efficiency and financial revenue.
• Created, standardized and maintained various KPI’s in association with IT for sales measurement including complex forecast models. Conducted daily data integrity checks on data warehouse, ETL processes, and updates.
• Managed several data governance projects including setting standards with the several KPIs involving CRM, Sales, Sales Channel hierarchy, and marketing effectiveness.

Confidential

Retail Operations Supervisor

Responsibilities:

• Responsible for building, maintaining and increasing relationships between Confidential -NYC, local and national retail and e-tail stores to increase sales of Cable, Phone and Broadband.
• Maintain data integrity in national leads database, processing exceptions and making adjustments to the billing system.
• Process all leads and sales reports including distribution of commission payments processed for vendors and sales reps.
• Research and purchase all products, materials and services in department including and not limited to televisions, computer equipment, office supplies and products.

Confidential

Retail Account Representative

Responsibilities:

• Conceptualize, develop, distribute and provide technical support of retail kiosk displays located in and around the New York- Metro area.
• Provide customer support for all retail orders including rebates, promotions, and discount and billing discrepancies.
• Process all cable converter equipment orders for third party vendors, coordinate delivery and returns, maintain quality control and inventory reconciliations.
• Develop, purchase and distribute all marketing materials used in local retail marketing programs.
• Manage, supervise and train third party representatives for Confidential .

Confidential

Billing Representative

Responsibilities:

• Responsible for data compliance control related to subscription lawsuit settlement. Participated in scanning, organizing and validating letter return control. Promoted to billing representative.
• Processed and verified display advertising sales contracts. Confirmed advertisement, processed billing orders and refunds in the AS/400 billing system.

District Supervisor

Confidential, Irving, California

Responsibilities:

• Responsible for hiring, training, strategic placement and managing up to 65 field representatives and nine merchandisers within the Confidential in-store part-time Retail Merchandising Representatives program in the northeast territory.
• Responsible for managing district-allotted budgets as well as analyzing and managing daily reporting data to ensure maximum effectiveness of entire district.
• Represented Confidential at trade shows and direct regional promotion events.
• Created a combination of reports and queries that allowed for daily sales reporting to represent the entire residential sales organization. Results included intelligent trends, compares to budget performance, including an entire hierarchal view from enterprise to agent level.
• Developed live no maintenance “disconnect” dashboards which eliminated email distributed reports, and provided real time updates on customer retention initiatives.
• Created a process to identify systemic revenue losses through various sales channels, identifying areas and channels of negative revenue, and providing positive revenue solutions, saving the company an estimated $10 million annually.
• Managed projects in standardizing key attributes and metrics that allowed for enterprise wide cultural changes in how the business handles customer retention, and the reflective reporting.
• Identified key analytics that exposed internal fraud, and incentive manipulation from within certain sales channels within the organization.
• Provided leadership in organizing hierarchal changes within the data structure to allow for better accuracy in reporting.
• Developed a process to identify store locations where there was not attribute to do so. This allowed the Sales Channel the possibility of producing an ROI at a store level, and allowed the company to make intelligent investment opportunities to renovate, consolidate, or relocate existing payment centers.
• Engineered and organized changes within the billing system to secure data integrity.