SUMMARY:

• Over 28 years experience in start - up and large company settings, with roles ranging from management consultant to director.
• Industry experience in airline, media & entertainment, Cable MSO, Wireless, MVNO, E-commerce with Big4 consulting expertise in mobile strategy, content strategy and acquisition, globalization, localization, business development, partner management, project management, and product management.
• Technical expertise and technologies include: design of Web Services, SOA, Progressive Web Apps (PWA), Digital Media, CDMA, EV-DO, Social Media, SaaS, UGC, eCommerce, Omni-channel Commerce, App Store Infrastructure, Digital Storefronts, AWS, A/B Testing, conversion optimization, Agile (Scrum, Kanban), Web Analytics, Mobile POS, Shopping Cart, Checkout Pipeline, PCI-DSS, Retail Programs, Payment Methods, Payment Gateways, Cloud Computing, Media and Entertainment, Mobile Device Management (MDM), MVNO, Cable MSO, Carrier Networks and Architecture, OSS/BSS, NFC, QR Codes, Supply Chain, 3PL, Over-the-Top (OTT) Video, VOD, CDN, Digital Content Distribution, Mobile Apps and ecosystems, IPTV, Direct Broadcast Satellite Systems, and Digital Rights Management (DRM).
• Retail Customer Experience - Product design, development and worldwide launch of new features for shopping cart, checkout and personalized recommendations for desktop and mobile
• A/B testing for eCommerce and hybrid mobile apps - embedded html web view for IOS and Confidential
• Part of founding MVNO team that led the initiative from developing the mobile strategy, putting together requirements, completing business analysis, negotiating with partners & vendors, working with cross functional teams and launching the service
• Design, development and launch of a digital storefront, enabling the purchase of games, wallpaper, ringtones, and music videos, from mobile devices
• Launched a multi-channel App Store with carrier billing, enabling App purchase from the handset and Web
• Design and launch of On-Device Portal, with playlist management, App download and content streaming to the mobile handset
• Launched a Web-based Digital Music Store and PC-based media client. Included support for music download and streaming
• Launched an OTT Apps for Internet Radio, Remote DVR and Video on Demand (VOD) service for Cable MSO subscribers, across mobile devices

TECHNICAL SKILLS:

eCommerce Tools & Technologies: Distribution System (BDS), Windows Media DRM, Microsoft PlayReady, SK DRM, DECE, eBiff, OpenTV, Liberate, Omniture SiteCatalyst, WebLab, Google Analytics, Google Ad Exchange, OpenX, Yahoo Gemini, VeriFone PayWare, InterTrust, Dreamweaver, Flash, Rational ClearQuest, Rational ClearCase, Hadoop, Vignette, Taxaware, BEA WebLogic, WebMethods, TIBCO, Joomla, Python, Apache, WebSphere, ColdFusion, Stellent, Documentum, UML, .NET, J2EE, SOA, WebKit, Confidential Web Services (AWS)

General Applications: SAP, SAS, PeopleSoft CRM, Citrix, CHAID, AVID iNews, Lotus Notes, MS Office, MS Project, Primavera, Erwin/x, NETVIEW, SDSF, Fileaid, RACF, Expeditor, CICS, Cognos Tivoli, Tuxedo, Mercury Interactive (TestDirector, Loadrunner, Winrunner), Seibel

Operations: MAESTRO, OPSControl, JetPlan Engine, JetPlanner, and AADS

Languages & Programming Tools: VBScript, Visual Basic, Java, AJAX, JQuery, JavaScript, JDBC, ODBC, Objective-C, SWIFT, ORACLE PL/SQL, Perl, JQuery, CSS3, HTML5, DHTML, Confidential, XMI, Confidential XSLT, WML, CFML, PHP, UDDI, WSDL, PL/1, COBOL, FORTRAN, JCL, SAS, SPSS, TSO/ISPF, TL/1, ASN.1, TPNS, Assembly Language (IBM, Intel, Motorola, HP, SUN), Visual Studio, DCDL, TCL, CGI

