Manager - Territory Planning and Analysis Resume Atlanta - Hire IT People

SUMMARY:

Senior Level Analyst with experience in sales and marketing data reporting using Tableau and MS - SQL skills with a focus on strategic analysis for sales operations. My background in primary and secondary marketing data analytics provides an excellent foundation for helping organizations understand and leverage their market’s dynamics.
Data Analyst and Manager of Territory Planning and Analytics for a mid-sized medical device manufacturer
Current Tableau Desktop and Dashboard development experience on SQL Server and MySQL
Extensive experience in Sales and Marketing Analytics in Medical Devices and Pharmaceuticals
Background in CRM, analytics tools and data marts as an analyst and project manager.
Excellent communications and presentation skills including executive briefings, authoring journal articles and conference presentations.

PROFESSIONAL EXPERIENCE:

Confidential - Atlanta

Manager - Territory Planning and Analysis

Primary resource for strategic analysis in the sales organization
Managed territory planning for expansion, mapping and optimization
Provided geospatial analytics using Maptitude (GIS) and Alignstar (territory planning)
Developed operational dashboards in Tableau for the sales organization
Supported the Area and Regional Managers in development of business plans
Provided advanced sales analysis to the executive team with regular strategic planning presentations

Confidential - Atlanta

Senior Product Marketing Manager - CRM Solutions

Responsible for global product marketing development for Confidential ’s CRM solutions - Pivotal CRM and the Respond complaint management products.
In charge of authoring marketing collateral, blogs, journal articles and white papers.
Perform competitive assessments and market analysis for sales and product management.

Confidential - NJ

Marketing Analytics and Business Development

Managed marketing research and data projects for accounts including UCB, Amgen, and Lilly.
Created product concepts that addressed client challenges in analysis and reporting for market sizing, forecasting, user behavior and product performance leveraging primary and secondary data sources.
Speaker at numerous pharmaceutical industry conferences such as PMSA and PBIRG with presentations and posters based on original statistical analysis using tools such as SPSS.
Authored the CSD Minute bi-weekly pharmaceutical marketing newsletter exploring topics in promotional response, longitudinal patient data analysis, global developing markets and product launch analytics. Distributed to 5,000 pharmaceutical industry marketing readers worldwide.
Regularly quoted by publications such as the New Your Times, the Wall Street Journal and the Economist.