Advertising Media Manager Resume
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Campbell, CA
SUMMARY:
- Provide expertise in creative design and the execution of projects, delivering innovative and quality content results to key stakeholders.
- 10 years experience in the digital imaging industry and all event coordinating in order to facilitate plans, additionally handled event planning within my role for other previous employers.
- 5 years experience in marketing and account analysis, accounting records and general accounting principles.
- Able to leverage my insights in the creative process to actualize ideas from conception to production.
- Thrives on working centrally with a team or department to accomplish established goals.
- Detail - oriented, self motivated with great time management skills.
- Competent with multi-tasking, prioritizing and capable of meeting deadlines.
- Provide proficiency and able to contribute reliable productivity.
- Communicative in resolving issues and implementing improvement strategies.
TECHNICAL SKILLS:
- Swiftly capable of adapting to new technology applications and many internal front end systems
- Adobe Photoshop Creative Suite, JIRA System Administrator - Atlassian Workplace, Microsoft Office - Excel, Word, PowerPoint, SQLYog -MySQL, Medley Ads Administrator, ALPO, MAS90, Peachtree, Platinum for Windows, Great Plains, SAP, Softrax Financials, Solomon, PRMS, AMSI, ACCPAC, Paradox, 65WPM, 10 key by touch
PROFESSIONAL EXPERIENCE:
Confidential, Campbell, CA
Advertising Media Manager
Responsibilities:
- Key stakeholder and liaison between marketing and design teams, executing and handled all projects pertaining to developing new materials for company s creative assets.
- Managed, edited and approved all marketing creative projects from conception to completion.
- Presented leadership in conceptualization of new marketing materials by providing design team criteria and complete specifications while maintaining correspondences to launch multiple creative projects.
- Provided guidance and expertise to drive focus on all digital media marketing projects, including landing page optimizations to site cover designs and new splash or jump page experiences.
- Frequently selected visual content and submitted copy edits of design materials to ensure brand consistency and designs execute a level of quality across a family of products.
- Purchased new media content sources and ensured that all stock content purchases were diversified and in line with company s current initiatives.
- Regularly meet with inside design team to ensure project goals are meeting expectations and would be completed in a timely manner.
- Maintained competitive analysis and monitored testing strategies of our launched advertising materials.
- Routinely provided creative analysis, records of inspected trends on performing materials and implemented future action plans based on key data points.
- Executed timely delivery of creative media setups for new campaign launches; continuing to analyze Flat, CPM, and CPC campaign performances.
- Regularly reviewed 200 - 400 placements and executed changes to optimize digital ad media content throughout the course of the campaign in order to generate increased leads and conversion performance.
- Monitored improvements in ROI on a monthly ad buy budget of $1.5M+
- Assured proper display of creative media and that it has cohesiveness to publisher s environments and flagged any issues as needed.
- Evaluated and coordinated with media buying team and executives throughout the course of these campaigns at agreed milestones.
Digital Media Imaging & Manipulation
Responsibilities:
- l offer over 10 years experience in creative design and the execution of digital imaging, providing innovative and quality content results for clients and other stakeholders.
- C ontracted by many private client requests and/or the creation of promotional materials for local businesses.
- Originate concepts for multiple clienteles, and offer primary creative direction and development.
- Lend insights into multiple imaging strategies and allow clients to choose which collections speak most predominately to desired image results.
- Provide all event coordinating, including talent scouting, model casting, staff scheduling and coordinating for location(s) as needed for assignments.
- Lead set production as primary creative director, including supervising pre- production set designs and styling coordinators, lighting setups and offer visual expertise to accomplish required photography goals.
- Supply exquisite post-processing, and other imaging touch ups or corrections within Adobe Photoshop.
Accounting Associate & Specialist
Responsibilities:
- Performed accounting operations and financial records for clients while on assignment. Maintained aging reports for 300 - 400 customers with consummate professionalism in effectively practiced collection techniques.
- Regularly managed, batched and corrected sales and shipping orders for processing company billings.
- Posted cash applications, recorded journal entries for reconciliation, resolved account discrepancies and handled any credits or over-payment refunds.
- Reviewed new account applications and substantiated credit ratings with Dunn & Bradstreet; based on credit assessment was responsible for determining new client credit limits that protected company assets while administering company s growth with new sales.
- Primary signer for approvals on shipment of products for any controlled client accounts.
- Processed payable functions in coding debts and other purchases to appropriate chart of accounts, batching and routinely posting entries to ledger.
- Often responsible for sending payments in high volume 100+ check run and handled timely mailing to vendors.
- Journal accrued expenses, fixed asset depreciation, prepaid expenses and all other relevant reconciliations needed in order to facilitate proper and timely completion in month-end closing procedures.
- Filed 1099 s, as well as sales & use tax filings for over 25+ different state tax forms.
Lead Operations Coordinator
Responsibilities:
- Production manager and keystone for primary partners in Gaming Development Platforms and Systems company.
- Organized details for various event objectives and operated onsite as host and leader in operations and staff coordinating.
- Conceptualized new system strategies, offered creative direction for timelines, and managed key players by delegating roles based on appropriate skill sets.
- Key developer in magic system and other world environments, especially cultural embellishment to creatures.
- Documented and effectively supported implementation of timelines for reaching company quarterly objectives.
- Networked staff priorities; spearheaded operations by executing real time adjustments and course of actions.