Protocols, Standards & Topologies: SIP, TCP/IP, NetBIOS /NetBEUI, SNMP, X.25, SNA, APPC, VTAM/LU6.2, LU0. Ethernet, 10Base-T, FDDI, ATM, Frame Relay, T1-OC3, DS1, DS3 SONET, SS7, 3GPP, ITEF, 1x-EV-DO, ISDN, WAP, JSON, CDMA, WCDMA, GSM, GPRS, WMV, WMA, MPEG, H.323, H.324, G.711, G.729, HTTPS, SOAP, Confidential, WSDL, UDDI, RTP, H.261, H.263, H.264

Methodologies & Standards: CMM, CMMi, PRINCE 2, DLNA, UPnP, OMA, ISO (9000, 9001, 9002, 9003), AS9006, JAR-OPS, FAA DO 178B, DOD STD 2167A, ITAR, IEEE/ANSI Standard 829-1983, IEEE/ANSI Standard 829-1987, IEEE/ANSI Standard 829-1986, CiberNet, MPEG-2, MPEG-4, Balanced Scorecard, SSADM, Summit/PM, Ascendant (PwC), MACROSCOPE, RUP, OOA/D, CORBA, COM, DCOM

PROFESSIONAL EXPERIENCE:

Confidential, Seattle, WA

Senior Product Manager

Responsibilities:

• Responsible for defining the vision, strategy, and roadmap for Sinclair digital products, including: Content Management Systems (CMS), Weather, Sports, Google AMP, Advertising Platform integration, linear and VOD discovery for Confidential, OTT (Xbox, ROKU, PSP), and mobile APPs.
• Developed and operationalized best practices related to performance measurement reporting and KPI’s as aligned with business objectives and executive stakeholders.
• Conduct competitive analysis, market research, metrics and analytics to guide product planning, as well as collaborate with internal and external stakeholders, designers and engineers to define and prioritize product requirements.
• Also work with a cross­ functional teams in an agile environment to deliver revenue producing products to market.

Confidential, Seattle, WA

Senior Product Manager

Responsibilities:

• Responsible for developing multi-channel payment product and services (retail, e-Commerce, mobile) for the Powersports industry.
• Led the selection, enterprise integration and deployment of payment infrastructure, which included EMV compliant credit card terminals, and payment gateway with point-to-point encryption (P2PE) and tokenization. As product owner, wrote epics, user stories and worked with agile (Scrum, Kanban) teams to manage and prioritize product backlogs.
• Led full go-to-market strategy, product design, contracts, and licensing.

Confidential, Seattle, WA

Senior Product Manager

Responsibilities:

• Ownership of product roadmaps - partnering with multiple teams of designers, software engineers, and architects to define, build, launch and grow new retail experiences for customers
• Agile product development based on data- driven decisions
• Conversion optimization for Shopping Cart, High Upsell Cart, and Checkout Pipeline
• Coordination of localization and translation for global product launches.
• Business ownership of forecasting and management, and operational planning
• Innovation leadership to drive ideas and strategy from conception to execution

Confidential, Austin, TX

Senior Product Manager

Responsibilities:

• Design and Launched Mobile Customer Care App
• Design and Launched Global Field Services App
• Design and Launched Design and launch of QR Code Management platform
• Designed Cloud-based platform to consolidate EDI-based communications with large retail partners ( Confidential, Confidential, Confidential, etc.).
• Collaboration across internal/external teams in product definition (technology roadmaps, MRD, PRD, BRD, wireframes, etc.) and agile development
• Coordination of localization for global product launches.
• Project management, and coordination across various functional groups (Engineering/IT, customer care, marketing, sales, legal) to ensure on time delivery, launch, and service operations.
• Vendor management to achieve product launch on time and within budget

Confidential, Atlanta, GA

Product Development Manager

Responsibilities:

