SUMMARY

• Experience - driven project manager with significant expertise in branding, marketing, UX research and design, production, implementation and overall product ownership. Adept at driving digital platforms, solutions and tools through the development pipeline and out to launch.
• Oversee all lifecycle stages from early concepts and designs to final rollouts and assessments. Fierce advocate for end user experiences at every stage, incorporating key insights into existing plans and future roadmaps.
• Facilitate and lead communication between internal stakeholders, SMEs, vendor teams and end user groups
• Interview team members to determine, establish and prioritize overall project needs and expectations, establishing a clear product vision and workable roadmap with defined stages and milestones
• Collaborate with cross-functional teams and thought leaders in designing early plans, strategies, sketches, comps, wireframes, flow diagrams, content plans, style guides and all other necessary UX architecture and documentation
• Work with internal and vendor tech teams to implement and roll out strategic product deliveries that help facilitate scenario and end user case tests
• Develop QA and UAT approval plans that aid cross-functional teams in final assessments before go-live dates
• Drive internal assessments and process audits that enable all groups and audiences to weigh in on future best practices, develop a more agile development environment and compare notes from earlier iterations in future updates
• Identify key markets and end users through site analysis, focus groups and surveys
• Assess effectiveness of new product rollouts and features with iterative and A/B testing, incorporating results and feedback into later design plans and updates
• Collaborate with product owners and internal marketing teams to create integrated cross-channel promotions and engaging, platform-agnostic experiences
• Determine overall campaign efficiencies and outreach initiatives using site metrics, offering recommendations and courses of action when available
• Manage scope, timeline, budget, resources and flows for multiple projects and teams
• Advocate for team needs in high-level stakeholder reviews and meetings
• Define, document and communicate requirements for technical and creative assets
• Establish delivery schedules, approval flows, compliance reviews and other future processes
• Track and communicate project status, changes, updates and outputs - identifying potential issues and risks to escalate and provide solutions when applicable
• Lead stand-up meetings and other collaborative dialogues
• Deliver final documentation, diagrams and training guides to team leaders, trainers and facilitators before product launch for testing needs to ensure smooth handoffs and transitions

TECHNICAL SKILLS

• Agile Project Management, Content Strategy, Product Ownership, UX Research, Roadmaps, Requirements Gathering, Risk Assessment, Stakeholder/SME Interviews, Process Documentation, Technical Writing, Tracking and Change Management, UAT/QA Tests, Information Architecture, Brand Management, Storytelling, Cross-Channel Promotions, Social Media, Targeted Marketing, Site Analytics,
• CMS, CRMs, SaaS, A/B Testing, Case Studies, Personas, Wireframes, Flow Maps, Modeling, Front End Web Production (HTML5, CSS, CSS3, JavaScript, jQuery, AJAX, PHP, SQL, APIs, REST)
• Microsoft Office, Project, Visio, SharePoint, Google Docs, Adobe Creative (Illustrator, Photoshop, InDesign, Dreamweaver), Axure, Balsamiq, Omnigraffle; Basecamp, JIRA, Slack, Trello, Git, Sublime Text, Notepad++; Adobe Marketing, Omniture, Google Analytics, AdWords; Wordpress, Drupal, Squarespace; Shopify, AWS, Google Developer, Salesforce, Kronos, SAP

PROFESSIONAL EXPERIENCE

IT Project Manager

Confidential, Portland, Oregon

Responsibilities:

• Managed the successful implementation of a new HR information system for a staffing and service solutions non-profit with over 800 employees in more than 1000 locations. Served as the primary vendor liaison and subject matter expert on all aspects of the implementation process - communicated project needs and expectations between groups, identified and mitigated potential roadblocks, set up key deadlines, managed documentation, established version control and enforced compliance standards. Led internal reviews and gap analyses with SMEs to help rework and streamline existing processes so they aligned with the new system. Worked with IT and training teams to design testing strategies, user case scenarios and training strategies specific to all end users.
• Oversaw consumer-facing product promotions, advocating for end user needs throughout all design stages. Create and manage multi-faceted reports that measure campaign insights and outcomes. Analyze site metrics, data and feedback to determine overall product viability, synthesizing results and presenting recommendations to executive stakeholders. Draft creative briefs and technical documents. Lead team meetings and reviews. Manage resource allocation and use.
• SEO and keyword use in digital brand development. Gave detailed design recommendations for CMS, CRMs and e-commerce platforms based on client needs. Designed and built all aspects of McKessonRetailDesign.com.

Senior Production Manager

Confidential, Portland, Oregon

Responsibilities:

• Confidential Operations traffic by 250% through strategic UX/UI design and content updates.
• Reduced budgets by 30% after implementing agile methodologies in enterprise-level channel launches.
• Oversaw yearly content audits to assess and identify knowledge gaps, updates and future expansions.
• Led teams in launching HealthMart.com and its mobile app. Served as social media SME, advising on consumer engagement best practices. Promoted from Project Manager.

Project Manager

Confidential, Los Angeles

Responsibilities:

• Oversaw 50+ retail, e-commerce and reference site launches for Disney products and businesses.
• Confidential weekly numbers of flagship site from 1.1M to 2.8M through UX design and content strategy updates. Developed case studies and advocated for cross-channel promotions between ABC Television and ABC.com, collaborating with product owners and creative teams to develop original content and features that incorporated digital and social platforms.
• Created first generation interactive news content that enriched a feature story by providing expanded coverage online. Trained local and national production teams on story aggregation and viral promotion best practices. Produced and edited live news events including Campaign ’08.
• Wrote and produced entertainment, news and feature articles for confidential.com, The confidential, confidential.com, confidential, confidential, confidential, confidential.com,confidential, Gist TV, confidential.org, confidential.com