Marketing Project Manager Resume
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Experience
- Marketing Strategy: manage campaigns and budgets
- SEO: define SEO requirements, SEO copywriting,
- SEM: Google Adwords, Facebook Ads, display ads
- Analytics: create reports and analyzing campaign results
- Lead Generation: emails, landing pages, blogs and ads
- Marketing Collateral: wrote and designed brochures, catalogs, direct mail, white papers, PPT and web content
- Media Production: TV/Radio commercial and web videos
- Graphics Production: hands - on web design expertise
Confidential Bedford, MA
Marketing Project Manager - Senior Web Writer (Contract)
- Copywriting: worked with C-level management, product marketing and subject matter experts to integrate SEO savvy, on-brand messages through social media, email and the web
- Project Management: managed the first phase of a CMS development for international translations
January - June 2011 Confidential Hingham, MA
Marketing Project Manager (Contracts)
- Copywriter: wrote and edited SEO focused web page copy and video scripts for new complex B-to-B product launches
- Project Manager: web project manager and design consultant for clients including
Confidential Chestnut Hill, MA
Marketing Manager- Copywriter: course catalogs, web content, newsletters, direct mail, online ads and Constant Contact email campaigns
- SEO, SEM & Analytics: Managed 10K/month Adwords
- Project Manager: redesign of the website and all other online activities including newsletters, blogs, email, e-learning courses and Adwords
- Producer: 1st and 2nd annual Corporate Citizenship Film Festival attracting 60,000 video views online
Confidential Maynard, MA
Marketing Project Manager - Interactive Agency- Copywriting: web content editing, email campaigns, banners, TV/Radio and web video scripts for lead generation
- Email, SEO, SEM & Analytics: lead generation campaigns
- Project Management: managed both local and offshore teams with P&L through all project phases for website redesigns, video productions, large scale ecommerce and eLearning projects
- H ands-on: web design, graphic design and video production
- Portfolio: video production, website development and design
- Clients: Mayor’s Office Boston, Pratt & Whitney, Pfizer, UTC, ESPN, NYIP and Bernie & Phyl’s
Confidential Hopkinton, MA
Global Solutions Manager - Streaming Media- Copywriting: product presentations, sales training, case studies, brochures, datasheets, webinars and video scripts
- Product Marketing: performed competitive analysis, pricing, forecasting, market sizing, developed and wrote road maps
- Sales Presentations:subject matter expert presented to all levels of management globally, 100M in sales/year
Confidential Tewksbury, MA
Product Marketing Manager - Video Storage- Copywriting: product presentations, sales training, case studies, brochures, datasheets, and video scripts
- Product Marketing: performed competitive analysis, pricing, forecasting, market sizing, developed and wrote road maps
- Project Management: led the team that developed a new storage product and produced $20M first year and a patent
- Business Development: worked with major motion picture studios, opened two new markets in audio and 3D animation
Confidential Hauppauge, NY
Sales Representative to the health food industry- Managed the New England territory, outside sales rep to retail
- Received top salesperson award with 600% increase in sales
- Additional Skills
- HTML, HTML5, CSS, JQuery, Wordpress and others CMSs
- Microsoft: Word, Excel, Project, Visio and PowerPoint
- Adobe: Dreamweaver, Photoshop, Illustrator, Flash Video
- Apple: iMovie, Garageband, Final Cut Pro and Logic Audio
- Avid: Media Composer and ProTools
- Articulate: E-Learning Studio - SCORM compliant