• Launched the Cox Marketplace, a multi-channel App Store, enabling App purchase from the handset and Web.
• Launched Over-the-Top (OTT) video and music services.
• Responsible for multi-DRM architecture, which consisted of PlayReady, WMDRM, and ecosystems
• Manage full life cycle of design, development, deployment testing, and launch of all Mobile Entertainment services, including, App Store, Digital Music, Mobile Video, ringtones, and games.
• Deployed and launched mobile application ecosystem and Apps. Also accountable for Mobile Apps procurement, content distribution, strategy and licensing, as well as building and managing business relationships with the developer community, and content partners.
• Defined product strategy, business case, roadmap, and requirements (BRD, PRD, Wireframes, etc .).
• Conducted consumer market research to support current and future mobile entertainment products.
• Contract negotiation and hands-on work with ODM and Platform Vendors, App Developers, Content Providers, and Device OEMs to assure proper implementation of requirements and delivery to the market .
• Project management, and coordination across various functional groups (vendor, IT, customer care, marketing, sales, legal) to ensure on time delivery, launch, and service operations.

Confidential, Philadelphia, PA

Senior Wireless Consultant

Responsibilities:

• Performed product planning and cost analysis for VAS services in support of wireless launch
• Wrote requirements, RFIs and managed vendor process
• Key focus areas: Mobile Entertainment and Mobile Search

Confidential, Los Angeles, CA

Senior Technical Product Manager

Responsibilities:

• Design and development for Mobile Apps, Mobile Video, Mobile Content, and DRM (OMA, WM DRM, SK DRM)
• Deployed platforms for distribution of full track digital music (OTA, Streaming), ringtones and other music related content, platform management, license acquisition, online and mobile music portals.
• Integration of Mobile Search (Yahoo) into WAP-based Stores
• Integration of User-Generated Content (Google, YouTube, Blogger, Flickr, etc.) and Social Networking (MySpace Mobile, Facebook) into mobile handsets (WAP, Client) and WAP Gateway
• Authored and published Digital Rights Management (DRM) White Papers to Content Providers (Universal Music Group, Warner Music Group, EMI, Sony/BMG, DISNEY, MTV, VHl, FOX, etc) to gain approval for content distribution
• Multi-DRM (WMDRM, SKDRM) platform for mobile and PC
• Collaboration across teams in product definition (technology roadmaps, BRD, PRD, wireframes, RFP, etc.) and agile development (SCRUM) to ensure product objectives (features, milestones, schedules, test plans, etc.)
• Coordination and logistical planning with Content Partners (major and independent music labels, Confidential Networks) for content procurement and system interoperability.
• Deployed an Confidential -based workflow system for encoding, transcoding, and ingestion of content and metadata .
• Implementation and Support for Instant Messaging, Email, SMS and MMSC (MMl, MM4, and MM7), including inter-carrier gateway (VeriSign)

Confidential, Atlanta, GA

Senior Product Manager

Responsibilities:

• Design and launch of a Mobile Video Portal (H.324M, H.323, H.245, H.264, RTSP, SIP) for 3G Carriers in EMEA markets Lead video services roadmap and market strategy
• Product definition (PRD, BRD), design, agile development (SCRUM), release and launch planning
• Evaluate market opportunities, identify target markets, author business and financial plans
• Program management, and coordination across various functional groups (vendor, IT, customer care, marketing, sales, legal) to ensure on time delivery and launch.

Confidential, Denver, CO

Program Manager

Responsibilities:

• Managed multiple concurrent integration projects (Flight Planning, Flight Tracking, Crew Management)
• Implemented customer delivery processes and developed SOW, hired staff, managed budgets, product releases, and earned value management.
• Coordinated delivery schedules and negotiated SLAs with various offshore suppliers.

Product Development Manager

Confidential

Responsibilities:

• Launched the Integrated Airline Operations Center ( Confidential ) initiative from concept to market, delivering on time over 1million dollars under budget
• Collaboration with inter-departmental product teams in product definition (Roadmaps, MRD and PRD)
• Worked with global vendor teams to coordinate solution design, technology integration, localization, testing and deployment activities
• Performed market research, workshops, and focus groups with large airline customers
• Wrote business plan, and developed the business case, strategic advantage, and competitive analysis