SUMMARY:

• Accomplished and visionary product and marketing leader with extensive Agile team user experience with Android/iPhone mobile apps and web portals for cloud services.
• Focus on go to market, creation of personas, user stories, MVP roadmaps, UX wireframe/mockups, sprint backlogs, KPI analytics to meet company business goals.
• Have product expertise with Cloud SaaS, smartphone, IoT smart home, tablet, DVR and TV technologies.
• Directly contributed to >$300M/yr in mobile Cloud SaaS app business to achieve 4.3 user ratings for leading service provider clients
• Produced marketing requirement documents, agile epics / user stories / acceptance criteria, user journeys, wireframes, checkout flows, A/B tests, data analytics segmentation and funnels, reference designs, & SDKs
• Deep understanding of technical and business requirements for product ownership, user stories for business analysis, analytics to meet acquisition / engagement / finance goals, product launch messaging and materials
• Excelled Confidential product definition, persona creation, establishing MVP, roadmaps, surveys, focus groups, partner development programs, RFIs/RFPs, Software / Hardware Confidential datasheets and analyzing competitive trends
• Conducted ceremonies as Scrum Master for Daily standup, Backlog grooming, Planning Poker, stories / task breakdown, Sprint Review w/Demo and Retrospective meetings.

SKILLS:

Android/iPhone hardware, smartphone ROMs, IoT / IFTTT automation, natural voice, smart home, smart lighting, smart watering irrigation, security cameras, social networking, mobile apps, podcasts, DVRs, media players, video compression, home networking, and DVD authoring. Skilled in use of Microsoft Windows, Word, PowerPoint, Excel, Jira tools, Agile reporting, MS Project, HTML, Visio, and Paint.NET/Photoshop.

PROFESSIONAL EXPERIENCE:

Confidential, Foster City, CA

Responsibilities:

• Created floor plans, designed kitchen/bath remodel, obtained city permits, purchased materials, managed contractors, created legal documentation, and setup tenant online payments for personal real estate project.
• Marketed rental listing and provided tours to successfully rent home in two days (February 2018).

Confidential, San Jose, CA

Senior Product Manager

Responsibilities:

• Launched and onboarded Android/iOS apps onto Confidential devices for tens of millions of active daily users.
• Monetized millions in cloud subscription revenue, in app purchases, advertising and online print orders.
• Scrum Master and Agile leadership, driving the product lifecycle through creation of user personas, user stories, wireframes, Balsamiq/InDesign mockups, velocity / burndown reports, sprint demos, backlog/roadmap, competitive analysis, analytics outcome reports, A/B testing, admin training, and presentations for Confidential & Confidential clients.

Confidential, San Jose, CA

SR. PRODUCT MARKETING MANAGER

Responsibilities:

• Led global marketing efforts for mobile phone backup, activation, social app, and connectivity product lines targeting Tier 1 B2B customers.
• Created roadmap, user surveys, research, PRDs, and prototype UI for social media product initiatives
• Define messaging, PR, blog, web design and strategy leading to Mobile World Congress and Confidential awards.

Confidential, Sunnyvale, CA

PRODUCT MARKETING MANAGER

Responsibilities:

• Drive development and strategy of DVR and digital media player consumer electronics products for networked playback of premium media content and services in the living room.
• Developed UI / Remote control and feature set to sell to PC Confidential, retail/distribution and Telco customers.
• Led device industrial design and UEI remote control coding and layout.

Confidential, Milpitas, CA

MARKETING CONSULTANT

Responsibilities:

• Developed go to market strategies for new Media Center PC PVR for Confidential television market.
• Created business and competitive analysis to exceed regional feature set requirement.

Confidential, Cupertino, CA

PRODUCT MARKETING MANAGER

Responsibilities:

• Created company price lists for software platform, advanced EPG, PVR, Video on Demand software.
• Developed a marketing requirement document that was adopted as the template for the Paris office.
• Managed creation of Java SDK, content creation tools, dev programs, DVB/NAB/CES tradeshows & OCAP.

Confidential, Mountain View, CA

PRODUCT PLANNING MANAGER

Responsibilities:

• Led product launch effort for Confidential Innovation award winning DVR video recorder consumer device.
• Created MRDs and Product Plans including new web based Confidential to set remove TV show recordings.
• Oversaw an in the field software upgrade which included a new mandatory user registration process to improve advertising lead generation revenues.

Confidential, Milpitas, CA

PRODUCT MANAGER

Responsibilities:

• Created reference design kit w/ API & chip level documentation and handled video solution design reviews.

Confidential, Cupertino, CA

PRODUCT MANAGER

Responsibilities:

• Led the product launch for an advanced Confidential that powered the world’s fastest CD - ROM drive.
• Led product launch along with Confidential partners resulting in numerous product awards and accolades.

Confidential, San Jose, CA

PRODUCT MARKETING MANAGER / TECHNICAL SUPPORT MANAGER

Responsibilities:

• Handled product launch, white papers, manuals, help files and sales support and store training.
• Championed for multimedia and video editing and UI design of Windows 9x/NT GUI utility.
• Supervised a call center with a shift of 10 technicians with calls totaling 300 per day.